旺旺娱乐Digital Air Strike http://zjbbxkz.cn Digital Air Strike | Automotive Social Media, Reputation Management and Internet Lead Response Mon, 18 May 2020 22:56:35 +0000 en-US hourly 1 http://zjbbxkz.cn/wp/wp-content/uploads/2019/11/cropped-DAS-Crosshair-32x32.png旺旺娱乐Digital Air Strike http://zjbbxkz.cn 32 32 旺旺娱乐Digital Air Strike http://zjbbxkz.cn/sell-service-safely-show-your-customers-youve-got-them-covered/ Sat, 16 May 2020 01:22:05 +0000 http://zjbbxkz.cn/?p=34567

旺旺娱乐As more auto dealerships begin to open their doors again amid the COVID-19 pandemic, they need to prepare for the new normal and show their customers it’s safe to do business with them. Most of the strategies your company adopted during the height of the pandemic will continue as customers will demand extra care and […]

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As more auto dealerships begin to open their doors again amid the COVID-19 pandemic, they need to prepare for the new normal and show their customers it’s safe to do business with them. Most of the strategies your company adopted during the height of the pandemic will continue as customers will demand extra care and service. It’s important to share your sanitizing process, safety measures, and charitable efforts during this time on social media, as well as leveraging Google’s free features to showcase that you’re open, safe, and offering great specials and incentives.

To get your dealership ready, here are 10 things you should be doing to welcome back customers:

1. Face coverings/masks
Help your team and customers feel more comfortable during in-person visits by wearing face masks, asking your customers to wear face coverings, and providing masks for your customers who may not have one. You can even offer face masks branded for your dealership. Digital Air Strike can help with this and offers free or discounted face coverings to new clients.

2. White glove services
Continue the concierge services and rigorous sanitization efforts started before the pandemic, including wiping down all surfaces, making hand sanitizer readily available, and removing any shared items from waiting rooms such as remote controls and magazines. Continue offering vehicle pickup and delivery for sales and service to allow your customers to spend less time at your dealership. Some customers may still prefer this instead of coming into the dealership and will appreciate that safety is a priority.

3. Video
Use video to communicate with customers and help them do more of their researching and shopping from home. Create videos that showcase your vehicles, safety measures, and service orders. Digital Air Strike’s Video Logix video technology records and sends videos to consumers and tracks all engagement and interactions so your team can quickly follow up.

4. Artificial intelligence
旺旺娱乐 With possibly less staff and/or staff working remotely, AI can be used to provide 24/7 customer service. AI chatbots nurture conversations, pre-qualify buyers, and match them to vehicles in your store and on your website. It also engages with consumers interested in vehicles you’re selling on Facebook Marketplace, as well as those that text your dealership.

5. Automate your lead response
旺旺娱乐 People are still shopping for vehicles so deliver a response that will make them want to buy from you. Include multiple vehicle options, the ability to explore your inventory, and get pre- qualified. Your follow-up plan needs to be better than ever with the longer than normal buying cycle caused by COVID-19. Ensure your team is following up for six months or automate this process so you are top-of- mind when buyers are ready to purchase.

6. Text messages
Research shows 93% of text messages are read within five minutes, but consumers only open one in five emails they receive. Text messages quickly and effectively deliver your most important updates to your customers?mobile devices. Response Path Power Text delivers custom messages in bulk to consumers and AI chatbots engage with people who respond. Your team can jump into the conversation from any device, anywhere.

7. Electronic contracts
With pickup and delivery options, customers will also want to continue that online shopping experience with electronic contracts. Make sure this online process is easy and streamlined so your customers have no issues when signing the contract. Keep that service going to assist all your customers, especially when they don’t want to come into your store.

8. Safe scheduling
Offering an online appointment scheduler is key to not having too many people at your dealership. It’s also more convenient for customers and is something that can be done through automation instead of with a team member.

9. Safe servicing
As more customers prefer pickup and delivery options, make sure you have a way to communicate service orders, such as video, and the process your team uses to ensure the cleanliness of the vehicle from pickup to drop-off.

10. Listen to your customers
You have to be able to meet customers?expectations now. Listen to their suggestions to see how your sales and service can continue helping them in the safest way possible. Remember to survey car buyers and servicers after every visit and allow happy customers to post their feedback on public review sites. Today’s consumers truly appreciate dealerships?efforts to keep them safe.

For more ways to engage consumers shopping from home, visit
http://zjbbxkz.cn/virtual-retailing.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/j-d-power-auto-industry-had-six-straight-weeks-of-retail-sales-recovery/ Sat, 16 May 2020 00:04:35 +0000 http://zjbbxkz.cn/?p=34563

旺旺娱乐The automotive industry is experiencing a continuation of the retail sales recovery amid the pandemic, but global vehicle sales were still down sharply in April, according to J.D. Power. The sales declines are a global issue, and even the markets that have recovered are not yet showing bounces from pent-up demand, said Tyson Jominy, the […]

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The automotive industry is experiencing a continuation of the retail sales recovery amid the pandemic, but global vehicle sales were still down sharply in April, according to J.D. Power.

The sales declines are a global issue, and even the markets that have recovered are not yet showing bounces from pent-up demand, said Tyson Jominy, the vice president of data and analytics for J.D. Power.

“U.S. sales are off 54% from a year ago,?Jominy said May 13 in a webinar to discuss the recent “COVID-19: J.D. Power Auto Industry Impact Report.?/p>

“South Korea and China are the only major global markets to post gains versus last year,?he said. “Western Europe is down 80% (from a year ago). The U.S. is right in the middle.?/p>

旺旺娱乐The global April sales fell 45% versus last year, which is a drop of 7% from the decline in March of 38%. All major markets deteriorated except China, according to the report.

Recovery Abounds

Despite this news, the week ending May 10 marks the sixth straight week of recovery in the U.S.

“Sales have recovered about five percentage points per week for the past six weeks,?Jominy said. “Most states now are either completely open or still have limitations on dealership sales operations from state orders.?/p>

旺旺娱乐Dealership sales operations in 28 states are open, while 22 states still have limitations. Of those with limitations, 16 states allow showroom sales by appointment or with specified social distancing actions, according to J.D. Power.

States that allow online or remote sales only are New York, New Jersey, Pennsylvania, Michigan, Illinois and New Mexico. These are the hardest hit states with COVID-19, Jominy said.

California, Colorado and Kentucky were states that recently lifted partial sales bans.

旺旺娱乐Tampa was the top performing market last week after a strong April sales close.

Dallas is a strong truck provider, while Detroit and Philadelphia recovered about half of the decline to what was forecasted, according to the report.

“San Francisco is seeing steady improvements in the market every week,?Jominy said. “New York, the hardest hit, continues to improve. It (still) remains the most depressed of the top markets. However, it has broken through the 50% milestone.?/p>

Which car segments are selling?

Pickups of all sizes continue to be among the top five segments. Compact and small SUV segments have improved, while midsize and large SUVs were relatively flat over the past week.

Compact cars remain among the hardest hit and weakest segment.

?Auto dealers) are selling three midsize pickups for every compact car,?Jominy said.

Premium segments have been steadily improving but are still lagging behind non-premium vehicles.

Unlike previous downturns, COVID-19 has not yet led to lower prices. However, there is a significant potential for incentive escalation in the coming weeks, Jominy said.

Memorial Day is coming up and that’s one of the biggest shopping weekends of the year, said Thomas King, the president of data and analytics and the chief product officer for J.D. Power.

“We’re starting to get back to normal,?King said in the webinar. ?4-month loans became very popular, but are now coming down?The majority of consumers are sticking with the more typical 72-month loans. That’s a positive.?/p>

While there’s a significant decline from pre-virus expectations, it’s still a positive outlook for the industry, King said.

旺旺娱乐Sales are expected to decline 16-26% in May compared to pre-virus forecast, according to the report.

Used Market

旺旺娱乐It’s good news for used vehicle sales as the used market is now strengthening at a faster rate than new vehicles, said Jonathan Banks, the vice president and general manager of vehicle valuations for J.D. Power.

“The used vehicle market is starting to get a little bit back to normal,?Banks said in the webinar. “While the used market is getting better, it’s still tracking 20% below what we would have forecasted before COVID.?/p>

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/safety-first-when-employees-come-back-to-the-office/ Fri, 15 May 2020 18:42:02 +0000 http://zjbbxkz.cn/?p=34542

Employees are slowly starting to come back into the office as states begin to open up and minimize restrictions amid the COVID-19 pandemic. Are you looking for ideas to make your office safe? Digital Air Strike has you covered. DAS is taking many precautions to make its office safe for everyone. The steps we’re taking […]

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Employees are slowly starting to come back into the office as states begin to open up and minimize restrictions amid the COVID-19 pandemic.

Are you looking for ideas to make your office safe? Digital Air Strike has you covered.

DAS is taking many precautions to make its office safe for everyone. The steps we’re taking can also help your company prepare for the return of your employees.

旺旺娱乐Digital Air Strike employees have been working from home for the past eight weeks or so to minimize potential exposure to COVID-19. Arizona lifted its stay-at-home order on May 15, so DAS is ready to welcome back its team members into its Scottsdale headquarters on May 18.

“We want everyone in the company to be safe,?said Tanya Budke, vice president of experience management at Digital Air Strike. “We will evaluate the situation daily and make changes as needed to ensure we are following and even exceeding state recommended guidelines so that our team feels good about coming into the office.?/p>

Here are the safety steps your company can take to welcome employees back into the office: 

  • It’s a good idea to require your employees to wear face masks when walking around the office. Digital Air Strike is providing two DAS-branded face coverings to every employee. These masks are made of cloth material so they’re reusable and can be washed. Consider making your own branded face masks for your employees and your customers.
  • The office should be cleaned daily. Sanitizing wipes and liquid hand sanitizer should be available in all common rooms and areas. Sinks should be tested to ensure they have hot water and antibacterial soap.
  • Desks and the overall office layout should be rearranged so every employee’s desk is at least six feet away from one another.
  • Consider staggered shifts and schedules for employees so not everyone is in the office at once.
  • The bathrooms should be limited to only one person at a time, or two people if your bathroom is larger.
  • Kitchen areas should also be limited so employees can eat six feet apart. Depending on the size and layout of your kitchen, you could mandate only one person sit at each table, for example. Also consider moving microwaves to opposite ends of the room so there is no need for gathering.
  • Lunch breaks can be staggered to limit the number of people on break at the same time. Make sure employees are not congregating inside for breaks. If you have an outdoor patio, make the same precautions so employees can comfortably sit or stand six feet apart. Staff should be encouraged to find an area of the office that is at least six feet away from other team members.
  • Sanitation stations should be placed at all office entrances, and employees could be assigned a door to enter or exit to limit exposure.
  • Conference rooms should be limited so all employees can sit or stand six feet apart.
  • Large department or full-company meetings should not occur in-person. Consider instead having team members join video calls from their desks using headphones to listen.
  • Deliveries of any type should not be allowed inside the office. Consider meeting them outside the door or having the delivery person leave the item at the door after they call you. If employees order lunch they should be required to do curbside pickup outside the building.
  • If employees are not feeling well they should be required to remain at home and not come into the office.
  • Employees with child-care challenges or those deemed high risk should be allowed flexibility to work with human resources on their schedules, including the ability to work from home if needed.
  • Employees should be required to sign a document with the company rules to ensure everyone is aware of the rules.
  • Signs can be put around the office reminding people to social distance. For example, Digital Air Strike has signs that say: “I need my space?#DASdistancing.?/li>
  • Consider buying six-foot long PVC pipes and put them around the office to make it really easy for employees to make sure desks and people are staying the right distance apart. DAS team members noticed that three floor carpet tiles are exactly six feet, so DAS is telling everyone to always walk or stand three floor carpet tiles apart. Your office may have similar carpet tiles.

Make sure you share with your audience on social media what you’re doing to keep your team and your customers safe as well as ways you are supporting your community. For ideas on what and when to post as well as additional COVID-19 related help for your business, download our free Resource Guide at www.zjbbxkz.cn/commitment.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/scottsdale-marketing-technology-company-rolls-out-ai-texting-service/ Mon, 11 May 2020 20:38:02 +0000 http://zjbbxkz.cn/?p=34310

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By Corina Vanek, Phoenix Business Journal

旺旺娱乐As the Covid-19 pandemic has forced small businesses to shift their hours and focus on communication with clients, Scottsdale-based Digital Air Strike is rolling out a text messaging service that allows companies to communicate with their customers that incorporates artificial intelligence.

“We had elements of Power Text built into other channels, but we needed the infrastructure, that’s when the pandemic hit,?Alexi Venneri, cofounder and CEO of Digital Air Strike said. “We had a lot built but we were not planning to launch it now, but now is the time for business owners to try new technology.?/p>

旺旺娱乐Digital Air Strike was one of more than 30 businesses to join a pledge started by GoDaddy Inc. agreeing not to lay off any workers for at least 90 days due to the pandemic. Along with the agreement, companies involved were asked to look for ways they could help small businesses weather the closures, making way for the release of Power Text.

旺旺娱乐The Power Text allows companies to send text message announcements to clients who provide their phone numbers to give updates, like changes of hours or specials the company is offering. Businesses, including Digital Air Strike, can also choose to use the texting feature for internal communications, such as alerting employees of an upcoming meeting.

Venneri said the company has been hosting webinars for businesses and clients throughout the pandemic, and when she sends an alert through the Power Text, webinar attendance has almost doubled.

When a customer receives the text message, they can respond to it and an artificial intelligence response automatically engages with the customer, and customers can request to be connected to a person through the service. It can also be connected to a business website’s chat feature, Facebook Messenger and other features like scheduling.

旺旺娱乐Along with the new texting service, the firm has created webinars and other resources small businesses can use to strategize during the pandemic, including engaging with customers virtually and creating video messages.

See original story here: http://bit.ly/2zjCr0s

 

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/five-easy-ways-to-add-video-to-your-business/ Mon, 11 May 2020 17:40:41 +0000 http://zjbbxkz.cn/?p=34305

Businesses in every vertical market are continuing to make adjustments to remain open and continue to make sales during the COVID-19 pandemic. With more consumers staying home and doing their shopping online, using video to engage and entice your potential customers is key to keeping your sales moving. Video marketing provides businesses with a convenient, […]

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Businesses in every vertical market are continuing to make adjustments to remain open and continue to make sales during the COVID-19 pandemic.

旺旺娱乐With more consumers staying home and doing their shopping online, using video to engage and entice your potential customers is key to keeping your sales moving. Video marketing provides businesses with a convenient, versatile and shareable medium to reach their audience.

旺旺娱乐?0% of buyers and researchers would rather watch a video than read text,?according to HubSpot.

旺旺娱乐Here are five easy ways to add video to your business:

  1. Record customized product or service highlights for your customers at home. With fewer consumers in store, your team will have more time to cater to online leads individually. Show the product as if it was an in-person sale, like a walkaround showing features of a car. Know what the customer is interested in and showcase it.
  2. Use video to highlight your COVID-19 policies. Tell your customers that your business is safe by highlighting what you’ve done to sanitize your products and the store. Explain how you have prepared for customers to come into the store safely and how employees are kept safe. Stress that you are open for business and have taken the proper precautions.
  3. Video can be used to highlight your special offers. Let them know about your new specials and incentives to entice them to buy.
  4. Include video testimonials from happy customers to share positive experiences from your business. Customers can shoot their own videos from home and send them to you, or you can shoot a customer testimonial after they make a purchase.
  5. Record overall product and service details to further engage customers. Customers want to know what items you sell and what service options your business offers. This gives them a sneak peek at home, similar to what they might see if they are browsing through the store.

Proof There’s a Need for Virtual Retailing:

  • Amazon is hiring 100,000 new workers to keep up with the surge in online orders, so that shows online shopping is booming. Your company should be taking advantage of this.
  • While sales are down at most businesses, automotive searches and website traffic are up.
  • More than 50% of people are browsing Facebook more often, and there is a 32% search increase year-over-year in the automotive space, and those numbers keep rising.
  • Twitter’s daily usage has jumped at least 25% this year, while video calling has doubled in some markets.
  • “Video is the No. 1 form of media used in content strategy, overtaking blogs and infographics,?according to HubSpot.

Tips to consider when making videos:

  • Make sure your videos are short to keep up with short attention spans online. Videos should not be over a minute. It should be easy for the customer to engage with your videos and you want them to watch the full video.
  • Incentivize your team to start using video, or do more video, during and after the COVID-19 pandemic. The challenge for many businesses using video is getting their employees on board.
  • Identify a power user at your business and have them share tips and train other employees to take video.
  • Look for video competitions to entice your employees to be more creative and have fun with their videos.

Digital Air Strike is hosting a video of the week competition with the winner earning a $500 gift card. Video entries should be emailed to video@zjbbxkz.cn.

 

 

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/proven-fixed-ops-strategies-during-covid-19/ Mon, 04 May 2020 22:10:37 +0000 http://zjbbxkz.cn/?p=34042

By Juliet Guerra, NADA Director of Media Relations Since the onset of the coronavirus pandemic, dealership service departments have been deemed essential businesses and have remained open nationwide. While the pandemic may be plateauing in certain parts of the country, dealership fixed operations will need to adapt to the new realities of auto servicing in […]

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By Juliet Guerra, NADA Director of Media Relations

Since the onset of the coronavirus pandemic, dealership service departments have been deemed essential businesses and have remained open nationwide. While the pandemic may be plateauing in certain parts of the country, dealership fixed operations will need to adapt to the new realities of auto servicing in the age of COVID-19.

NADA hosted a webinar, Proven Fixed Ops Strategies During COVID-19, offering members insights and best practices to keep their dealership service bays busy by sharing the right messaging with customers through the best channels. Presented by NADA Academy Instructor Larry Hourcle and Digital Air Strike COO Erica Sietsma and moderated by Digital Air Strike Director of Industry Relations Eliana Raggio, the webinar discussed a variety of tools including Google My Business listings and paid advertising to service schedulers, as well as video and texting strategies that can boost engagement for dealership service departments.

“Dealers should be marketing the service departments through digital communication sources,?Hourcle said. “The information that is provided on all media venues needs to be consistent, relevant and current.?/p>

One key piece of advice: “Keep your dealership’s Google My Business page updated with new hours and specials and use the Google tiles/posts feature to highlight your COVID-19 response, including safety measures, white glove service, pick up and drop off, etc.,?Raggio said. “It’s FREE and more than 50% of online searchers will stop on a dealership Google My Business page [if they think you aren’t open] and never make it to your dealership website.?/p>

Webinar speakers also highlighted the importance of special promotions in the fixed operation department. “The number one reason shoppers and service customers do not choose a dealership is because they have no specials,?added Raggio. “Make some specials and post about them ?on social media, on your website, and on your Google My Business page.?/p>

The webinar also encouraged dealers with slower service departments to take the opportunity to audit their businesses from the consumer perspective and focus on the repairs and processes needed to make their departments more attractive and accommodating.

“The retail automotive industry is very resilient,?added Hourcle. “Even though customers are not driving as much right now, vehicles will still need to be serviced, possibly at an even higher rate.?/p>

A recording of the webinar is now available to NADA members here.

Note: NADA’s webinar is offered to assist its dealer members in the operation of their dealerships and for general informational purposes only. Each dealer must seek their own legal counsel and make their own independent business decisions and work with their attorneys to ensure social media posts and advertising comply with state and federal consumer protection laws. Before attempting to sell vehicles online, dealers must consult with their attorney or state/metro dealer association or licensing authority to better understand the requirement in their state. The presentation of this information is not intended to constitute legal advice nor encourage concerted action among competitors or any other action on the part of dealers that would in any manner fix or stabilize the price or any element of the price of any good or service.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/j-d-power-amid-covid-19-vehicle-sales-are-now-in-recovery/ Fri, 01 May 2020 20:53:12 +0000 http://zjbbxkz.cn/?p=34009

It’s been a difficult time for U.S. auto dealerships during COVID-19, but new data shows sales are now in recovery after four straight weeks of improving conditions, according to a recent J.D. Power report. Starting the week that ended March 8, sales began falling sharply. But since the week ending March 29, sales have been […]

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旺旺娱乐It’s been a difficult time for U.S. auto dealerships during COVID-19, but new data shows sales are now in recovery after four straight weeks of improving conditions, according to a recent J.D. Power report.

旺旺娱乐Starting the week that ended March 8, sales began falling sharply. But since the week ending March 29, sales have been rising, and have done so each week since April 26, according to the “COVID-19: J.D. Power Auto Industry Impact Report?released April 29.

Retail sales through April 26 are 465,000 units, a decline vs. pre-virus forecast of 46%, or 392,000 units, according to J.D. Power data.

Tyson Jominy, the vice president of Data and Analytics at J.D. Power, said all signs point to the economy being in the midst of a recovery.

“We expect sales to improve as markets and products come online,?Jominy said during an April 29 webinar discussing the report. “From March 2 to April 26, the industry has lost 782,000 units.?/p>

While several U.S. markets remain depressed, all major markets are showing recovery, Jominy said.

  • Dallas and Phoenix are seeing heavy pickup truck sales continuing to drive two of the most resilient markets in the country.
  • Miami is seeing a rapid recovery after a quick sales dip in one of the strongest luxury markets in the country, up 10% points just this week, he said.
  • San Francisco is seeing a 12% recovery improvement this week after California removed the remote-sales only restriction.
  • Sales in New York and Detroit continue to improve as dealers shift to online sales in a heavy lease market, according to the report.

“New York hit near zero and has had a slow steady climb up,?Jominy said. “Detroit is about two weeks behind New York right now. The Detroit market was recently opened by its governor, so it has been increasing. But the recovery is not only in these key markets, it’s nearly everywhere. Most markets are showing growth on a weekly basis.?/p>

Retail sales volume grew in all top 25 markets last week, except in Raleigh, North Carolina, according to J.D. Power.

Sales are recovering across most major vehicle segments, according to the report.

  • Large pickups remain the best performing segment, although sales have declined slightly for two straight weeks.
  • All three major SUV segments have improved for three straight weeks.
  • The compact car remains among the hardest hit among the top segments.

The premium vehicle segments have been steadily improving but are still lagging behind non-premium sales, J.D. Power reports.

旺旺娱乐Retail sales to buyers over 55 years old have remained the hardest hit in the market, Jominy said.

“This group continues to underperform,?he said. “Typically, this is the wealthiest group that buys the most expensive cars. This group is on the sidelines, but the good news is this group will start to come back as things improve.?/p>

Buyers over 55 accounted for 37% of new-vehicle sales in 2019. But amidst the pandemic, sales to these mature buyers have declined 44% since the week ending April 26, while sales to all other buyer age groups dropped only 39%, J.D. Power reports.

According to how people are buying vehicles, the leasing mix is recovering rapidly, while the 84-month loans continue to fall from record levels. Almost 75% of lessees have stayed out of the market due to their ability to extend leases. As April progresses, the return to market is improving, Jominy said.

“We expect to see more leases coming back,?he said. “These consumers will eventually return to the market. When they do, we will have a tremendous sale market, whether it’s around Memorial Day or the Fourth of July.?/p>

旺旺娱乐In the used vehicle market, used sales at franchised dealers are rebounding slower than new vehicle sales, said Jonathan Banks, the vice president and general manager of Vehicle Valuations at J.D. Power.

“Used is not as dramatic a recovery as new,?Banks said in the webinar. ?However,) we have seen an uptick in wholesale auction sales. A lot of this had to do with more conversions for dealers participating in the auctions?We’re still down about 430,000 units, but we expect it to rise pretty dramatically in the next few months.?/p>

旺旺娱乐Auction sales volume increased for the third straight week as channels opened and dealer demand begins to increase, J.D. Power reports.

旺旺娱乐In the sales outlook, sales are expected to decline 43% in April compared to pre-virus forecast, said Thomas King, president of the Data and Analytics division and chief product officer at J.D. Power.

“For March to July, the potential for lost sales ranges from 900,000 to 1.7 million units,?King said in the webinar. “It depends on the recovery in unemployment and benefits of folks who deferred the payments in March. As dealerships resume showroom operations, when regulations are relaxed, that will also help.?/p>

旺旺娱乐As far as the production outlook, it is uncertain but is likely to resume in May, according to the report.

“OEMs are preparing to restart their U.S. manufacturing operations between the end of April and mid-May, depending on the plant location and other safety factors,?King said. “The inventory will be lean, and things will be tight since we lost about two months of production for most vehicles.?/p>

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-launches-power-text-messaging-tech/ Fri, 01 May 2020 19:54:13 +0000 http://zjbbxkz.cn/?p=34007

Digital Air Strike launched Power Text on April 27, providing dealers with the ability to offer timely updates to customers through SMS messages. The offering pairs with Response Path AI (Artificial Intelligence) and is part of the company’s new Virtual Retailing Program. It allows customers to reply by text messages 24/7, and the AI tech […]

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Digital Air Strike launched Power Text on April 27, providing dealers with the ability to offer timely updates to customers through SMS messages.

旺旺娱乐The offering pairs with Response Path AI (Artificial Intelligence) and is part of the company’s new Virtual Retailing Program. It allows customers to reply by text messages 24/7, and the AI tech engages with whoever responds to the messages.

“Let technology do the heavy lifting for you,?said Alexi Venneri, Co-founder and CEO of Digital Air Strike. “There’s value in selectively leveraging SMS text messaging to broadcast key information to your customers, such as extra precautions you are taking to keep them safe and changes to business hours.?/p>

Digital Air Strike said automated responses and tools like an appointment scheduler (built into the AI technology) allows businesses to focus on customers that need additional assistance, particularly as many dealerships have a limited number of employees or their staff is working remotely. And it allows customers to self-service.

旺旺娱乐Employees receive alerts by text and email and can reply via the feature’s dashboard. Dealers can also capture all the communication for their records.

“Power Text offers more opportunities to engage with consumers than competitor text offerings because it connects to website chat, Facebook Messenger and the AI-powered chat bots that automate appointment scheduling and many other facets of consumer assistance, for both sales and service,?said the company in a news release. “This is especially helpful for auto dealers, while all small businesses can take advantage of the new texting service.?/p>

The new tool is free for 60 days for clients of the company using Response Path, Response Logix, Video Logix, or Social Logix.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/working-from-home-take-a-look-at-home-office-spaces-from-around-the-valley/ Thu, 30 Apr 2020 21:41:48 +0000 http://zjbbxkz.cn/?p=33975

http://www.bizjournals.com/phoenix/news/2020/04/28/working-in-quarantine-take-a-look-at-home-office.html

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http://www.bizjournals.com/phoenix/news/2020/04/28/working-in-quarantine-take-a-look-at-home-office.html

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-launches-power-text-paired-with-artificial-intelligence-to-help-businesses-provide-customers-with-timely-updates-during-covid-19/ Mon, 27 Apr 2020 18:28:39 +0000 http://zjbbxkz.cn/?p=33832 Crosshair - Digital Air Strike

旺旺娱乐Artificial Intelligence Technology Nurtures Leads and Helps Businesses Connect Virtually with Consumers While Adhering to Shelter-in-Place and Social Distancing Guidelines SCOTTSDALE, Ariz., – (April 27, 2020) Digital Air Strike, the leading consumer engagement technology company, announced today its new Power Text messaging technology that allows businesses to quickly and effectively deliver important, timely updates to […]

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Crosshair - Digital Air Strike

Artificial Intelligence Technology Nurtures Leads and Helps Businesses Connect Virtually with Consumers While Adhering to Shelter-in-Place and Social Distancing Guidelines

旺旺娱乐SCOTTSDALE, Ariz., – (April 27, 2020) Digital Air Strike, the leading consumer engagement technology company, announced today its new Power Text messaging technology that allows businesses to quickly and effectively deliver important, timely updates to customers via SMS messages. Power Text is paired with Response Path AI-powered messaging as part of Digital Air Strike’s new Virtual Retailing Program.

旺旺娱乐Through Power Text, customers can reply via text 24/7 and the AI technology of Response Path immediately engages with customers who respond to the messages. Consumers can request to be connected to a team member by SMS at any time. By automating responses to consumers and giving them self-service tools like an appointment scheduler built into the AI technology, a business can then focus limited or remote staff on consumers that need additional assistance, while allowing other consumers to selfservice. Staff gets alerts by text and email so they can jump into the conversation from any device, anywhere, and manage replies from an easy-to-use dashboard. An added benefit for the business is the ability to capture all communication, vs. staff texting from their own devices.

“Let technology do the heavy lifting for you,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “There’s value in selectively leveraging SMS text messaging to broadcast key information to your customers, such as extra precautions you are taking to keep them safe and changes to business hours. Businesses are embracing this new offering as another way to reach out to customers who are sheltering at home during the pandemic.?/p>

Texting is an effective way for businesses to engage with customers in a new way and provide timely updates when offerings may change, capture leads and schedule appointments. Since so much is changing related to new safety precautions, Power Text helps businesses stay in front of their customers with the right message delivered quickly and efficiently. More than 80% of text messages are read within five minutes, while consumers only open one in four emails they receive.

Power Text offers more opportunities to engage with consumers than competitor text offerings because it connects to website chat, Facebook Messenger and the AI powered chat bots that automate appointment scheduling and many other facets of consumer assistance, for both sales and service. This is especially helpful for auto dealers, while all small businesses can take advantage of the new texting service.

旺旺娱乐Power Text is part of the Digital Air Strike Virtual Retailing Program, which allows businesses to interact and transact with customers using multiple mediums, including video, AI, social media, email,

chat, and SMS with AI automation. Response Logix combines the power of email with real-time micro-websites that generate interactive price quotes to help consumers select vehicles. Response Path AI-powered, multi-channel chat engages consumers automatically, 24/7, asks/answers questions, captures lead information and alerts employees when human interaction is needed. It is also fully integrated with Facebook Marketplace and Power Text. Video Logix is an easy-to-use video platform that allows businesses to create and send videos to customers showcasing their services, inventory, and social distancing practices. Video Logix is offered free of charge for 30 days to all businesses. The Video Logix platform and videos from automobile dealers across the country can be seen here.

Power Text is free for 60 days for Digital Air Strike clients using Response Path, Response Logix, Video Logix, or Social Logix. It is also offered as an add-on for clients using Media Logix solutions, or available at a stand-alone solution.

Digital Air Strike developed a resources page旺旺娱乐 with downloadable content for businesses, industry updates and examples of dealerships using video to communicate with customers. The company also hosts free, best-practice webinars about Virtual Retailing and how businesses can implement new strategies immediately. The complete webinar schedule and the ability to request previous presentations can be found here.

About Digital Air Strike
Digital Air Strike is the leading social media, intelligent lead response, and consumer engagement technology company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.  A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/how-to-keep-remote-employees-engaged-during-covid-19/ Fri, 24 Apr 2020 17:48:36 +0000 http://zjbbxkz.cn/?p=33823

Keeping your employees engaged and connected while working remotely can be tough during a pandemic, but it’s even more essential to let your employees know they’re valued and integral to the business during these tough times. Companies are thinking outside the box when it comes to keeping their business going during this financial and health […]

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Keeping your employees engaged and connected while working remotely can be tough during a pandemic, but it’s even more essential to let your employees know they’re valued and integral to the business during these tough times.

Companies are thinking outside the box when it comes to keeping their business going during this financial and health crisis. When it comes to your employees, their connectedness and wellbeing should get the same attention. And it goes beyond Zoom meetings, which are great, but are just a start.

Digital Air Strike’s co-founder and CEO Alexi Venneri has always made culture a priority and continues to implement new ways to reward, recognize and engage employees.

“We have an amazing culture at Digital Air Strike,?Venneri said. “We have had to adjust some ways to celebrate each other and keep spirits high, but we are pleased to say the team feels more connected than ever, even though they are all working remotely.?/p>

Here is a list of 15 ideas Digital Air Strike is doing and other small businesses can easily do to keep their employees engaged during this COVID-19 work-from-home period.

  1. Have a private, closed Facebook group where employees read about and post news and company updates, employee anniversaries and birthdays,and themed “spirit week?type contests.
  2. Rewardemployees for participating with recognition, company swag, bonuses and extra days off. Digital Air Strike has DAS (poker) chips that managers use to reward/thank employees for a job well done. The chips can be used to buy company swag, food from the snack back, and entries into drawings for electronics and company-sponsored trips. The  company also awards points for participating in “spirit week?type activities that can be used for an extra vacation day.
  3. Give monthly employee-nominated WIT (Whatever It Takes) awards to team members for going above and beyond for clients, co-workers and the company.
  4. Give weekly “on the spot?awards to team members who’ve really stepped up, taken on new challenges to help their department, the company and clients.
  5. Host 30-minute, weekly company meetings to keep the entire team connected, share updates on new government and company benefits, learn about department achievements and recognize outstanding employees.
  6. Have company leaders host the meetings to give transparent updates about how the coronavirus is impacting business and the forecast for the future.
  7. Include employees on furlough (as optional to attend) in the company meetings as they are still part of your team.
  8. Ensure that each department head is meeting regularly with team members, including quick 15-minute morning meetings where each person shares what he/she is working on, successes from the day before, and any challenges they’re facing. Should be actual phone calls or ideally video to help them feel connected.
  9. In place of face-to-face communication, use a Facebook Portal or Facetime/Messenger to video chat with co-workers.
  10. Make a point of making more phone or Microsoft Team calls or Zoom meetings instead of emails and chat.
  11. Keep scheduled meetings like you did prior to the virus, but now adjust a bit. Start with asking members to share some personal experiences or some new skill they learned to make working from home easier, so it feels more personal, even though you are not physically together.
  12. Get your team to come up with ways to give back to the community, help a charity, etc., and have the company match donations.
  13. Use video not just with employees but also with clients so the employees now “see?their clients/customers and feel connected to them as well.
  14. Host more webinars for quick trainings of 30 minutes or less to teach clients and employees new skills.
  15. Share emails and posts on your Facebook group, or even quick training videos showcasing company benefits. These could be items that often employees maybe didn’t know about before but now might need or have more time to dig into, such as telemedicine options.

Digital Air Strike has launched a new commitment page to keep its clients updated and informed during the pandemic. Access safety and communication guides, social media content, videos and the latest business news updates by clicking here: http://zjbbxkz.cn/commitment.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/nada-covid-19-is-changing-the-auto-industry/ Fri, 24 Apr 2020 17:37:44 +0000 http://zjbbxkz.cn/?p=33820

This is the time to over communicate with your staff and your customers, educate and train your small business with lots of free webinars and experiment with new ways to do business with your customers. The COVID-19 pandemic has caused such a disruption in everyone’s lives, and in this uniquely challenging moment everyone has to […]

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This is the time to over communicate with your staff and your customers, educate and train your small business with lots of free webinars and experiment with new ways to do business with your customers.

The COVID-19 pandemic has caused such a disruption in everyone’s lives, and in this uniquely challenging moment everyone has to fight to stay healthy and to keep their business going, said Rhett Ricart, the 2020 chairman of the National Automobile Dealers Association.

“I feel the pain and anxiety every day,?Ricart said during a recent webinar. “Today we’re fighting this thing we can’t see, this virus?Who would have thought pickup and delivery services would be offered by so many auto dealers??/p>

As more people are at home using their computer to pay their bills and order their groceries, they also want to buy their products and vehicles from the safety of their home, Ricart said.

“They’re very much more adaptable and this will roll right into our showroom,?he said. “We encourage our dealers to make sure their online presence is proper and professional. A lot of work will continue online. This is diametrically changing the industry. Get your store up to speed because that’s where this is going.?/p>

Ricart, the CEO and owner of Ricart Automotive Group in Columbus Ohio, spoke at NADA’s first All Dealer Town Hall Meeting April 16 as part of its Dealership Lifeline Webinar series.

Learning to adapt in these tough times is key, as well as searching and applying for the state and federal programs available to help your business through these tough times.

旺旺娱乐While the federal Paycheck Protection Program was supposed to bring the needed financial relief to small businesses across the country, the initial $349 billion ran out in two weeks.

旺旺娱乐Thousands of small businesses were left out of the process and did not receive any money, or if approved, are still waiting on those funds to hit their bank accounts.

A second funding deal of $484 billion has been approved, which includes $320 billion for the PPP and another $50 billion for SBA Economic Injury Disaster Loans to help support emergency loans. It also includes an additional $10 billion for associated disaster grants.

When it comes to auto dealers, NADA said in a statement it “continues to strongly advocate for swift action to replenish PPP funding and the broadest possible business relief to help dealerships continue operations and retain employees.?/p>

旺旺娱乐NADA CEO Peter Welch said everyone is so busy under these extraordinary circumstances, but the simple mission is to help members continue to make money during this crisis.

“We’re already looking at proposals to jumpstart demand this summer,?Welch said in the webinar. “We’re working with the OEMs and equipment manufacturers as well to look at what will open when we start back up.?/p>

As of April 16, 43 states had issued executive orders that allow service and sales, three states had bans on both, and 23 states had restrictions on sales. This is changing though as restrictions begin to be lifted depending on the state.

“Obviously we want to open the market up,?Welch said. “We fervently believe we have safe ways to sell cars online, while practicing social distancing. We want to make sure the credit markets don’t freeze up like we saw in 2008/2009. The good news is the banks are in much better situations than they were in 2009. The thing that makes this so unique is the health aspect. That’s the great unknown. It affects different communities and states on different levels.?/p>

Luckily, the demand for vehicles has never been higher. People feel safe in their vehicles, and people need their cars to go to work and get their groceries in a safe manner, he said.

“This is a tough rugged bunch,?Welch said. “We will get through this together. Keep your head and chin high.?/p>

NADA offers a dealer guide for safely operating your dealership during a pandemic here: http://www.nada.org/safely-operating-your-dealership-pandemic/.

Digital Air Strike has developed a suite of solutions that help businesses communicate and sell during the pandemic, including video, AI, social media, text messaging and automation. Many of these services are offered free to businesses. Learn more here: http://zjbbxkz.cn/virtual-retailing.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/valley-resources-to-help-small-businesses-nonprofits-during-covid-19-pandemic/ Thu, 23 Apr 2020 22:46:21 +0000 http://zjbbxkz.cn/?p=33781

Here’s a compilation of Valley resources and links with information about how small and midsize businesses struggling from the effects of the COVID-19 emergency can get help. This will be updated as new information becomes available. Chambers of commerce: The following Valley chambers of commerce have COVID-19 resource pages with information specifically for small businesses: […]

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Here’s a compilation of Valley resources and links with information about how small and midsize businesses struggling from the effects of the COVID-19 emergency can get help. This will be updated as new information becomes available.

Chambers of commerce:

旺旺娱乐The following Valley chambers of commerce have COVID-19 resource pages with information specifically for small businesses:

Chandler Chamber of Commerce

Gilbert Chamber of Commerce

Greater Phoenix Chamber of Commerce

Mesa Chamber of Commerce

Peoria Chamber of Commerce

Southwest Valley Chamber of Commerce

Tempe Chamber of Commerce

Surprise Regional Chamber of Commerce

The Chandler, Ahwatukee and Queen Creek chambers of commerce have partnered with the SBA to hold a weekly information zoom webinar starting, Thursday, April 9th from 10 am to 11 am. Jim Pipper, Assistant District Director with the SBA will focus on delivering information that will divulge how to access the programs and funds available to business owners as well as field questions. Registration for the webinars can be found here.

The city of Tempe and Desert Financial Credit Union are collaborating on the $1 million Tempe Small Business Emergency Loan Program, which allows eligible companies in the city with five to 50 employees to take out microloans between $5,000 and $20,000, with a 90-day deferred first payment. The loans are for businesses facing hardship caused by the coronavirus pandemic. More information can be found here and in a video here.

For small businesses

The Maricopa Small Business Development Center has its offices open virtually and is able to arrange meetings via Zoom teleconference, phone or other virtual channels. All counseling and consulting meetings will be online or on the phone for the foreseeable future. The MSBDC’s COVID-19 resource page has a full slate of links for small businesses.

The Arizona Microcredit Initiative, a local nonprofit that serves small businesses, is supporting entrepreneurs and their businesses through free consulting services, microloans and business instruction. You can find out more at the group’s website.

Phoenix-based Small Giants has launched AECRE Connect旺旺娱乐 to allow professionals to post questions for one another about best practices, share calendar updates and allow industry associations to post updates in real time.

The city of Phoenix is helping small businesses needing assistance with the Small Business Administration’s Economic Injury Disaster Loan application with a 6-minute video on the Phoenix.gov/Resources website. The step-by-step tutorial covers the new simplified EIDL loan application and supplemental information that SBA may require. The site contains a list of resources for small business owners and employees.

Companies helping companies:

Solugenix Corporation, which provides IT implementation and support services, has launched the COVID Guide resource center, a hub of up-to-date information and best practices for business resilience at this challenging time. The continuously updating guide includes checklists for key business operations, including Information Technology, Finance and Human Resources.

Botco.ai is helping franchisors in the beauty and wellness sectors by offering its chat solution free during COVID-19. Eligible companies include chiropractors, hair and nail salons, fitness centers, acupuncture, massage therapy, wax and lash centers and any other similar business. Interested and eligible companies can email rebecca@botco.ai, or visit botco.ai and click “Book a Demo” for more information.

Digital Air Strike is offering its video retailing program to its small business clients to help them handle the full sales process virtually. The program includes virtual messaging, vehicle servicing through video, AI and more. Digital Air Strike also offers training to help dealerships and small businesses to immediately implement the program. The webinars are being offered on multiple dates and more details can be found here.

Tempe-based Hownd Inc. is offering “Buy now, visit later support vouchers?for brick-and-mortar businesses to get paid within a day after consumers buy vouchers for services and items. Hownd is encouraging consumers to buy prepaid virtual vouchers for services. Merchants will receive 100% of the revenue within 24 to 48 hours, whether the consumer redeems the voucher now or not. Find out more on Hownd’s website.

LeadMD, a performance marketing consultancy, has partnered with Invest Southwest, the nonprofit behind the annual Venture Madness competition, to launch the AZ Local Impact Fund. The small business relief fund will help any type of company that applies and is struggling with financial issues due to COVID-19. The fund is taking donations now, and small businesses needing financial assistance can start applying starting April 20.

For restaurants:

The Arizona Restaurant Association, as part of its Arizona Takeout Weeks, set up a website that allows restaurants to post their takeout and delivery options. It also is where consumers can find out which restaurants offer takeout or delivery during the COVID-19 outbreak.

For nonprofits:

The Alliance of Arizona has a page with updating information and resources for nonprofit groups struggling amid the coronavirus pandemic.

The Arizona Community Foundation has created the Arizona COVID-19 Community Response Fund to support immediate and long-term needs associated with the outbreak of COVID-19 in the state. It also created a resource page where nonprofits can apply for grants from the fund.

The Arizona Diamondbacks Foundation is donating $550,000 to Arizona nonprofit organizations. The contribution will be spread among numerous nonprofits including emergency food supply and support for children of health care professionals. The Diamondbacks Foundation website is here.

OneAZ Credit Union and OneAZ Community Foundation have pledged to award $200,000 in emergency COVID-19 community impact grants. Nonprofits can submit applications online, describing how COVID-19 has impacted their operations and how the emergency funds would be used.

Phoenix-based Support My Club is offering its technology to local nonprofits to list needed supplies through its “COVID-19 Arizona Nonprofit Assistance” program. Its online platform normally connects donors online with Arizona high school clubs and sports teams, but now local, small nonprofits are invited to submit their most pressing requests online for free on a first-come, first-served opportunity.

Statewide resources:

Gov. Doug Ducey has established the Arizona Together initiative, which includes a website旺旺娱乐 meant to bring information together about how to find help and how to offer help during the coronavirus emergency.

The Arizona Commerce Authority launched the COVID-19 Arizona Business Resource page旺旺娱乐. This website provides up-to-date information, tools and guidance on business finance support, workforce assistance, essential infrastructure information, supply chain and logistics, housing and links to the new Arizonatogether.org site for contributions, community volunteer opportunities, and other valuable resources.

The Arizona Small Business Association has a What You Need to Know page旺旺娱乐 created as a hub of credible information and resources connected with the COVID-19 outbreak.

Local First Arizona announced an initiative to provide mini-grants for small, family-owned Arizona businesses with three or fewer employees to cover costs like employee payroll and rent. To qualify businesses wishing to apply for the grants must have 0-3 employees, have less than $250,000 in annual revenue (approximately $35k-$45k in net profits), and have families reliant on the business as their sole income. Priority will be placed on business owners with children under 18 at home. Only one application per business will be accepted for the Small Business Relief Fund. Local First Arizona also has a resource page旺旺娱乐 for small businesses.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-partners-with-godaddy-to-provide-free-digital-tools/ Thu, 23 Apr 2020 22:41:16 +0000 http://zjbbxkz.cn/?p=33778

SCOTTSDALE, Ariz. – To help auto dealers and other small businesses continue their sales online during the COVID-19 crisis, consumer engagement technology company Digital Air Strike is partnering with GoDaddy for its #OpenWeStand campaign. To help businesses and consumers do more online and virtually through video, AI, social media and automation, Digital Air Strike is […]

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SCOTTSDALE, Ariz. –
To help auto dealers and other small businesses continue their sales online during the COVID-19 crisis, consumer engagement technology company Digital Air Strike is partnering with GoDaddy for its #OpenWeStand campaign.

旺旺娱乐To help businesses and consumers do more online and virtually through video, AI, social media and automation, Digital Air Strike is giving away its Virtual Retailing Program.

Digital Air Strike, through the #OpenWeStand campaign, is offering GoDaddy’s customers Video Logix video technology free for 30 days. It is also offering Power Texting text blasts and a free budget review that it says can help businesses identify which vendors and ad expenditures show a return on the investments. A Digital Air Strike page features its offers.

GoDaddy says the #OpenWeStand website has become a central gathering place where entrepreneurs can learn, ask questions, lend advice and use resources available to them.

Along with brands such as Salesforce, Slack and PayPal, GoDaddy is contributing resources, tools and insights to help sustain entrepreneurs and the small microbusinesses they operate during the crisis.

旺旺娱乐Digital Air Strike and GoDaddy say their goal is to provide online tools to allow businesses to continue operate while their storefronts may be closed. Digital Air Strike was founded during the 2008-2009 Great Recession, and the company says it understands that to survive a financial crisis, “innovation and the willingness to adopt new technology and solutions?are important.

旺旺娱乐Digital Air Strike works with more than 5,000 businesses worldwide. Those include thousands of companies such as auto dealerships, major automobile manufacturers, senior living centers, dental offices, entertainment centers, and educational institutions.

The company says #OpenWeStand is for everyone who “supports small businesses and their resiliency.?/p>

“This is everything that Digital Air Strike stands for,?the company said.

Digital Air Strike co-founder and chief executive officer Alexi Venneri said business owners should re-evaluate their tools and processes while embracing new ways of doing business during the current challenging times.

“There will never be a time like this in our shared history when the entire world slows down enough to allow each business owner or manager a chance to learn new ways to engage consumers and take advantage of so many free tools, technology and free trainings,?Venneri said in a news release.

Venneri continued, “When the dust settles, retailers that have learned to adapt will come out of the slowdown much faster and be more efficient. Consumers will ultimately win and appreciate retailers that are doing business in a new way.?/p>

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/consumer-tech-co-joins-forces-with-web-co-promotes-free-digital-tools-for-businesses/ Thu, 23 Apr 2020 20:08:53 +0000 http://zjbbxkz.cn/?p=33771

Digital Air Strike, the leading consumer engagement technology company, today announced it is joining forces with GoDaddy for its #OpenWeStand (www.openwestand.org) campaign to help auto dealers and other small businesses continue their sales online during the COVID-19 pandemic. The goal for both Digital Air Strike and GoDaddy is to provide online tools so businesses can […]

The post Consumer Tech Co. Joins Forces with Web Co., Promotes Free Digital Tools for Businesses appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike, the leading consumer engagement technology company, today announced it is joining forces with GoDaddy for its #OpenWeStand (www.openwestand.org) campaign to help auto dealers and other small businesses continue their sales online during the COVID-19 pandemic.

The goal for both Digital Air Strike and GoDaddy is to provide online tools so businesses can continue to operate while their storefronts may be closed. As a business founded during the 2008/2009 Great Recession, Digital Air Strike understands that innovation and the willingness to adopt new technology and solutions are key to surviving a financial crisis. Digital Air Strike works with more than 5,000 businesses around the world, including thousands of auto dealerships, major automobile manufacturers, senior living centers, dental offices, entertainment centers, education institutions, and many more industries.

旺旺娱乐Digital Air Strike is giving away its Virtual Retailing Program to help businesses and consumers do more online and virtually through video, AI, social media, and automation.

旺旺娱乐Through the #OpenWeStand campaign Digital Air Strike is offering GoDaddy’s customers Video Logix video technology free for 30 days, Power Texting text blasts, and a free budget review to help businesses identify which vendors and ad spends deliver a return on the investments. Digital Air Strike’s offers can be found here.

旺旺娱乐The #OpenWeStand website has become a central gathering place for entrepreneurs to learn, ask questions, lend advice, and utilize resources available to them. GoDaddy and other leading brands are contributing resources, tools, and insights to help sustain entrepreneurs and the small microbusinesses they operate during this challenging time. #OpenWeStand is also for everyone who supports small businesses and their resiliency. This is everything that Digital Air Strike stands for.

“Now is an important time for business owners to re-evaluate their tools and processes while embracing new ways of doing business,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “There will never be a time like this in our shared history when the entire world slows down enough to allow each business owner or manager a chance to learn new ways to engage consumers and take advantage of so many free tools, technology and free trainings. When the dust settles, retailers that have learned to adapt will come out of the slowdown much faster and be more efficient. Consumers will ultimately win and appreciate retailers that are doing business in a new way.?/p>

Digital Air Strike is hosting free webinars to help businesses during the pandemic and sharing best-practice videos for auto dealerships to offer “no-contact?contracting, at home test drives, concierge delivery service, and more. The videos can be viewed through Digital Air Strike’s Video Logix tool, here. Digital Air Strike has also compiled free resources for businesses, including downloadable guides and social media graphics, as well as the latest commerce-related COVID-19 updates. Learn more here.

旺旺娱乐Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-joins-forces-with-godaddy-to-promote-free-digital-tools-for-businesses-nationwide/ Tue, 21 Apr 2020 15:47:23 +0000 http://zjbbxkz.cn/?p=33721

Company Joins GoDaddy’s #OpenWeStand Movement Along with Salesforce, Slack, and PayPal to Offer Resources for Small Businesses During Coronavirus Pandemic Scottsdale, Ariz., – (April 21, 2020) Digital Air Strike, the leading consumer engagement technology company, today announced it is joining forces with GoDaddy for its #OpenWeStand (www.openwestand.org) campaign to help auto dealers and other small […]

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Company Joins GoDaddy’s #OpenWeStand Movement Along with Salesforce, Slack, and PayPal to Offer Resources for Small Businesses During Coronavirus Pandemic

Scottsdale, Ariz., – (April 21, 2020) Digital Air Strike, the leading consumer engagement technology company, today announced it is joining forces with GoDaddy for its #OpenWeStand (www.openwestand.org旺旺娱乐) campaign to help auto dealers and other small businesses continue their sales online during the COVID-19 pandemic.

旺旺娱乐The goal for both Digital Air Strike and GoDaddy is to provide online tools so businesses can continue to operate while their storefronts may be closed. As a business founded during the 2008/2009 Great Recession, Digital Air Strike understands that innovation and the willingness to adopt new technology and solutions are key to surviving a financial crisis. Digital Air Strike works with more than 5,000 businesses around the world, including thousands of auto dealerships, major automobile manufacturers, senior living centers, dental offices, entertainment centers, education institutions, and many more industries.

Digital Air Strike is giving away its Virtual Retailing Program to help businesses and consumers do more online and virtually through video, AI, social media, and automation. Through the #OpenWeStand campaign Digital Air Strike is offering GoDaddy’s customers Video Logix video technology free for 30 days, Power Texting text blasts, and a free budget review to help businesses identify which vendors and ad spends deliver a return on the investments. Digital Air Strike’s offers can be found here.

The #OpenWeStand website has become a central gathering place for entrepreneurs to learn, ask questions, lend advice, and utilize resources available to them. GoDaddy and other leading brands are contributing resources, tools, and insights to help sustain entrepreneurs and the small microbusinesses they operate during this challenging time. #OpenWeStand is also for everyone who supports small businesses and their resiliency. This is everything that Digital Air Strike stands for.
“Now is an important time for business owners to re-evaluate their tools and processes while embracing new ways of doing business,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “There will never be a time like this in our shared history when the entire world slows down enough to allow each business owner or manager a chance to learn new ways to engage consumers and take advantage of so many free tools, technology and free trainings. When the dust settles, retailers that have learned to adapt will come out of the slowdown much faster and be more efficient. Consumers will ultimately win and appreciate retailers that are doing business in a new way.?/p>

Digital Air Strike is hosting free webinars to help businesses during the pandemic and sharing best-practice videos for auto dealerships to offer “no-contact?contracting, at-home test drives, concierge delivery service, and more. The videos can be viewed through Digital Air Strike’s Video Logix tool, here. Digital Air Strike has also compiled free resources for businesses, including downloadable guides and social media graphics, as well as the latest commerce-related COVID-19 updates. Learn more here http://zjbbxkz.cn/commitment

About Digital Air Strike

旺旺娱乐Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
旺旺娱乐 cwofford@zjbbxkz.cn

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/what-dealers-need-to-know-about-online-sales/ Mon, 20 Apr 2020 22:19:30 +0000 http://zjbbxkz.cn/?p=33713

旺旺娱乐As more auto dealers move their sales online during the COVID-19 pandemic, figuring out legal and regulatory issues with those online sales is crucial to making the transition successful. Since every state, city and even county may have different regulations, it’s best to check with your local lawyers, law enforcement and health officials to ensure […]

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As more auto dealers move their sales online during the COVID-19 pandemic, figuring out legal and regulatory issues with those online sales is crucial to making the transition successful.
Since every state, city and even county may have different regulations, it’s best to check with your local lawyers, law enforcement and health officials to ensure your practices are permitted, said Brad Miller, the NADA director of legal and regulatory affairs and senior counsel for digital affairs.

As of April 15, there were more than 20 states with some form of restriction on in-person sales. About 16 states require online sales only, while about six states allowed showrooms open by appointment only. That doesn’t include the hundreds of local restrictions, Miller said.

The National Automobile Dealers Association hosted the April 15th webinar on the topic as part of its NADA Dealership Lifeline Webinars.

Check with your attorney or state dealer association to confirm the following are permissible under state laws and regulations, and any applicable stay-at-home orders:
?Online sales through your website.
?Remote selling by salespeople working from their homes, using technology, such as emails, chats, text messages and phone calls. Confirm there is no requirement that a salesperson must be physically present at the dealership’s licensed facility when using technology.
旺旺娱乐 ?Offsite delivery.

It’s important to know all negotiations with the vehicle sale need to be handled through the licensed dealership, either in person, by email or phone.
旺旺娱乐 By the time the vehicle is delivered, there are no sale negotiations allowed at the person’s house, this includes haggling on trade-in deals and upselling extra products, said Aaron H. Jacoby, managing partner in Los Angeles for Arent Fox LLP attorney firm.

It also is wise not to have a licensed salesperson deliver the car, so there’s no opportunity to even upsell. Protocols must be developed and followed for physical delivery of the vehicle to a consumer’s home or business, Jacoby said.

“A lot of regulators will be looking for COVID-19 abuse,?Jacoby said in the NADA webinar.

It’s a “perfect storm?for identity theft so dealers need to exercise caution when their employees deliver cars and pick up trade-in vehicles, Miller said.
“We’ve seen a bunch of COVID-related scams,?he said. “When delivering cars you have to confirm identities while maintaining social distancing. There’s all sorts of clever bad guys out there. You really have to pay attention.?/p>

According to NADA’s Red Flags Rule Guide: “For accounts opened remotely and without meeting the customer in person, the dealer may determine that Red Flags and/or customer identification methods may be necessary due to the inability to physically inspect identification documents and determine, for example, if the customer’s physical appearance matches the photograph on the identification documents.?/p>

旺旺娱乐This could be difficult if the customer is wearing a mask, Miller said.

Additional steps to consider include “out of wallet?questions, video or online review of ID and other documents and work with finance sources to clarify responsibilities and cover e-contracting issues.
Also, dealers need to take extra caution where and how information is sent and security of virtual meetings.

旺旺娱乐The Federal Trade Commission’s “Cooling Off?Rule, which governs door-to-door sales, includes those done away from a place of business. Historically, while this hasn’t been an issue for dealers, with the increase in online sales it could become an issue, Jacoby said.

If applicable, this allows for a three-day rescission right for the consumer, and dealers should avoid triggering the Cooling Off Rule. If any part of the transaction is negotiated or solicited at the customer’s home, it could implicate the Cooling Off Rule, he said.

旺旺娱乐“We’re not changing the nature of the transaction. We’re just changing the medium,?Jacoby said. “It’s the same documents. Other than at-home delivery everything else is pretty much the same.?br /> Being strict with a home delivery or any delivery that’s not at the dealership is key, said Russell P. McRory, partner in New York for Arent Fox LLP.

“You should just be dropping off the car, giving them the keys and getting signatures, all with social distancing,?McRory said in the webinar. “The dealer will have to make a decision on the trade-in before they actually see the car in person. There will be limitations on what you can verify with the trade.?/p>

NADA offers a dealer guide for safely operating your dealership during a pandemic here: http://www.nada.org/safely-operating-your-dealership-pandemic/.
Digital Air Strike has developed a suite of solutions that help businesses communicate and sell during the pandemic, including video, AI, social media and automation. Many of these services are offered free to businesses. Learn more here: http://zjbbxkz.cn/virtual-retailing.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/alexi-venneri-ceo-digital-air-strike-talks-covid-19-issues-what-the-company-is-doing-to-help/ Fri, 17 Apr 2020 22:02:00 +0000 http://zjbbxkz.cn/?p=33679

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旺旺娱乐Alexi Venneri, Co-founder and CEO of Digital Air Strike, talks about the COVID-19 impact on dealerships in the U.S., what the company is doing to help both American and Canadian customers, and offers some advice on what dealers can do during the pandemic to stay connected to consumers.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-virtual-retailing-technology-helps-businesses-during-covid-19-5/ Thu, 16 Apr 2020 21:36:55 +0000 http://zjbbxkz.cn/?p=33628

Technology Provided Free of Charge Allows Businesses to Connect Virtually with Consumers While Adhering to Shelter-in-Place and Social Distancing Guidelines Digital Air Strike, a leading consumer engagement technology company, recently announced a new Virtual Retailing Program that allows businesses to interact and transact with customers through video, AI, social media and automation. The company is […]

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Technology Provided Free of Charge Allows Businesses to Connect Virtually with Consumers While Adhering to Shelter-in-Place and Social Distancing Guidelines
旺旺娱乐 Digital Air Strike, a leading consumer engagement technology company, recently announced a new Virtual Retailing Program that allows businesses to interact and transact with customers through video, AI, social media and automation. The company is offering its video solution, Video Logix, which helps businesses showcase their services, inventory and social distancing practices free of charge to businesses for 30 days. Digital Air Strike is also sponsoring a “Video of the Week?contest. Businesses can submit their best videos showing how they can assist consumers virtually for a chance to win $500. Videos can be emailed to video@zjbbxkz.cn.

旺旺娱乐Along with Video Logix, the company’s Virtual Retailing Program includes Response Path AI-powered, multi-channel “chat?that engages consumers automatically, 24/7, asks/answers questions, captures lead information, and alerts employees when human interaction is needed. Response Path is paired with Digital Air Strike’s new Power Texting which allows a business to text information immediately and effectively via SMS message to customers. Customers can reply via text and the AI technology of Response Path engages with customers who respond to the Power Texting messages. The company’s Virtual Retailing technology is especially beneficial to businesses considered essential services, including automobile dealerships and home healthcare providers.

“While many businesses may have physical structures closed to public traffic, there are still many opportunities to transact online and virtually with consumers,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “Industries that haven’t traditionally offered online transactions need to adapt quickly to the new customer requirement that will likely become the general preference post pandemic. Consumers want the ability to do more online and our Virtual Retailing solutions give businesses amazing new tools to engage with customers.?/p>

旺旺娱乐The Virtual Retailing Program allows businesses to provide the same level of service even if employees are working from home or much of the staff has been furloughed or laid off. By automating responses to consumers, the limited or remote staff can focus on consumers needing immediate attention.

Response Logix, Digital Air Strike’s patented lead response technology, responds automatically to vehicle price inquiries with multi-vehicle price quotes and custom microsites so that consumers can continue to shop online, get pre-qualified, estimate their vehicle trade-in value, and learn about vehicle features most important to them. The technology also automatically follows up with car buyers for six months helping the dealership stay top of mind while pent-up demand is being created.

旺旺娱乐The Virtual Retailing Program includes a step-by-step guide for businesses on how to continue to operate in all scenarios, marketing assistance with social network strategies, content, and videos that dealers can use immediately, paired with training and new technology to help automate many of the steps.

Links:
Digital Air Strike

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/managing-cash-flow-during-covid-19/ Wed, 15 Apr 2020 20:53:04 +0000 http://zjbbxkz.cn/?p=33608

旺旺娱乐Auto dealerships are looking for tips on how to manage cash flow as they work to make it through this coronavirus pandemic. One of the biggest problems for dealers now is pre-owned inventory. The goal is to have no more than a 30-day supply of used vehicles on your lots, said Don South, a NADA […]

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Auto dealerships are looking for tips on how to manage cash flow as they work to make it through this coronavirus pandemic.

One of the biggest problems for dealers now is pre-owned inventory. The goal is to have no more than a 30-day supply of used vehicles on your lots, said Don South, a NADA 20 Group manager and dealership management consultant.

“You have to concentrate on the old receivables and assets and turn that inventory into cash,?South said during an April 3rd NADA webinar. “You want to generate profit to pay expenses and people. To maximize inventory, you have to keep everything moving.?/p>

旺旺娱乐If your dealership has more than a one-month supply of used cars, you need to figure out how to get it back under control. Gross opportunity and the value of the vehicles decline with age, he said.

“Figure out the value and number of units and figure out which units to unload first,?South said. “You want to concentrate on the oldest buckets first. The more expensive vehicles in inventory tend to also be the biggest problems. Identify which vehicles are causing you the problems and figure out a plan with what to do with those vehicles.?/p>

Facebook Marketplace is a free and an easy place for dealers to sell their used inventory.  As Facebook is getting more traffic and consumers want to shop from home, there is no better time to use the platform to sell. All leads from Marketplace are delivered through Facebook Messenger so dealers need to ensure they can manage those conversations either through a chat tool or team members.

旺旺娱乐As soon as car auctions start back up and things start returning to normal, South anticipates a huge rush to start dumping cars and raising cash, which will likely cause used vehicle prices to go down, not up.

“You want your money to work for you and not be frozen,?he said. “You might want to think about what you want to do now. Maybe sell your cars to wholesalers. If it were me, I’d want to minimize the hits as soon as possible. You as a dealer have 100% control over your used vehicle inventory and your parts service.?/p>

旺旺娱乐South was one of three NADA 20 Group executives who gave their expert suggestions on ways to manage cash flow during COVID-19 in the April 3rd webinar. This is part of the Dealership Lifeline Webinar series hosted by the National Automobile Dealers Association.

“Your goal is to keep your doors open, keep your employees employed and keep your customers coming in,?South said.

The NADA guide for contracts-in-transit suggests dealers have a maximum of 20% of the month’s vehicle sales, and get funding within three days of the sale, said Tim Gavin, a NADA 20 Group dealership management consultant.

“An efficient, well-run dealership should finish every deal in three days,?Gavin said in the webinar. “The next few months are going to be really trying for auto dealers. You have to be very careful.?/em>

The eight critical concerns for a dealership right now include four cash accounts and four inventories, Gavin said.

The cash account concerns are: contracts-in-transit; accounts receivable vehicles; customer parts, service and body shop receivables; and factory receivables.

The inventory concerns are: parts inventory, technician’s time inventory, new vehicle inventory, and pre-owned vehicle inventory. 

Best practices to handle contracts-in-transit, according to Gavin:

  • Print the schedule and review daily.
  • Identify and resolve problems.
  • Focus on contracts over 3 days old.
  • Track the cycle time from delivery to funding.
  • Sweep for contracts in the dealership, including the sales managers?desk drawers.
  • Adjust pay plan to include penalties for late C.I.T.
  • Release frozen capital and increase cash.

For both vehicle and factory receivables, Gavin suggests also printing out the schedule and reviewing it daily, identifying and resolving problems, as well as focusing on the oldest items. 

Dealers need to figure out what’s tying up their cash. He suggests always having at least 30 days of cash, and now possibly even considering having 90 days of cash available to be safe, Gavin said.

“Who’s slowing you down? Where’s the rub? Is it working??he said. “You got to be mean. You got to be tough. You want everybody to be excited, to be accountable and work on receivables. There are no excuses right now.?/em>

When it comes to warranties, does your dealership have enough people trained who are also being accountable? It should be a general manager or higher position who takes care of warranties, Gavin said.

旺旺娱乐“Be fastidious today about who owes you money,?he said. “Be very careful. Look at receivables in the parts department. Normally parts should be paid within 30 days.?/em>

What is the timing on your billing? Who’s in charge of collections? You need to get the money now, Gavin said.

“The 旺旺娱乐time to act is now. It’s time to have an action plan on everything you do,?he said. “You need to close repair orders to make more money. You need to deliver parts waiting for customers. When the car leaves the lot, close the ticket.?/em>

Dealerships need to be ready for when things start to get back to normal, said Mark Rogers, a NADA 20 Group manager and dealership management consultant.

“History says the OEMs are going to come out with some really good programs,?said Rogers, who expects the value of used cars to be 25% lower. “If they continue that there will be a rush on new cars, then that means used car values are going to go down. You have to make sure you’re buying it right. It’s an interesting time. If it doesn’t move, you don’t carry it. You need to make sure you have the inventory, but you also need to make sure you have the right inventory.?/em>

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/how-small-businesses-can-build-a-60-day-profit-protection-plan-amid-covid-19-pandemic/ Wed, 15 Apr 2020 18:09:28 +0000 http://zjbbxkz.cn/?p=33600

旺旺娱乐Small businesses should be figuring out how to get immediate cost relief now, and they should also be devising a plan to get expenses under control moving forward after the coronavirus pandemic subsides. COVID-19 has put a crimp in everyone’s business, but during any downturn that’s when expenses need to be analyzed to “stop the […]

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旺旺娱乐Small businesses should be figuring out how to get immediate cost relief now, and they should also be devising a plan to get expenses under control moving forward after the coronavirus pandemic subsides.

旺旺娱乐COVID-19 has put a crimp in everyone’s business, but during any downturn that’s when expenses need to be analyzed to “stop the bleeding now,?said Doug Austin, president, principal and founder of StrategicSource, a Minneapolis, Minnesota-based purchasing spend management company.

“Life going forward post COVID will be different,?Austin said April 8 during a webinar. “There are so many opportunities to find cost savings. For example, there are over 50 national suppliers out there offering discounts. It doesn’t hurt to ask suppliers if they can provide any relief for your company.?/p>

旺旺娱乐“Build a 60-Day Profit Protection Plan Using Benchmarking to Reduce Costs,?was the webinar hosted April 8 by the National Automobile Dealers Association as part of its Dealership Lifeline Webinar Series.

旺旺娱乐Here are 10 quick strategies to consider today as both auto dealers and other small businesses deal with the pandemic, according to Austin:

  1. Review top categories by spend for opportunities to reduce and eliminate. Look for any redundant suppliers and get rid of ones your company isn’t using. This is the time to look at vendors that are innovating and coming up with new ways to help businesses during this tough time, as well as offering free solutions that matter now. Request a free budget review from Digital Air Strike here.
  2. Focus limited financial resources on marketing to service and online sales. Digital Air Strike’s new Virtual Retailing Program allows businesses to interact and transact with customers using video, AI, social media and automation.
  3. Implement Preferred Supplier Rebate Programs.
  4. Review Warranty Uplift opportunities with OEMs for parts and labor. Find a company that specializes in analyzing your parts and service sales and reimbursement rates. In most cases, your warranty opportunities can be improved upon, Austin said.
  5. Centralize services and digitize where possible. If your business has multiple locations, this is a good time to consolidate your services into one, such as payables. It’s also a great time to digitize any forms and paperwork. “Now is a great opportunity to centralize and realize those economies of scale,?he said. “We have seen up to 29% savings for companies who centralize services. Even before COVID there were problems about that.?/li>
  6. Consider outsourcing non-core functions, such as HR, compliance, IT and procurement. “Outsourcing has been around since the late ?0s,?Austin said. “There are a number of opportunities to look at outsourcing options.?/li>
  7. Revisit bonus pay and incentive plans to adjust compensation to new key performance indicators.
  8. Ensure all real estate-related expenses are shut off on unoccupied buildings, such as telecom, IT, utility, janitorial and landscaping services. “This is a no-brainer, but we’ve seen it happen time after time,?he said. “You don’t want to pay two bills for the same service.?/li>
  9. Begin paying supplies with a credit card for cash discounts rather than points, as the cashback option can earn your company back 1.25% to 1.5%. “A lot of Visa, Mastercard and American Express credit cards offer cashback options,?he said. “If you’re not paying 50% of your monthly spend with credit cards, then you need to fix that.?/li>
  10. Set new inventory reduction targets at all or selected stores.

As auto dealers look for ways to save money, Digital Air Strike offers free budget reviews to help you navigate the process. Click here to learn more.

Digital Air Strike’s automation tools help auto dealers easily connect with consumers that still expect fast responses even if dealers have fewer employees on staff. Response Path AI-powered, multi-channel chat engages consumers automatically, 24/7, asks and answers questions, captures lead information, and alerts employees when human interaction is needed.

As companies look to get expenses under control moving forward, Austin suggests benchmarking is a great way to do this spend analysis.

旺旺娱乐Benchmarking is a process of measuring the performance of a company’s products, services or processes against those of other business considered to be the best in the industry. The point of benchmarking is to identify internal opportunities for improvement, he said.

“Benchmarking supplier prices and using that data to negotiate new, more competitive prices with incumbent suppliers offers the best and quickest way to reduce costs in the environment today,?Austin said. “Ask yourself if you’ve done a good job benchmarking or are you just taking the offer that’s put on the table. Well-managed organizations use benchmarking continuously.?/p>

The process involves taking a look at over 130 spend categories to compare profitability, pricing and market share, among other metrics, he said.

“The opportunity here is at least a 25% savings. You could be spending more than $1 million too much, depending on the size of your company,?Austin said. “You want to control these expenses long term. Benchmarking is highly effective, but it takes time.?/p>

Internal benchmarks include groups, service providers and suppliers your company pays for. Focus first on high-spend categories to get the biggest returns, he said.

“Encourage everyone to develop a spend map with all spending to track results,?Austin said. “Look at all the opportunities to reduce costs. Make sure to get an electronic supplier usage report.?/p>

旺旺娱乐Companies should then audit the costs six months later to make sure the new agreed-upon prices came through and all costs are what was expected and planned for, he said.

Austin also suggested other revenue sources auto dealers should consider if they don’t already offer them, such as adding paintless dent repair, glass replacement, selling key FOBs and wheel repair.

To learn more about this topic, download NADA’s webinar slide deck at http://www.nada.org/Build-a-60-Day-Profit-Protection-Plan-Form/.

To get the latest business updates, videos, and safety and communication guides during COVID-19, visit http://zjbbxkz.cn/commitment.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/best-ideas-from-dealers-during-covid-19-stress/ Wed, 15 Apr 2020 17:46:50 +0000 http://zjbbxkz.cn/?p=33595

旺旺娱乐As auto dealers and other small businesses maneuver through COVID-19 stress, it’s important to look for ways to safeguard cash, control expenses and protect inventory, facilities and computers. Companies also need to innovate and find new ways to do business, including adding pickup and delivery services, enabling customers to buy your products from home and […]

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As auto dealers and other small businesses maneuver through COVID-19 stress, it’s important to look for ways to safeguard cash, control expenses and protect inventory, facilities and computers.

旺旺娱乐Companies also need to innovate and find new ways to do business, including adding pickup and delivery services, enabling customers to buy your products from home and updating websites and social media accounts.

旺旺娱乐“We don’t know how long this is going to last,?so everyone needs to be prepared, said Tim Gavin, a NADA 20 Group dealership management consultant.

旺旺娱乐Gavin gave out more than a dozen ideas during the National Automobile Dealers Association’s April 10 webinar on “The Best Ideas from NADA 20 Groups in Times of Covid-19 Stress.?NADA expects to host this webinar every Friday to post the best ideas from the week.

While the advice is geared towards auto dealers, any small business can convert the idea to work well for their business.

To safeguard cash, Gavin suggests thinking about cashier checks or floorplan swaps with dealers and monitoring contracts in transit.

“Consider putting everything you can on a floorplan,?he said. ?And remember,) every deal should be funded in three days.?/p>

Businesses should also rethink 401k matches, lock up their toilet paper and other needed products so they don’t disappear, and collect money from companies and consumers that owe them money.

“Small businesses are closing because they have no cash flow,?Gavin said. “Talk to your parts manager to see who’s stockpiling parts. Who will be a problem when collecting your bills? Look at your C.O.D. (cash on delivery) policy. Are they more than 30 days late? Who’s responsible for collecting this??/p>

As some dealers have less employees now actually on the business site, protecting your inventory is key, Gavin said.

旺旺娱乐Make sure you arrange security and include hourly physical inventory checks for both new and used vehicles. Make sure vehicle doors, and key cabinets, are securely locked.

“Some dealers have said thieves are stealing catalytic converters from cars on their lots,?Gavin said. “Talk to your local police department to see if they’re available?for security checks.

Retrieve loaner/rental vehicles before closing and provide signage for delivery drivers on where to drop vehicles and keys.

If your dealership is laying people off, make sure to protect your facility. Gavin suggests immediately changing the locks and security codes, as well as updating security cameras.

“This will be an investment, but it will save a lot of money in the long term,?he said. “It could be a problem?with rogue ex-employees. You want to make sure these employees no longer have access to your business.

旺旺娱乐If you need to close your dealership showroom, along with laying off employees, make sure you back up your computers, change the security codes and update the security administration privileges. Unplug all office computers, securely store the technology, if possible, and lock up all supplies, Gavin said.

旺旺娱乐Finding new ways to do business amid social distancing will keep your company going.

Digital Air Strike provides the technology and training needed to help dealers sell their vehicles online, provide “white glove?no-contact pickup and delivery services and use video to showcase vehicle features and the dealership. Besides video, the tech includes AI, social media and automation to sell and service.

Through Digital Air Strike’s Virtual Retailing Program and Video Logix product, dealers can send video messages to car buyers with information about the vehicles they’re interested in so they can shop from home.

旺旺娱乐Dealers and other small businesses can use video to explain that the dealership is open, safe and offers delivery. Video can also be used to explain service orders and share DIY service tips with customers.

旺旺娱乐When enabling customers to buy your vehicles from home, dealers need to make sure how to handle trade appraisals, credit approvals and payments, Gavin said.

“The ability to complete a transaction online and deliver the vehicle remotely depends on state and local regulations,?Gavin said. “Before attempting to sell vehicles online, dealers must consult with their attorney or state/metro dealer association or licensing authority to better understand the requirement in their state.?/p>

Monitoring and posting on social media are also important since everybody is home and looking online. Gavin said your dealership “better be on Facebook because that’s what everybody is looking at right now.?He also says to make sure to “communicate, communicate, communicate?with customers.

“Dealerships should work with their attorneys to ensure social media posts and advertising comply with state and federal consumer protection laws,?said Gavin, adding if you sanitize your dealership and vehicles, don’t say, for example, “We’re COVID proof.?/p>

Post an “Ask me anything?button on your website which connects immediately with your general manager. Make sure it’s available 24/7 and provide immediate response to any customer inquiry, Gavin said.

Digital Air Strike provides award-winning social media, reputation management, lead response and AI-powered chat to more than 5,000 dealers. The company’s AI-powered chat, Response Path, communicates with customers on multiple channels, 24/7, asks/answers questions and captures lead detail. Dealers today especially need the tool to provide better customer service with limited staffing.

Digital Air Strike has developed a suite of solutions to help businesses during the pandemic, including video, AI, social media and automation. Many of these services are offered free to businesses. Learn more here: http://zjbbxkz.cn/virtual-retailing .

Visit NADA’s website for recordings of this and past webinars: http://www.nada.org/coronavirus/webinars/.

Digital Air Strike also hosts regular webinars to help dealers keep their businesses open during the pandemic. http://zjbbxkz.cn/webinars/

Take a 10-minute demo and find out how you can get Video Logix video technology free for 30 days. http://zjbbxkz.cn/get-demo/

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-virtual-retailing-technology-helps-businesses-during-covid-19-4 Mon, 13 Apr 2020 21:48:47 +0000 http://zjbbxkz.cn/?p=33576

SCOTTSDALE, Ariz. –  Digital Air Strike, a consumer engagement technology company, today announced a new Virtual Retailing Program that allows businesses to interact and transact with customers through video, AI, social media, and automation. The company is offering its video solution, Video Logix, which helps businesses showcase their services, inventory, and social distancing practices free of charge to […]

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SCOTTSDALE, Ariz. –  Digital Air Strike, a consumer engagement technology company, today announced a new Virtual Retailing Program that allows businesses to interact and transact with customers through video, AI, social media, and automation. The company is offering its video solution, Video Logix, which helps businesses showcase their services, inventory, and social distancing practices free of charge to businesses for 30 days. Digital Air Strike is also sponsoring a “Video of the Week?contest. Businesses can submit their best videos showing how they can assist consumers virtually for a chance to win $500. Videos can be emailed to video@zjbbxkz.cn.

Industries that haven’t traditionally offered online transactions need to adapt quickly to the new customer requirement that will likely become the general preference post pandemic.

旺旺娱乐Along with Video Logix, the company’s Virtual Retailing Program includes Response Path AI-powered, multi-channel “chat?that engages consumers automatically, 24/7, asks/answers questions, captures lead information, and alerts employees when human interaction is needed. Response Path is paired with Digital Air Strike’s new Power Texting which allows a business to text information immediately and effectively via SMS message to customers. Customers can reply via text and the AI technology of Response Path engages with customers who respond to the Power Texting messages. The company’s Virtual Retailing technology is especially beneficial to businesses considered essential services, including automobile dealerships and home healthcare providers.

“While many businesses may have physical structures closed to public traffic, there are still many opportunities to transact online and virtually with consumers,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “Industries that haven’t traditionally offered online transactions need to adapt quickly to the new customer requirement that will likely become the general preference post pandemic. Consumers want the ability to do more online and our Virtual Retailing solutions give businesses amazing new tools to engage with customers.?/p>

旺旺娱乐The Virtual Retailing Program allows businesses to provide the same level of service even if employees are working from home or much of the staff has been furloughed or laid off. By automating responses to consumers, the limited or remote staff can focus on consumers needing immediate attention. Response Logix, Digital Air Strike’s patented lead response technology, responds automatically to vehicle price inquiries with multi-vehicle price quotes and custom microsites so that consumers can continue to shop online, get pre-qualified, estimate their vehicle trade-in value, and learn about vehicle features most important to them. The technology also automatically follows up with car buyers for six months helping the dealership stay top of mind while pent-up demand is being created.

The Virtual Retailing Program includes a step-by-step guide for businesses on how to continue to operate in all scenarios, marketing assistance with social network strategies, content, and videos that dealers can use immediately, paired with training and new technology to help automate many of the steps.

Digital Air Strike developed a resources page at www.zjbbxkz.cn/commitment with downloadable content for businesses, industry updates, and examples of dealerships using video to communicate with customers. The company also hosts free, best practice webinar presentations about Virtual Retailing and how businesses can implement the strategies immediately.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-virtual-retailing-technology-helps-businesses-during-covid-19 Mon, 13 Apr 2020 20:06:59 +0000 http://zjbbxkz.cn/?p=33573

旺旺娱乐Technology Provided Free of Charge Allows Businesses to Connect Virtually with Consumers While Adhering to Shelter-in-Place and Social Distancing Guidelines Digital Air Strike, the leading consumer engagement technology company, today announced a new Virtual Retailing Program that allows businesses to interact and transact with customers through video, AI, social media, and automation. The company is […]

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旺旺娱乐Technology Provided Free of Charge Allows Businesses to Connect Virtually with Consumers While Adhering to Shelter-in-Place and Social Distancing Guidelines

Digital Air Strike, the leading consumer engagement technology company, today announced a new Virtual Retailing Program that allows businesses to interact and transact with customers through video, AI, social media, and automation. The company is offering its video solution, Video Logix, which helps businesses showcase their services, inventory, and social distancing practices free of charge to businesses for 30 days. Digital Air Strike is also sponsoring a “Video of the Week?contest. Businesses can submit their best videos showing how they can assist consumers virtually for a chance to win $500. Videos can be emailed to video@zjbbxkz.cn.

Along with Video Logix, the company’s Virtual Retailing Program includes Response Path AI-powered, multi-channel “chat?that engages consumers automatically, 24/7, asks/answers questions, captures lead information, and alerts employees when human interaction is needed. Response Path is paired with Digital Air Strike’s new Power Texting which allows a business to text information immediately and effectively via SMS message to customers. Customers can reply via text and the AI technology of Response Path engages with customers who respond to the Power Texting messages. The company’s Virtual Retailing technology is especially beneficial to businesses considered essential services, including automobile dealerships and home healthcare providers martech news.

“While many businesses may have physical structures closed to public traffic, there are still many opportunities to transact online and virtually with consumers,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “Industries that haven’t traditionally offered online transactions need to adapt quickly to the new customer requirement that will likely become the general preference post pandemic. Consumers want the ability to do more online and our Virtual Retailing solutions give businesses amazing new tools to engage with customers.?/p>

The Virtual Retailing Program allows businesses to provide the same level of service even if employees are working from home or much of the staff has been furloughed or laid off. By automating responses to consumers, the limited or remote staff can focus on consumers needing immediate attention. Response Logix, Digital Air Strike’s patented lead response technology, responds automatically to vehicle price inquiries with multi-vehicle price quotes and custom microsites so that consumers can continue to shop online, get pre-qualified, estimate their vehicle trade-in value, and learn about vehicle features most important to them. The technology also automatically follows up with car buyers for six months helping the dealership stay top of mind while pent-up demand is being created martech.

The Virtual Retailing Program includes a step-by-step guide for businesses on how to continue to operate in all scenarios, marketing assistance with social network strategies, content, and videos that dealers can use immediately, paired with training and new technology to help automate many of the steps.

Digital Air Strike developed a resources page at www.zjbbxkz.cn/commitment with downloadable content for businesses, industry updates, and examples of dealerships using video to communicate with customers. The company also hosts free, best practice webinar presentations about Virtual Retailing and how businesses can implement the strategies immediately. The complete webinar schedule and the ability to request previous presentations can be found at www.zjbbxkz.cn/webinars.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/lights-camera-action-during-crisis/ Mon, 13 Apr 2020 18:53:43 +0000 http://zjbbxkz.cn/?p=33564

LINDSAY VANHULLE  Brickell Buick-GMC in Miami posted a video on its social media channels several weeks ago promoting a new pickup and delivery service when a customer’s vehicle needs maintenance. The service started in January, just a few months before the novel coronavirus began to spread across the U.S. Mario Diaz, the store’s general manager, said he […]

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LINDSAY VANHULLE 

Brickell Buick-GMC in Miami posted a video on its social media channels several weeks ago promoting a new pickup and delivery service when a customer’s vehicle needs maintenance.

旺旺娱乐The service started in January, just a few months before the novel coronavirus began to spread across the U.S. Mario Diaz, the store’s general manager, said he wanted to get the word out as COVID-19 containment efforts began.

旺旺娱乐The dealership added a series of photo and video tutorials to show customers how to schedule their service pickup, including a clip of a service employee disinfecting a vehicle before it was returned to its owner. Through the middle of last week, the video and tutorials had received more than 49,000 views, he said.

旺旺娱乐Service pickups and deliveries increased to 100 in March from 28 in January, and bookings in the first seven days of April already surpassed March’s total, Diaz said.

“We just really had to adjust completely to the customer and protect ourselves,” he told Automotive News. “There is not a stronger way to communicate than through video.”

The coronavirus pandemic has made video more relevant to dealerships across the country that experienced steep declines in sales and service business last month.

Dealerships are pivoting their marketing messages from sales promotions to highlighting remote test drives, online transactions and their cleanliness practices in videos posted on social media channels and on their websites.

旺旺娱乐Video also is being used for virtual vehicle walk-arounds and to discuss a deal with a customer.

Some dealers say they want to keep customers engaged while they’re spending more time at home and on mobile devices.

Most of the nation is now covered by orders to stay home. Physical locations of nonessential businesses have closed, including dealership showrooms in some states. Even in states where sales have been allowed to continue, such as Florida, fewer consumers are buying cars. Diaz said his store’s new-vehicle sales in March were down 49 percent year over year, while used-vehicle sales slid 44 percent.

Vendors create toolsBrickell Buick-GMC produced the tutorial video using a new product from Digital Air Strike, a technology company that works with dealerships.

Digital Air Strike rolled out Video Logix during the NADA Show in February. The tool allows dealerships to customize video messages for customers, such as virtual vehicle walk-arounds, CEO Alexi Venneri said.

旺旺娱乐Video Logix also has been packaged with a suite of products, such as text messaging and artificial intelligence chat tools, to help dealerships respond to customers during the COVID-19 outbreak.

“It’s a really, really good way that they can communicate when you don’t have to be face to face,” Venneri said.

旺旺娱乐Other vendors have rolled out video marketing programs that also are gaining traction during the pandemic.

Dean Evans, who joined Cars.com said dealerships can tailor their messages to consumers who increasingly have pulled the plug on traditional TV and thus might never see a dealership’s broadcast commercial.

Since the COVID-19 outbreak accelerated in March, Evans said he has heard from dealers who want help getting the message out about their remote and virtual customer-service options.

“The reality on the ground is dealers pivoting to this customer experience,” said Evans, who called the shift in marketing experiences a “watershed” moment for dealerships.

“Right now, it’s about the safe part of the experience,” he added, “which is cars coming to you, and you not having to go to a dealer.”

Jon Torrey, senior product manager of video for Cox Automotive’s Dealer.com, said dealerships should think about connecting with customers who are at home, possibly feeling more vulnerable, and deliver messages with a human touch.

Social platforms relevant

旺旺娱乐Dealer.com created video templates dealerships can use to highlight the things they’re doing in response to the virus outbreak, such as using online buying tools, Torrey said. But they also should emphasize organic content, he added, such as uploading videos shot with a smartphone to a store’s YouTube page. That could be a virtual test drive or a message from the general manager ?“really making sure that you’re interacting with your community,” Torrey said.

旺旺娱乐LaFontaine Automotive Group in Highland, Mich., has had more specific conversations about using video since the virus outbreak, particularly for use on social media, said COO Ryan LaFontaine.

Michigan Gov. Gretchen Whitmer’s stay-at-home order, issued last month, initially prohibited auto sales in the state. She revised it late last week to allow remote sales as long as physical showrooms stay closed.

In the meantime, the group has emphasized video, such as a YouTube one旺旺娱乐 in which Ryan LaFontaine outlined the group’s “Reserve a Ride” program. Customers can choose a vehicle that will be sold to them once the order lifts.

“Social platforms are very relevant and a necessity in times like this,” he said.

In Florida, Brickell Buick-GMC has started to use Apple’s FaceTime video call platform to work out deals remotely with customers. The technology has helped to close a handful of transactions to date, Diaz said.

旺旺娱乐“It’s not a big number, but they’re deals that wouldn’t have happened if we wouldn’t have done it,” he said. “Those deals are valuable.”

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/social-media-digital-retailing-prime-opportunities-for-car-dealers/ Thu, 09 Apr 2020 20:47:29 +0000 http://zjbbxkz.cn/?p=33405

By Joe Overby Senior Editor CARY, N.C.  –  For car dealers looking to reach consumers during COVID-19, social media advertising may be the best way to get their message across. In fact, PureCars advised in a report released Friday that “an aggressive budget shift from search to social is an area of opportunity for most […]

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By Joe Overby
Senior Editor

CARY, N.C.  – 

For car dealers looking to reach consumers during COVID-19, social media advertising may be the best way to get their message across.

In fact, PureCars advised in a report released Friday that “an aggressive budget shift from search to social is an area of opportunity for most dealers,?as consumers are spending more time on social media channels.

Most of the country is facing stay-at-home orders and interactions with others are limited.

旺旺娱乐“We’re all lonely. And social media is a good way to try to have some semblance of connection around us,” said Jeremy Anspach, chief executive of PureCars, which provides marketing automation and business intelligence software for the car industry.

旺旺娱乐According to statistics provided by Digital Air Strike, which provides dealers with consumer engagement and digital retailing tools, 53% of consumers are spending more time on Facebook.

Asked how consumers are engaging in the automotive process online amid the pandemic, Anspach said they are interacting everywhere, given how big the ecosystem is. The biggest area of change, however, has been with social media, which “has surged,?he said.

“Over 70% increase in messenger, over 100% in group communication, and with that we have been able to see massive improvements in performance on social, whereas with search, although it can be very effective in a low-funnel measure, the ratio ?if you think about the normalization pre-pandemic of 1:1 ?we’re still seeing tremendous demand digitally. It’s just not dropping at the same ratio (into) the showroom, because most Americans are following the stay-at-home orders,?he said.

“Social has performed the best for us, of late. It’s always been a great channel for us, since we buy on Google, Facebook, YouTube, Bing, etc., but the performance has accelerated in a big way,?he said. “So, many of our dealers have moved a lot of search budget over to social and to video.?/p>

In terms of Cost Per Click and Cost Per Mille (1,000 views), PureCars said in the report that these metrics for social have stayed at all-time lows, with people still on social media much of the day.

“This further supports a social-first strategy for the foreseeable future,?the company said in the report.

Anspach, who founded PureCars in 2007, was asked to step back into the CEO role about a month ago, he said. Amid the pandemic, the company has shifted its focus from selling product to a more consultative approach to help dealers through this time.

In fact, they have stopped sales and “redeployed?their sales team to serve as consultants to dealers.

旺旺娱乐PureCars looks at media channel demand through engagement in Google, Bing, Facebook, YouTube and so on, then examines how it converts to digital traffic and eventually showroom visits.

“And what we’ve seen during this health crisis, with over 80% of America with stay-at-home orders, is that there is still a tremendous amount of online activity to suggest demand,?Anspach said. “But it’s not flowing into the showroom at the same rate, which is naturally acceptable since people are being asked to stay at home.?/p>

旺旺娱乐They are still online though.

In the report released Friday, PureCars indicated: “Dealership website sessions and visitors remained relatively steady over the past week. While we’ve seen a negligible drop on unique users in the past few days, overall volume remains high enough to confirm the value of intelligent ad spending online.?/p>

And consumers are heading to where the incentives are. In a pattern reflecting that of how sales are faring, brands offering big incentives are seeing the strongest online activity with shoppers, PureCars said in the report.

Chevrolet and Ford ranked as the two brands with the largest shares of online shoppers from March 24-31, according to PureCars. They both are offering zero-percent financing for 84 months.

“When people start seeing offers almost too go to be true, they’re taking advantage of it if they can hopefully maintain social distancing and CDC guidelines,?Anspach said.

And perhaps they’re turning some of their car-buying towards digital avenues. At Digital Air Strike, co-founder and CEO Alexi Venneri said the company is “busier than ever in terms of education.?And part of that involves digital retailing and what DAS offers in that regard

The company has been conducting webinars almost on a daily basis, covering a whole host of educational topics for dealers, including explaining the digital retailing tools available.

旺旺娱乐Venneri points out that online searches are up (according to data shared by DAS, auto searches are up 32% year-over-year) and that consumers are online conducting research.

“This is when you should try some new tools and get creative and be innovative. Because when times are good, they still have people walking in their stores,?she said, and then there perhaps isn’t the same demand to jump on board with digital retail technology.

That said, pandemic or not, “consumers would prefer to do more of the process online,?she said.

“For us, it’s actually helped us build rapport with every single one of our dealers, because we’re having more time with them. Traffic in the dealership is obviously way down, but they’ve got more time to talk to their vendors,?Venneri said. “But really, they’re being given, I think, a very unique moment in time to take a deep breath, re-evaluate everything and be more open to learning some new ways of doing business.?/p>

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/so-an-employee-has-covid-19-symptoms-or-has-tested-positive-now-what/ Thu, 09 Apr 2020 17:43:59 +0000 http://zjbbxkz.cn/?p=33398

Keeping your small business safe and sanitized during this financial and health crisis is key, while figuring out how to handle sick employees is another important aspect of surviving this pandemic. There are common steps small businesses can take to minimize risk, but following the Centers for Disease Control and Prevention and World Health Organization […]

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Keeping your small business safe and sanitized during this financial and health crisis is key, while figuring out how to handle sick employees is another important aspect of surviving this pandemic.

There are common steps small businesses can take to minimize risk, but following the Centers for Disease Control and Prevention and World Health Organization guidelines is the best choice when dealing with infected employees and employees who may have also been exposed, said Travis W. Vance, a partner and chair of the COVID-19 Task Force for national law firm Fisher & Phillips LLP.

“The key to a happy and safe workplace all starts with education,?said Vance, who spoke April 7 during a webinar on the topic. “You should have a single point of contact at your company who is giving updates. It’s best to have the same information passed along to employees from a single source. You should also train supervisors on not overreacting and freaking out when employees come to them. They need to stay calm. That’s not going to send a good message if they’re freaking out.?/p>

旺旺娱乐The National Automobile Dealers Association hosted the webinar as part of its regular series on topics related to the pandemic. While the information was geared towards auto dealers, the same guidelines can be used for any small business.

“Concerns from our membership has grown as the number of cases across the country have increased,?said Doug Greenhaus, NADA’s chief regulatory counsel for environment, health and safety, who moderated the webinar. “It is a very important topic.?/p>

If an employee is exhibiting symptoms of the novel coronavirus or the flu, the employer should ask them to seek medical attention and try to get tested for COVID-19. However, because not everyone who wants to be tested can get tested, the employer should follow CDC guidelines with how long an employee should stay home, Vance said.

Infected employees should remain at home until released by a physician or public health department.

If they’re not under the care of a doctor and are self-quarantining at home, the infected employee should not come back to work until at least three days have passed since they’ve recovered without the use of any fever-reducing medications. Or, the infected employee should wait at least seven days since their symptoms first appeared and have had no subsequent illness, Vance said.

Here are some practical takeaways given in the webinar:

  • Encourage employees to wash their hands and ensure that proper hand washing tools and soap are available.
  • Educate workforce about social distancing and how to identify COVID-19 symptoms.
  • Encourage employees to not return to work until their temperature drops below 100.4 degrees Fahrenheit for at least 24 hours.
  • Encourage employees to not touch their face, eyes and mouth.
  • Increase custodial/sanitizing schedules to the extent possible.
  • Encourage employees to contact a doctor if they develop symptoms of COVID-19 and try to get tested.

旺旺娱乐Since COVID-19 is highly contagious and spreads a lot like the common cold or the flu, employees who have had close contact with the infected employee in the previous 14 days should also go home. Those employees should consult and follow the advice of their health care provider as to the length of time to stay at home, Vance said.

“There’s no case law on failure to notify, but we believe if you knew about it, and didn’t tell anybody, that’s a violation of OSHA’s safe work environment,?he said.

Because of privacy laws, employees should not be told the name of the infected employee, he said.

While all commonly touched surfaces should be cleaned and sanitized frequently, Vance recommends employers close off areas used by the ill person and wait as long as practical before beginning the cleaning and disinfecting process. This is done to minimize the potential for anyone else’s exposure to respiratory droplets, which is how the virus is spread.

“If possible, you should wait up to 24 hours before beginning the cleaning and disinfection of the area,?Vance said. “You don’t have to close down your dealership. Do the cleaning overnight or as soon as possible (after the 24 hours). Try to isolate that area until it’s cleaned. If possible, ventilate the area. Have a third-party cleaning company clean the area unless your cleaners have proper training.?/p>

The business should only shut down if it has two or more confirmed COVID-19 cases, he said.

A few other frequently asked questions and answers that came out of the webinar:

旺旺娱乐Should your business take employee temperatures before they start work? Because of the logistics and privacy concerns, Vance suggests encouraging employees to check their temperature at home before coming into work and not coming into work if they don’t feel well.

“It takes a lot to do this properly and I caution (employers) before you start taking temperatures,?he said. “It’s not a fail-safe way to eliminate people with Covid-19.?/p>

旺旺娱乐Should employees wear a mask at work? The CDC is recommending anyone who is going out in public should wear some type of face covering over their mouth and nose. It does not have to be a medical-grade mask, Vance said.

“We want people to be safe in the workplace,?he said. “If employees want to wear masks, I don’t see a problem with it. It’s largely to keep people at ease.?/p>

Can an employee simply refuse to go to work because they’re scared, or if they’re older or have a health condition that puts them at higher risk? Employees should be encouraged to go to a physician and express their concerns. If they get a note from their doctor, the employer can make certain changes on a case-by-case basis or have them work from home if possible.

Businesses should also adopt technology that allows employees to work from home when they’re not sick. Adding the option to record video messages or respond to online inquiries from customers from any device anywhere allows employees to feel safe while also still assisting the company.

To keep up-to-date on any business-related coronavirus issues, visit Digital Air Strike’s free resources page at http://zjbbxkz.cn/commitment.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-virtual-retailing-technology-helps-businesses-during-covid-19 Thu, 09 Apr 2020 17:17:31 +0000 http://zjbbxkz.cn/?p=33385

The post Digital Air Strike Virtual Retailing Technology Helps Businesses During COVID-19 appeared first on Digital Air Strike.

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Technology Provided Free of Charge Allows Businesses to Connect Virtually with Consumers While Adhering to Shelter-in-Place and Social Distancing Guidelines.

SCOTTSDALE, Ariz., ?(March 23, 2020) Digital Air Strike, the leading consumer engagement technology company, today announced a new Virtual Retailing Program that allows businesses to interact and transact with customers through video, AI, social media, and automation. The company is offering its video solution, Video Logix, which helps businesses showcase their services, inventory, and social distancing practices free of charge to businesses for 30 days. Digital Air Strike is also sponsoring a “Video of the Week?contest. Businesses can submit their best videos showing how they can assist consumers virtually for a chance to win $500. Videos can be emailed to video@zjbbxkz.cn.

旺旺娱乐Along with Video Logix, the company’s Virtual Retailing Program includes Response Path AI-powered, multi-channel “chat?that engages consumers automatically, 24/7, asks/answers questions, captures lead information, and alerts employees when human interaction is needed. Response Path is paired with Digital Air Strike’s new Power Texting which allows a business to text information immediately and effectively via SMS message to customers. Customers can reply via text and the AI technology of Response Path engages with customers who respond to the Power Texting messages. The company’s Virtual Retailing technology is especially beneficial to businesses considered essential services, including automobile dealerships and home healthcare providers.

“While many businesses may have physical structures closed to public traffic, there are still many opportunities to transact online and virtually with consumers,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “Industries that haven’t traditionally offered online transactions need to adapt quickly to the new customer requirement that will likely become the general preference post pandemic. Consumers want the ability to do more online and our Virtual Retailing solutions give businesses amazing new tools to engage with customers.?/p>

旺旺娱乐The Virtual Retailing Program allows businesses to provide the same level of service even if employees are working from home or much of the staff has been furloughed or laid off. By automating responses to consumers, the limited or remote staff can focus on consumers needing immediate attention. Response Logix, Digital Air Strike’s patented lead response technology, responds automatically to vehicle price inquiries with multi-vehicle price quotes and custom microsites so that consumers can continue to shop online, get pre-qualified, estimate their vehicle trade-in value, and learn about vehicle features most important to them. The technology also automatically follows up with car buyers for six months helping the dealership stay top of mind while pent-up demand is being created.

The Virtual Retailing Program includes a step-by-step guide for businesses on how to continue to operate in all scenarios, marketing assistance with social network strategies, content, and videos that dealers can use immediately, paired with training and new technology to help automate many of the steps.

Digital Air Strike developed a resources page at www.zjbbxkz.cn/commitment with downloadable content for businesses, industry updates, and examples of dealerships using video to communicate with customers. The company also hosts free, best practice webinar presentations about Virtual Retailing and how businesses can implement the strategies immediately. The complete webinar schedule and the ability to request previous presentations can be found at www.zjbbxkz.cn/webinars.

About Digital Air Strike

Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/how-auto-dealers-can-maneuver-through-federal-tax-laws-for-the-coronavirus-pandemic/ Wed, 08 Apr 2020 17:26:27 +0000 http://zjbbxkz.cn/?p=33352

Navigating the federal tax implications of COVID-19 can be a confusing task as changes are made daily and new federal laws and programs are put in place to help small businesses weather the storm and recoup some losses. Three federal laws were passed last month pertaining to the coronavirus pandemic: including funding for the treatment […]

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Navigating the federal tax implications of COVID-19 can be a confusing task as changes are made daily and new federal laws and programs are put in place to help small businesses weather the storm and recoup some losses.
Three federal laws were passed last month pertaining to the coronavirus pandemic: including funding for the treatment and spread of the virus, creating expanded sick leave and family leave entitlements, and the CARES Act, or the Coronavirus Aid, Relief and Economic Security Act.
NADA, the National Automobile Dealers Association, hosted its second webinar in its Dealership Lifeline Series April 2 detailing what these new federal tax implications are and how they pertain to auto dealers.

Paul Metrey, NADA’s vice president of regulatory affairs, stressed that everyone should consult their tax practitioner first so they can make appropriate tax planning decisions.
旺旺娱乐 While we won’t get into the minutiae of every federal tax offering available right now, it’s important to know what the tax items are that auto dealers should be looking at first. Jay Goldman, a principal of the Dealership Services Group for Boyer & Ritter, outlined several tax items to look at now.

“It’s pretty safe to say a lot of businesses will not be as profitable as they were in 2019,?Goldman said in the webinar. “We certainly did not expect to have a downturn this fast and this rapid. The name of the game now is liquidity. You have to find ways to generate cash or reduce expenses.?/p>

What should auto dealers consider doing tomorrow?
For non-tax items:
?Contact your bank about the Paycheck Protection Program Application.
?Consider applying for an Economic Injury Disaster Loan.
?Consider staffing needs and understand the federal unemployment subsidy.
?Evaluate whether employees are eligible for new statutory Paid Sick Leave or Paid FMLA, the Family Medical Leave Act.
?Contact your lenders about possible deferrals and/or concessions. It doesn’t hurt to ask. The worse they can say is no.
For tax items:
?If you’re not applying for the Paycheck Protection Program loan, you should be gathering information to calculate the employee retention credit and begin to defer your employer FICA taxes.
?Determine if net operating loss existed in 2018 or 2019 and then consider amending tax returns.
?Determine if losses were limited in 2018 or 2019 and consider amending tax returns.
?Determine if 50% interest limit changes either interest expense deductions or business development eligibility, and then amend 2019 tax returns if already filed.
?Review fixed asset additions for 2018 and 2019 and identify any qualified improvement property upgrades made to take additional deductions.
?Determine if alternative minimum tax credits exist and apply for a refund.
Small businesses can not apply for both the new Paycheck Protection Program loan and the Employee Retention Credit.
This new retention credit benefits auto dealers who have under 100 employees the most because they then can get a credit equal to 50% of wages, up to $10,000, of wages per employee. The maximum credit is $5,000 per employee, said Dan Cheyney, a partner at Moss Adams LLP and the regional director of the Dealer Services Group for the state of Washington.
Auto dealerships with over 100 employees get a credit limited for employee wages who are not working, Cheyney said.
“These are significant dollars, but less if you’re a larger employer,?Cheyney said in the webinar. “It is confusing though since all of these (federal programs) have different criteria and starting dates.?br /> The best way to keep on top of everything is to consult your trusted CPAs and lenders and try to keep on top of the resources available.

Here are some resources:
State Tax Filing Guidance for Coronavirus Pandemic: http://www.aicpa.org/content/dam/aicpa/advocacy/tax/downloadabledocuments/coronavirus-state-filing-relief.pdf
IRS Coronavirus Tax Relief: www.irs.gov/coronavirus
IRS Credits for Sick Leave and Family Leave under FFCRA, or Families First Coronavirus Response Act: www.irs.gov/newsroom/covid-19-related-tax-credits-for-required-paid-leave-provided-by-small-and-midsize-businesses-faqs#how_to_claim
NADA Coronavirus Hub: www.nada.org/coronavirus
Digital Air Strike COVID-19 business updates and info: www.zjbbxkz.cn/commitment

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/nada-shares-new-information-about-sba-loans-for-dealers/ Tue, 07 Apr 2020 23:55:03 +0000 http://zjbbxkz.cn/?p=33343

Small businesses with 500 or fewer employees can start applying now for a piece of the $2.2 trillion stimulus package designed to help those affected by the coronavirus pandemic, but there are several things to consider first before companies start filling out the paperwork. NADA, the National Automobile Dealers Association, hosted an April 1 webinar […]

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Small businesses with 500 or fewer employees can start applying now for a piece of the $2.2 trillion stimulus package designed to help those affected by the coronavirus pandemic, but there are several things to consider first before companies start filling out the paperwork.
NADA, the National Automobile Dealers Association, hosted an April 1 webinar on how to make sense of the new U.S. Small Business Administration Paycheck Protection Program loans, along with practical considerations for auto dealers.

Andy Koblenz, NADA’s executive vice president of legal and regulatory affairs and general counsel, and David Regan, NADA’s executive vice president of legislative affairs, led the webinar. The two experts discussed everything from eligibility to loan forgiveness for the SBA lending program authorized by the latest stimulus package under the CARES Act.
Both Koblenz and Regan cautioned changes are being made daily to the program, so it’s wise to work with trusted lawyers and accountants who can help navigate through this fluid process. They stressed NADA will be advocating for a streamlined common-sense approach because they want clarity on the program.
“The dealer’s business model is essential to restoring Main Street America,?Regan said in the webinar.

Here are some key points from the NADA webinar:
?Businesses need to have 500 or fewer employees to qualify.
?Dealers should only work with lenders who are SBA approved to get the loan. Visit the SBA Lender Match at http://www.sba.gov/lendermatch to find qualified lenders.
?While dealers should contact their lender to discuss the loan application process, it’s best to look at lenders with whom you already have a relationship with. This will be a personal process and you will need an informed advocate.
?Seek advice from your lender on the timing of the application process and the lender’s capacity to process the loan.
?There’s no double dipping. Dealers cannot have applied for other SBA loans.
?This is a new $350 billion program designed to send money out quickly, but demand will be enormous. Because of this, dealers need to have some patience throughout the process.
?Dealers will be required to show how the novel coronavirus affected their business, including layoffs.
?What is the maximum loan amount that can be borrowed? The amount depends on calculations regarding payroll costs, but the final amount is no greater than $10 million.
?Funds can be used to retain workers, maintain payroll and pay rent and utilities, as well as interest on any mortgage obligation and interest on any other debt obligations that were incurred before Feb. 15, 2020.
?The loans are 100% government guaranteed.
?Expenses, including actual payroll costs, must be incurred during the eight weeks following the loan. Other expenses that can be forgiven include interest on an indebtedness or debt instrument, rent paid on a lease in force before Feb. 15, and utilities paid for service which began before Feb. 15.
What it takes for a loan to be forgiven:
?The general rule is up to 100% of the principal may be forgiven, but that is subject to the types of expenses funded with the loan proceeds, reductions based on headcount and/or level of pay, etc.
?There is documentation needed for loan forgiveness, which will be more than required to obtain the loan. This includes proof of payroll payments and additional documentation.
?The lender will issue a decision within 60 days of the borrower’s application for forgiveness.
?It is a violation of federal law to give incorrect information in an SBA loan.
To learn more about the topic, download NADA’s webinar slide deck at http://www.nada.org/SBA-Paycheck-Protection-Program/.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/how-dealers-can-provide-a-safety-net-to-customers-during-this-health-crisis/ Tue, 07 Apr 2020 23:17:04 +0000 http://zjbbxkz.cn/?p=33329

旺旺娱乐Now more than ever auto dealers need to provide safe spaces for customers while being proactive about the health of their dealership and employees. Mandating social distancing, creating a clean room and keeping on top of suggestions from the Centers for Disease Control and Prevention are key to handling the COVID-19 pandemic. Setting up a […]

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Now more than ever auto dealers need to provide safe spaces for customers while being proactive about the health of their dealership and employees. Mandating social distancing, creating a clean room and keeping on top of suggestions from the Centers for Disease Control and Prevention are key to handling the COVID-19 pandemic.

Setting up a clean room at your dealership allows customers to come in and have a place to read and sign contracts without any in-person interaction with others. Dealers can convert an empty office at their dealership, sanitize the space and add video and virtual access so customers can go through the process in their own safe space. The experience can end with a contact-free vehicle hand-off to ensure social distancing for all.

Being informed, designing and implementing an infection prevention plan and communicating your plan to the public is important to show your customers you have the health of your dealership and community in mind.

It’s about putting your customers at ease, making them comfortable to either come in and do business at your dealership in a safe space or go online to talk with your staff virtually.

Empowering your customers to get answers virtually allows them to remain in control when many things in their lives are out of control.

旺旺娱乐Employees should know not to report to work if they’re not feeling well, they should wash their hands regularly with soap for at least 20 seconds and they should maintain at least six feet from customers and other employees. Taking these steps minimizes health risks and will help end the coronavirus outbreak.

Digital Air Strike provides many online resources to help dealers. For more tips, the latest industry news related to COVID-19, and a free resource kit, visit http://zjbbxkz.cn/commitment.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/some-dealers-opt-out-of-factory-ad-dollars/ Thu, 02 Apr 2020 18:14:50 +0000 http://zjbbxkz.cn/?p=33115

When dealers seek the best digital marketing vendors, they are often faced with a choice: Use a company that has preferred status with their automaker ?with the support of co-op advertising money ?or take a chance with an outside vendor and bypass the co-op dollars. As dealers try to grab consumer attention in […]

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When dealers seek the best digital marketing vendors, they are often faced with a choice: Use a company that has preferred status with their automaker ?with the support of co-op advertising money ?or take a chance with an outside vendor and bypass the co-op dollars.

As dealers try to grab consumer attention in the digital age by tailoring campaigns for their markets, some are choosing the outsider.

旺旺娱乐That can lead to more individualized consumer outreach, said Nick Brunotte, director of industry practice for consultancy DHG Dealerships. He has seen firsthand how some dealers have decided to forgo co-op money in favor of vendors without preferred status.

The reasons are many. Sometimes preferred vendors get bombarded with dealership clients because of that automaker stamp of approval, Brunotte said, and they subsequently aren’t able to customize campaigns for dealerships in different markets. At a time when technology is changing rapidly, dealers often want to experiment.

“Dealers would like to see an opportunity to try and test new products as they come out,” said Mike Bowsher, chairman of the Chevrolet National Dealer Council and owner of Carl Black Automotive Group in Kennesaw, Ga. “There are so many new digital go-to-markets that come out weekly, daily, monthly.”

旺旺娱乐Testing such products is necessary because dealers otherwise won’t be able to determine what will help them, Bowsher said. But “if dealers don’t have the co-op wherewithal to do it, many of them won’t try it.”

旺旺娱乐Some automakers have responded to that pressure. In 2019, General Motors expanded dealers’ options for preferred website providers beyond CDK Global Inc., which previously had exclusivity.

旺旺娱乐Bowsher said it would help if GM enticed dealers by saying, “?#8217;If you’d like to try that X, Y or Z for 90 days, we’ll support it.’ We’re asking them to allow us to test and try new things on a certain percentage of our co-op dollars.”

With the high number of dealerships in a preferred-vendor program, the vendors sometimes get backed up. Brunotte recalled recommending a website provider with preferred status to a dealer only to find out the migration would have to occur months down the line.

“Part of the reason the dealer wants to change platforms anyways is because they don’t like their current one,” Brunotte said. “It’s costing them effectiveness, and now all of a sudden, they have to be ineffective for another six months because they can’t switch.”

旺旺娱乐Such logjams also can hurt effectiveness once a program is in place at a dealership. Each dealership should be treated differently, Brunotte said, but many preferred vendors deploy “boilerplate strategy.”

旺旺娱乐“The GM dealer in Ohio ?their [search engine optimization program] is the same as the one in Arizona,” he said. “It’s just in order to keep up with the sheer volume; it’s cut-and-paste. That’s not fair to the dealer.”

Pat Koballa, dealer principal at Coastal Kia in Wilmington, N.C., recently made the switch from a preferred vendor to a smaller company better suited to his dealership’s needs.

Koballa said he’ll now have to jump through hoops to get back the money he spends with his new vendor. The co-op assistance won’t be “an automatic feed from the manufacturer.” But Koballa doesn’t mind the extra legwork it will take to recoup his ad money from Kia because he’s confident in what the new vendor can do.

旺旺娱乐“I feel like, in return, the results will be much more positive based upon their ability to deliver what I feel I need,” Koballa told Automotive News. “It’ll be a custom, tailored approach based upon what’s going on within my marketplace and within my dealership.”

Koballa said his previous digital partner, which handled things such as search engine marketing, was producing content that resembled campaigns for other stores. That wasn’t enough for him.

“I felt like I was dealing with more of a cookie-cutter environment,” Koballa said. “I was seeing what they were placing for me [and] I was seeing the same thing at other dealers, not necessarily close by, but I felt like they were on a little bit more of a plug-and-play scenario with me rather than actually communicating with me, finding out what was going on in my environment, trying to tailor their approach.”

Sometimes, the money isn’t there from the manufacturer to support co-op programs.

Porsche’s program ended in January as it prepared to run its first Super Bowl ad in 23 years.

旺旺娱乐The funds that were going to be used for co-op advertising went toward the Super Bowl spot for the Taycan, the automaker’s first battery-electric vehicle, said Robert DiStanislao, chairman of the Porsche Dealer Board of Regents.

旺旺娱乐“Dealers were given a template, and if you wanted to do co-op advertising, and you stuck to the template and inserted where you advertise your store, Porsche would reimburse you for half,” DiStanislao said. “It didn’t even have to be an ad. If you could document it, it could be a function or an event, and they would reimburse you 50 percent. That has gone away, and we are lamenting it.”

Dealing with traffic
The influx of clients that vendors can get after earning an automaker endorsement can be a challenge to deal with.

Digital Air Strike, a digital marketing company with an array of products, first landed co-op status from GM in 2011 for its social media marketing and online reputation management services. It added around 900 clients to its roster within a few weeks.

旺旺娱乐The company underwent a hiring surge on the administrative side to deal with the traffic.

To maintain a personal touch with its customers, Digital Air Strike customers often will have a three-person team of “client advocates” from the vendor to assist them, said CEO Alexi Venneri.

旺旺娱乐“They know them by name,” Venneri said of the advocates. “It’s not like some call center.”

旺旺娱乐Digital Air Strike clients can take advantage of co-op funds for other company tools as well, including its Response Logix lead management technology that allows dealers to create videos when responding to customers.

Strategy alignment
A problem Brunotte has spotted is that the strategies for some preferred vendors align with those of the automakers, not the dealers themselves. So a dilemma arises, Brunotte said, where the vendor is focused on moving as many vehicles based on what the automaker wants them to do. Dealers, he said, should make sure that these vendors are mindful of their strategies as well.

“Sometimes the strategy is to sell more General Motors cars, to sell more Chevrolets; it’s not Bob Smith Chevrolets. Not his Chevrolets, but Chevrolet in general,” Brunotte said. “A lot of time, the vendors align their strategy with what the OEM wants them to do, and then pushes that strategy on to the dealer. Sometimes you have to have one of those ‘is the juice worth the squeeze’ conversations when you’re analyzing these co-op programs.”

When taking advantage of those co-op dollars in some cases, Brunotte said, dealers are “getting reimbursed for a whole bunch of advertising dollars, but your advertising stinks. I’d rather spend [$50,000] outside of the co-op program and have a really efficient marketing strategy that is nimble, that you can select little pieces and segments at your own doing.”

旺旺娱乐Jim Henry and Hannah Lutz contributed to this report.

By VINCE BOND JR. via AutoNews.com

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/das-joins-forces-with-gm-and-automotive-news-to-offer-covid-19-best-practice-webinars/ Wed, 25 Mar 2020 23:02:26 +0000 http://zjbbxkz.cn/?p=32956

旺旺娱乐Webinars Provide Crucial Strategies for Dealerships to Leverage Immediately to Offer Virtual Retailing, Driveway Test-Drives, Home Service Delivery, and More to Assist Consumers During Coronavirus Pandemic SCOTTSDALE, Ariz., March 23, 2020 /PRNewswire/ — Digital Air Strike, the leading automotive consumer engagement technology company, today announced two free webinars to help automotive dealers during the COVID-19 […]

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Webinars Provide Crucial Strategies for Dealerships to Leverage Immediately to Offer Virtual Retailing, Driveway Test-Drives, Home Service Delivery, and More to Assist Consumers During Coronavirus Pandemic

旺旺娱乐SCOTTSDALE, Ariz., March 23, 2020 /PRNewswire/ — Digital Air Strike, the leading automotive consumer engagement technology company, today announced two free webinars to help automotive dealers during the COVID-19 pandemic. General Motors and Automotive News, two of the biggest names in the automotive industry, have invited the company to share new social distancing solutions, technology, and best practices for dealerships to offer “no contact” contracting, at-home test drives, concierge delivery for service, and more.

旺旺娱乐The webinars will focus on how today’s climate calls for a shift in strategy as well as new tactics to employ immediately. The industry has an opportunity to make a dramatic leap forward in many areas while nurturing leads to help maximize future pent-up demand.

旺旺娱乐“As people are being directed to practice social distancing, and even if physical retail locations need to close, dealerships still have essential services such as vehicle repairs, they can offer,” said Alexi Venneri, co-founder and CEO of Digital Air Strike. “They are also presented with a great opportunity to do things differently and embrace technology. Technology is readily available for consumers to research, shop, buy, and service from home. Our goal has always been to help our automotive industry adopt new strategies. We have developed a Virtual Retailing Program that combines step-by-step instructions on how to continue to operate in all scenarios, marketing assistance with social network strategies, content, and videos that dealers can use immediately, paired with training to and new technology to help automate many of the steps, especially if dealers have less staff available or some working from home.”

旺旺娱乐Digital Air Strike has a proven track record of helping the automotive industry during times of crisis as the company was founded during the depth of the recession 10 years ago and has consistently demonstrated creative, low-cost ways for dealers and OEMs to engage with consumers leveraging social networks, digital strategies, and innovative technologies.

Each webinar will be led by Venneri:

March 24 at 2 p.m. EDT: “Help Your Dealership Thrive During Covid-19” in partnership with Automotive News, co-moderated by Dave Versical, chief of Editorial Operations for Automotive News Group. Reserve your spot today here.

March 26 and April 7 at 1 p.m. EDT: “Top Tips for GM Dealers to Thrive During Covid-19” in partnership with General Motors and exclusively for GM Dealers who may reserve a spot today here.

Daily: Digital Air Strike is providing helpful tips on how to use video, AI and social media to communicate with customers online and sell more in an easy-to-consume webinar format. View the schedule and reserve your spot here.

旺旺娱乐Digital Air Strike is also offering its Video Retailing technology free for 30 days and is sponsoring a “Video of the Week” contest. Dealers can submit their best videos showing how they can assist consumers virtually for a chance to win $500. Videos can be emailed to video@zjbbxkz.cn.

Digital Air Strike has a proud history of partnering with General Motors and Automotive News. The company was the first Reputation Management vendor approved by GM in 2011 to work with its dealerships and just marked its eighth year of providing award-winning reputation management and social media marketing solutions to GM dealers through the manufacturer’s Standards for Excellence program. Digital Air Strike was also just recognized by General Motors as an approved Chat Partner in the Dealer Digital Solution Program. Automotive News named Venneri as one of its 100 Leading Women in Automotive.

About Digital Air Strike
Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

Via Yahoo! Finance

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/webinars-to-offer-tips-for-valley-auto-dealers-adjusting-to-coronavirus/ Tue, 24 Mar 2020 21:31:45 +0000 http://zjbbxkz.cn/?p=32890

Automotive dealers around the Valley adjusting their business practices during the coronavirus pandemic can join several webinars this week intended to help them shift their strategy under new conditions brought on by measures to stop the spread of the virus. The webinars ?made available through a partnership of General Motors, Automotive News and Scottsdale-based […]

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旺旺娱乐Automotive dealers around the Valley adjusting their business practices during the coronavirus pandemic can join several webinars this week intended to help them shift their strategy under new conditions brought on by measures to stop the spread of the virus.

The webinars ?made available through a partnership of General Motors, Automotive News and Scottsdale-based Digital Air Strike ?will cover tactics on social distancing, technology and ways for dealerships to offer services at a distance through no-contact contracting, at home test drives, concierge delivery for service and more.

Sessions will focus on immediate actions as well as opportunities to take steps to address future growth and demand, according to an announcement.

旺旺娱乐The webinars will be led by Alexi Venneri, Digital Air Strike’s cofounder and CEO, at the following times:

  • March 24 at 11 a.m.: “Help Your Dealership Thrive During Covid-19?in partnership with Automotive News, co-moderated by Dave Versical, chief of Editorial Operations for Automotive News Group. Reserve your spot here.
  • March 26 and April 7 at 10 a.m.: “Top Tips for GM Dealers to Thrive During Covid-19?in partnership with General Motors. Reserve your spot here.
  • Daily: Digital Air Strike is providing helpful tips on how to use video, artificial intelligence and social media to communicate with customers online and sell more in an easy-to-consume webinar format. View the schedule and reserve your spot here.

“As people are being directed to practice social distancing, and even if physical retail locations need to close, dealerships still have essential services such as vehicle repairs, they can offer,?Venneri said in a statement. “They are also presented with a great opportunity to do things differently and embrace technology.?/p>

旺旺娱乐Digital Air Strike is a social media and consumer engagement company helping businesses increase consumer response and engagement in digital and social media environments.

Via Phoenix Business Journal

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-joins-forces-with-general-motors-and-automotive-news-to-offer-covid-19-best-practice-webinars/ Tue, 24 Mar 2020 21:25:24 +0000 http://zjbbxkz.cn/?p=32888

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Webinars Provide Crucial Strategies for Dealerships to Leverage Immediately, Including Virtual Retailing, Driveway Test-Drives, Home Service Delivery, and More to Assist Consumers During Coronavirus Pandemic.

SCOTTSDALE, Ariz., ?(March 23, 2020) Digital Air Strike, the leading automotive consumer engagement technology company, today announced two free webinars to help automotive dealers during the COVID-19 pandemic. General Motors and Automotive News, two of the biggest names in the automotive industry, have invited the company to share new social distancing solutions, technology, and best practices for dealerships to offer “no contact?contracting, at-home test drives, concierge delivery for service, and more.

The webinars will focus on how today’s climate calls for a shift in strategy as well as new tactics to employ immediately. The industry has an opportunity to make a dramatic leap forward in many areas while nurturing leads to help maximize future pent-up demand.

“As people are being directed to practice social distancing, and even if physical retail locations need to close, dealerships still have essential services such as vehicle repairs, they can offer,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “They are also presented with a great opportunity to do things differently and embrace technology. Technology is readily available for consumers to research, shop, buy, and service from home. Our goal has always been to help our automotive industry adopt new strategies. We have developed a Virtual Retailing Program that combines step-by-step instructions on how to continue to operate in all scenarios, marketing assistance with social network strategies, content, and videos that dealers can use immediately, paired with training to and new technology to help automate many of the steps, especially if dealers have less staff available or some working from home.?/p>

旺旺娱乐Digital Air Strike has a proven track record of helping the automotive industry during times of crisis as the company was founded during the depth of the recession 10 years ago and has consistently demonstrated creative, low-cost ways for dealers and OEMs to engage with consumers leveraging social networks, digital strategies, and innovative technologies.

Each webinar will be led by Venneri:

  • March 24 at 2 p.m. EDT: “Help Your Dealership Thrive During Covid-19?in partnership with Automotive News, comoderated by Dave Versical, chief of Editorial Operations for Automotive News Group. Reserve your spot today here.
  • March 26 and April 7 at 1 p.m. EDT: “Top Tips for GM Dealers to Thrive During Covid-19?in partnership with General Motors and exclusively for GM Dealers who may reserve a spot for the March 26 presentation, here. To register for the April 7 webinar, click here.
  • Daily: Digital Air Strike is providing helpful tips on how to use video, AI and social media to communicate with customers online and sell more in an easy-to-consume webinar format. View the schedule and reserve your spot here.

Digital Air Strike is also offering its Video Retailing technology free for 30 days and is sponsoring a “Video of the Week?contest. Dealers can submit their best videos showing how they can assist consumers virtually for a chance to win $500. Videos can be emailed to video@zjbbxkz.cn.

Digital Air Strike has a proud history of partnering with General Motors and Automotive News. The company was the first Reputation Management vendor approved by GM in 2011 to work with its dealerships and just marked its eighth year of providing award-winning reputation management and social media marketing solutions to GM dealers through the manufacturer’s Standards for Excellence program. Digital Air Strike was also just recognized by General Motors as an approved Chat Partner in the Dealer Digital Solution Program.  Automotive News旺旺娱乐 named Venneri as one of its 100 Leading Women in Automotive.

About Digital Air Strike

Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-unveil-video-retailing-program/ Fri, 20 Mar 2020 15:06:08 +0000 http://zjbbxkz.cn/?p=32760

旺旺娱乐Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, today unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more. The Video Retailing Program allows […]

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旺旺娱乐Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, today unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more.

The Video Retailing Program allows consumers to do more of their research, shopping, transactions, and even vehicle delivery or servicing leveraging social distancing techniques powered by Digital Air Strike technology. Dealerships will receive custom graphics, videos, video conferencing, and training to immediately implement exclusive White Glove Services to support any consumers with health concerns while still buying or servicing vehicles.

“First and foremost, our thoughts are with everyone affected by coronavirus. We understand how this pandemic is changing the way consumers want to engage with businesses. In response to that, we are helping our dealers and the automotive industry thrive while concurrently assisting to flatten the curve of this outbreak,?said Alexi Venneri co-founder and CEO of Digital Air Strike. “We are offering our Video Retailing Program at no charge for the next 30 days to all clients, and we will continue to refine and evolve the program to assist with community outreach and reinforce health best practices. It can also help accommodate staff that may need a work-from-home option but still need to assist consumers at the same time.?/p>

The Digital Air Strike Video Retailing Program leverages the company’s Video Logix solution in a very custom way, paired with technology Digital Air Strike has already been providing to its clients while leveraging video conferencing through Facebook Portals or iPads. Through training, custom videos and graphics, as well as campaign and in-dealership best practices, Digital Air Strike has created the automotive industry’s first turnkey program to immediately lessen social contact and provide new ideas to support concepts such as solo test drives, custom walk-around videos, concierge delivery of vehicles for sales and servicing, and much more.

Via AZbigMedia.com

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/new-social-media-video-and-ai-technology-program-to-support-businesses-and-communities-impacted-by-the-coronavirus-pandemic/ Wed, 18 Mar 2020 16:50:23 +0000 http://zjbbxkz.cn/?p=32681

Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more. The Video Retailing Program allows consumers […]

The post New Technology Program to Support Businesses Impacted by the Coronavirus Pandemic appeared first on Digital Air Strike.

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Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more.

旺旺娱乐The Video Retailing Program allows consumers to do more of their research, shopping, transactions, and even vehicle delivery or servicing leveraging social distancing techniques powered by Digital Air Strike technology. Dealerships will receive custom graphics, videos, video conferencing, and training to immediately implement exclusive White Glove Services to support any consumers with health concerns while still buying or servicing vehicles.

“First and foremost, our thoughts are with everyone affected by coronavirus. We understand how this pandemic is changing the way consumers want to engage with businesses. In response to that, we are helping our dealers and the automotive industry thrive while concurrently assisting to flatten the curve of this outbreak,?said Alexi Venneri co-founder and CEO of Digital Air Strike. “We are offering our Video Retailing Program at no charge for the next 30 days to all clients, and we will continue to refine and evolve the program to assist with community outreach and reinforce health best practices. It can also help accommodate staff that may need a work-from-home option but still need to assist consumers at the same time.?/p>

The Digital Air Strike Video Retailing Program leverages the company’s Video Logix solution in a very custom way, paired with technology Digital Air Strike has already been providing to its clients while leveraging video conferencing through Facebook Portals or iPads. Through training, custom videos and graphics, as well as campaign and in-dealership best practices, Digital Air Strike has created the automotive industry’s first turnkey program to immediately lessen social contact and provide new ideas to support concepts such as solo test drives, custom walk-around videos, concierge delivery of vehicles for sales and servicing, and much more.

旺旺娱乐Digital Air Strike was the first corporate entity to adopt Facebook’s Portal for business communication and has provided thousands of dealerships with the device. The company was also first to develop many industry-first consumer engagement, social media and reputation management technologies that have always been market-leading. Technology is an integral part of how Digital Air Strike will help each dealership provide White Glove Service as it empowers dealership staff to communicate “face to face?with customers through video both remotely and if consumers choose to opt to take delivery of their vehicle leveraging social distancing with video while even inside a dealership.

Via SalesTechStar.com

The post New Technology Program to Support Businesses Impacted by the Coronavirus Pandemic appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/das-unveils-industry-first-video-retailing-program-at-no-cost/ Wed, 18 Mar 2020 16:45:44 +0000 http://zjbbxkz.cn/?p=32679

SCOTTSDALE, Ariz. ?Digital Air Strike, a leading social media, intelligent lead response and consumer engagement technology company, unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more. The Video Retailing […]

The post DAS Unveils Industry-First Video Retailing Program at No Cost appeared first on Digital Air Strike.

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SCOTTSDALE, Ariz. ? Digital Air Strike, a leading social media, intelligent lead response and consumer engagement technology company, unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more.

旺旺娱乐The Video Retailing Program allows consumers to do more of their research, shopping, transactions, and even vehicle delivery or servicing leveraging social distancing techniques powered by Digital Air Strike technology. Dealerships will receive custom graphics, videos, video conferencing, and training to immediately implement exclusive White Glove Services to support any consumers with health concerns while still buying or servicing vehicles.

旺旺娱乐“First and foremost, our thoughts are with everyone affected by coronavirus. We understand how this pandemic is changing the way consumers want to engage with businesses. In response to that, we are helping our dealers and the automotive industry thrive while concurrently assisting to flatten the curve of this outbreak,?said Alexi Venneri co-founder and CEO of Digital Air Strike. “We are offering our Video Retailing Program at no charge for the next 30 days to all clients, and we will continue to refine and evolve the program to assist with community outreach and reinforce health best practices. It can also help accommodate staff that may need a work-from-home option but still need to assist consumers at the same time. ”

The Digital Air Strike Video Retailing Program leverages the company’s Video Logix solution in a very custom way, paired with technology Digital Air Strike has already been providing to its clients while leveraging video conferencing through Facebook Portals or iPads. Through training, custom videos and graphics, as well as campaign and indealership best practices, Digital Air Strike has created the automotive industry’s first turnkey program to immediately lessen social contact and provide new ideas to support concepts such as solo test drives, custom walk-around videos, concierge delivery of vehicles for sales and servicing, and much more.

旺旺娱乐Digital Air Strike was the first corporate entity to adopt Facebook’s Portal for business communication and has provided thousands of dealerships with the device. The company was also first to develop many industry-first consumer engagement, social media and reputation management technologies that have always been market-leading.

Technology is an integral part of how Digital Air Strike will help each dealership provide White Glove Service as it empowers dealership staff to communicate “face to face?with customers through video both remotely and if consumers choose to opt to take delivery of their vehicle leveraging social distancing with video while even inside a dealership.

The technology company was founded in 2010, at the height of the recession, when dealers were cutting their marketing budgets and struggling to sell cars. Offering the first custom social media solutions, Digital Air Strike continues to offer innovative programs to connect with consumers virtually and today is providing this new solution for dealerships and all clients, in all industries, at no cost to help our economy and communities nationwide. You can view an example of how the Video Logix tool is used, which is part of Digital Air Strike’s Video Retailing Program, here.

旺旺娱乐Digital Air Strike is presenting a series of free webinars to outline their innovative solution. “Start Video Retailing Today: Survive & Thrive During the COVID-19 Pandemic?webinars are being offered on multiple dates. More details can be found here: http://zjbbxkz.cn/webinars/

Via AutoDealerTodayMagazine.com

The post DAS Unveils Industry-First Video Retailing Program at No Cost appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/das-unveils-industry-first-video-retailing-program-in-response-to-covid-19/ Wed, 18 Mar 2020 16:42:25 +0000 http://zjbbxkz.cn/?p=32676

旺旺娱乐By TCMO Bureau Digital Air Strike, the leading social media, intelligent lead response, and consumer engagement technology company, unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more. The Video Retailing […]

The post DAS Unveils Industry-First Video Retailing Program in Response to COVID-19 appeared first on Digital Air Strike.

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旺旺娱乐By TCMO Bureau

Digital Air Strike, the leading social media, intelligent lead response, and consumer engagement technology company, unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more.

旺旺娱乐The Video Retailing Program allows consumers to do more of their research, shopping, transactions, and even vehicle delivery or servicing leveraging social distancing techniques powered by Digital Air Strike technology. Dealerships will receive custom graphics, videos, video conferencing, and training to immediately implement exclusive White Glove Services to support any consumers with health concerns while still buying or servicing vehicles.

“First and foremost, our thoughts are with everyone affected by a coronavirus. We understand how this pandemic is changing the way consumers want to engage with businesses. In response to that, we are helping our dealers and the automotive industry thrive while concurrently assisting to flatten the curve of this outbreak,?said Alexi Venneri co-founder and CEO of Digital Air Strike. “We are offering our Video Retailing Program at no charge for the next 30 days to all clients, and we will continue to refine and evolve the program to assist with community outreach and reinforce health best practices. It can also help accommodate staff that may need a work-from-home option but still needs to assist consumers at the same time.?/p>

The Digital Air Strike Video Retailing Program leverages the company’s Video Logix solution in a very custom way, paired with technology Digital Air Strike has already been providing to its clients while leveraging video conferencing through Facebook Portals or iPads. Through training, custom videos and graphics, as well as campaign and in-dealership best practices, Digital Air Strike has created the automotive industry’s first turnkey program to immediately lessen social contact and provide new ideas to support concepts such as solo test drives, custom walk-around videos, concierge delivery of vehicles for sales and servicing, and much more.

Digital Air Strike was the first corporate entity to adopt Facebook’s Portal for business communication and has provided thousands of dealerships with the device. The company was also first to develop many industry-first consumer engagement, social media and reputation management technologies that have always been market-leading. Technology is an integral part of how Digital Air Strike will help each dealership provide White Glove Service as it empowers dealership staff to communicate “face to face?with customers through video both remotely and if consumers choose to opt to take delivery of their vehicle leveraging social distancing with video while even inside a dealership.

The technology company was founded in 2010, at the height of the recession, when dealers were cutting their marketing budgets and struggling to sell cars. Offering the first custom social media solutions, Digital Air Strike continues to offer innovative programs to connect with consumers virtually and today is providing this new solution for dealerships and all clients, in all industries, at no cost to help our economy and communities nationwide. You can view an example of how the Video Logix tool is used, which is part of Digital Air Strike’s Video Retailing Program, here.

Via TalkCMO.com

The post DAS Unveils Industry-First Video Retailing Program in Response to COVID-19 appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-unveils-industry-first-video-retailing-program-at-no-cost-to-all-automotive-clients-in-response-to-covid-19-2/ Tue, 17 Mar 2020 20:20:04 +0000 http://zjbbxkz.cn/?p=32654

旺旺娱乐New Social Media, Video and AI Technology Program to Support Businesses and Communities Impacted by the Coronavirus Pandemic Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales […]

The post DAS Unveils Video Retailing Program at No Cost to Automotive Clients appeared first on Digital Air Strike.

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New Social Media, Video and AI Technology Program to Support Businesses and Communities Impacted by the Coronavirus Pandemic

旺旺娱乐Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more.

The Video Retailing Program allows consumers to do more of their research, shopping, transactions, and even vehicle delivery or servicing leveraging social distancing techniques powered by Digital Air Strike technology. Dealerships will receive custom graphics, videos, video conferencing, and training to immediately implement exclusive White Glove Services to support any consumers with health concerns while still buying or servicing vehicles.

“First and foremost, our thoughts are with everyone affected by coronavirus. We understand how this pandemic is changing the way consumers want to engage with businesses. In response to that, we are helping our dealers and the automotive industry thrive while concurrently assisting to flatten the curve of this outbreak,?said Alexi Venneri co-founder and CEO of Digital Air Strike. “We are offering our Video Retailing Program at no charge for the next 30 days to all clients, and we will continue to refine and evolve the program to assist with community outreach and reinforce health best practices. It can also help accommodate staff that may need a work-from-home option but still need to assist consumers at the same time.?/p>

旺旺娱乐The Digital Air Strike Video Retailing Program leverages the company’s Video Logix solution in a very custom way, paired with technology Digital Air Strike has already been providing to its clients while leveraging video conferencing through Facebook Portals or iPads. Through training, custom videos and graphics, as well as campaign and in-dealership best practices, Digital Air Strike has created the automotive industry’s first turnkey program to immediately lessen social contact and provide new ideas to support concepts such as solo test drives, custom walk-around videos, concierge delivery of vehicles for sales and servicing, and much more.

Digital Air Strike was the first corporate entity to adopt Facebook’s Portal for business communication and has provided thousands of dealerships with the device. The company was also first to develop many industry-first consumer engagement, social media and reputation management technologies that have always been market-leading. Technology is an integral part of how Digital Air Strike will help each dealership provide White Glove Service as it empowers dealership staff to communicate “face to face?with customers through video both remotely and if consumers choose to opt to take delivery of their vehicle leveraging social distancing with video while even inside a dealership.

The technology company was founded in 2010, at the height of the recession, when dealers were cutting their marketing budgets and struggling to sell cars. Offering the first custom social media solutions, Digital Air Strike continues to offer innovative programs to connect with consumers virtually and today is providing this new solution for dealerships and all clients, in all industries, at no cost to help our economy and communities nationwide.

Via MarTechSeries.com

The post DAS Unveils Video Retailing Program at No Cost to Automotive Clients appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/video-to-help-dealers-in-response-to-coronavirus Tue, 17 Mar 2020 20:16:30 +0000 http://zjbbxkz.cn/?p=32651

旺旺娱乐By Auto Remarketing staff SCOTTSDALE, Ariz. – Alexi Venneri said Digital Air Strike understands how the coronavirus crisis is changing the way consumers want to engage with businesses. “In response to that, we are helping our dealers and the automotive industry thrive while concurrently assisting to flatten the curve of this outbreak,?said Venneri, who is co-founder […]

The post DAS video program seeks to help dealers in response to coronavirus appeared first on Digital Air Strike.

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By Auto Remarketing staff

SCOTTSDALE, Ariz. – Alexi Venneri said Digital Air Strike understands how the coronavirus crisis is changing the way consumers want to engage with businesses.

“In response to that, we are helping our dealers and the automotive industry thrive while concurrently assisting to flatten the curve of this outbreak,?said Venneri, who is co-founder and chief executive officer of the company.

旺旺娱乐Digital Air Strike, a social media, lead response and consumer engagement technology company, on Friday introduced its Video Retailing Program. The company says the program can help dealerships handle more steps in areas such as prospect conversion, the full sales process, and vehicle servicing using video, virtual messaging and AI.The Video Retailing Program aims to help consumers do more of their research, shopping, transactions, and vehicle delivery or servicing by using social distancing techniques powered by Digital Air Strike technology.

Dealerships will receive custom graphics, videos, video conferencing and training to implement services for helping consumers with health concerns while still buying or servicing vehicles.

The company is offering its Video Retailing Program at no charge for the next 30 days to all clients, and Venneri said the company will work to “refine and evolve?the program to “assist with community outreach and reinforce health best practices.?/p>

The program can also help staff members who might need a work-from-home option but who still need to help consumers, Venneri said.

旺旺娱乐The Digital Air Strike Video Retailing Program uses the company’s Video Logix tool, paired with technology Digital Air Strike has already been providing to its clients. It uses video conferencing through Facebook Portals or iPads.

The company, which was founded in 2010 at the height of the Great Recession, has implemented training, custom videos and graphics, and campaign and in-dealership best practices to create a program that it says immediately lessens social contact. The program provides ideas to support concepts such as solo test drives, custom walk-around videos, and concierge delivery of vehicles for sales and servicing.

Digital Air Strike adopts Facebook’s Portal for business communication and says it has provided thousands of dealerships with the device. The company has developed consumer engagement, social media and reputation management technologies.

The company says technology is an important aspect in how it will help each dealership provide superior services while enabling dealership staff to communicate “face to face?with customers through video remotely, and if consumers choose to take delivery of their vehicle using social distancing with video while inside a dealership, instead of having direct contact with employees.

The company is providing an example of how to use the Video Logix tool, which is part of Digital Air Strike’s Video Retailing Program.

Digital Air Strike is also presenting free webinars on the new product, titled, “Start Video Retailing Today: Survive & Thrive During the COVID-19 Pandemic.?/strong>

Via AutoRemarketing.com

The post DAS video program seeks to help dealers in response to coronavirus appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/artificial-intelligence-jobs-gaining-steam-in-arizona/ Mon, 16 Mar 2020 15:01:32 +0000 http://zjbbxkz.cn/?p=32589

旺旺娱乐A new study from ZipRecruiter shows that just four states dominate the artificial intelligence industry right now: California, Washington, New York and Massachusetts. Sixty percent of the AI jobs that ZipRecruiter posted were in those places. But the same study shows AI jobs are picking up steam in five other states ?including right here […]

The post Artificial Intelligence Jobs Gaining Steam In Arizona appeared first on Digital Air Strike.

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A new study from ZipRecruiter shows that just four states dominate the artificial intelligence industry right now: California, Washington, New York and Massachusetts.

Sixty percent of the AI jobs that ZipRecruiter posted were in those places.

But the same study shows AI jobs are picking up steam in five other states ?including right here in Arizona.

So what’s driving this growth?

For that perspective, The Show talked with Alexi Venneri, CEO of Digital Air Strike.

Listen here:

AI Industry-LG-031320

The post Artificial Intelligence Jobs Gaining Steam In Arizona appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-unveils-industry-first-video-retailing-program-at-no-cost-to-all-automotive-clients-in-response-to-covid-19/ Fri, 13 Mar 2020 20:34:44 +0000 http://zjbbxkz.cn/?p=32570

旺旺娱乐FOR IMMEDIATE RELEASE New Social Media, Video and AI Technology Program to Support Businesses and Communities Impacted by the Coronavirus Pandemic SCOTTSDALE, Ariz. ?(March 13, 2020) Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, today unveiled its new Video Retailing Program with White Glove Service to help […]

The post Digital Air Strike Unveils Industry-First Video Retailing Program at No Cost to All Automotive Clients in Response to Covid-19 appeared first on Digital Air Strike.

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FOR IMMEDIATE RELEASE

旺旺娱乐New Social Media, Video and AI Technology Program to Support Businesses and Communities Impacted by the Coronavirus Pandemic

SCOTTSDALE, Ariz. ?(March 13, 2020) Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, today unveiled its new Video Retailing Program with White Glove Service to help dealerships handle more steps of prospect conversion, the full sales process, and vehicle servicing utilizing video, virtual messaging, AI, and much more.

The Video Retailing Program allows consumers to do more of their research, shopping, transactions, and even vehicle delivery or servicing leveraging social distancing techniques powered by Digital Air Strike technology. Dealerships will receive custom graphics, videos, video conferencing, and training to immediately implement exclusive White Glove Services to support any consumers with health concerns while still buying or servicing vehicles.

“First and foremost, our thoughts are with everyone affected by coronavirus. We understand how this pandemic is changing the way consumers want to engage with businesses. In response to that, we are helping our dealers and the automotive industry thrive while concurrently assisting to flatten the curve of this outbreak,?said Alexi Venneri co-founder and CEO of Digital Air Strike. “We are offering our Video Retailing Program at no charge for the next 30 days to all clients, and we will continue to refine and evolve the program to assist with community outreach and reinforce health best practices. It can also help accommodate staff that may need a work-from-home option but still need to assist consumers at the same time. ”

The Digital Air Strike Video Retailing Program leverages the company’s Video Logix solution in a very custom way, paired with technology Digital Air Strike has already been providing to its clients while leveraging video conferencing through Facebook Portals or iPads. Through training, custom videos and graphics, as well as campaign and in-dealership best practices, Digital Air Strike has created the automotive industry’s first turnkey program to immediately lessen social contact and provide new ideas to support concepts such as solo test drives, custom walk-around videos, concierge delivery of vehicles for sales and servicing, and much more.

Digital Air Strike was the first corporate entity to adopt Facebook’s Portal for business communication and has provided thousands of dealerships with the device. The company was also first to develop many industry-first consumer engagement, social

media and reputation management technologies that have always been market-leading. Technology is an integral part of how Digital Air Strike will help each dealership provide White Glove Service as it empowers dealership staff to communicate “face to face?with customers through video both remotely and if consumers choose to opt to take delivery of their vehicle leveraging social distancing with video while even inside a dealership.

The technology company was founded in 2010, at the height of the recession, when dealers were cutting their marketing budgets and struggling to sell cars. Offering the first custom social media solutions, Digital Air Strike continues to offer innovative programs to connect with consumers virtually and today is providing this new solution for dealerships and all clients, in all industries, at no cost to help our economy and communities nationwide. You can view an example of how the Video Logix tool is used, which is part of Digital Air Strike’s Video Retailing Program, here.

Digital Air Strike is presenting a series of free webinars to outline their innovative solution. “Start Video Retailing Today: Survive & Thrive During the COVID-19 Pandemic?webinars are being offered on multiple dates. More details can be found here: http://zjbbxkz.cn/webinars/

About Digital Air Strike

旺旺娱乐Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping 5,000 businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

The post Digital Air Strike Unveils Industry-First Video Retailing Program at No Cost to All Automotive Clients in Response to Covid-19 appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/new-das-tool-leverages-credit-data-to-pinpoint-best-vehicle-for-potential-buyer/ Mon, 02 Mar 2020 18:29:50 +0000 http://zjbbxkz.cn/?p=32435

LAS VEGAS – Digital Air Strike rolled out two new tools earlier this month, one specifically aimed at shortening the time of vehicle delivery when financing is involved. After 10 years of monitoring and managing consumer sentiment, Digital Air Strike said it has identified one of the most challenging parts of the in-store experience for […]

The post New DAS tool leverages credit data to pinpoint best vehicle for potential buyer appeared first on Digital Air Strike.

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LAS VEGAS – Digital Air Strike rolled out two new tools earlier this month, one specifically aimed at shortening the time of vehicle delivery when financing is involved.

After 10 years of monitoring and managing consumer sentiment, Digital Air Strike said it has identified one of the most challenging parts of the in-store experience for consumers is going through the financing process.

The social media, intelligent lead response and consumer engagement technology company highlighted that Credit Logix is an online digital financing tool that automatically can match potential buyers to the vehicles that best match their credit profile.

With that tool, Digital Air Strike believes that dealers can cut deal times to just minutes instead of hours.

Credit Logix can be added to dealership websites through Digital Air Strike’s artificial intelligence messaging technology, Response Path. Directly within the messaging platform and using the built-in artificial intelligence, Credit Logix can perform a credit pre-qualification using the dealer’s preferred credit partner and can show consumers which vehicles in the dealership’s inventory they qualify for based on the customer’s unique credit profile.

“The technology is especially beneficial for consumers with less than perfect credit scores while improving their overall dealership experience,?Digital Air Strike said.

One user who specializes in subprime financing described what the tool did to improve dealership performance in a news release distributed by Digital Air Strike.

“Our Kia store, where we have the most subprime customers, has won DealerRater’s Dealer of the Year six years in a row,?said Jennifer Hurley, buying center director at Royal Automotive Group. “So as far as customer experience, Credit Logix enhances that for us. We present the right cars up front quickly, and the customers are happy.?/p>

The company’s other new solution is Video Logix, a video engagement tool that can allow dealers to include personalized video messages in their customer communication.

旺旺娱乐“Digital Air Strike’s commitment to innovation focuses on improving the customer experience while helping dealers generate more revenue, which now includes a very innovative way to match the right vehicle to the right credit profile,?said Alexi Venneri, co-founder and chief executive officer of Digital Air Strike. “We have also seen that video is the best way to engage consumers during the digital retailing process.

“Our Video Logix technology increases transparency and trust while boosting appointment ratios by four times and show-to-close ratios by 10 times,?Venneri continued. “Digital Air Strike has created an easy-to-use solution, and we will even do the execution as well. It’s the automotive industry’s first Tier III managed video engagement solution.?/p>

Via AutoRemarketing.com

The post New DAS tool leverages credit data to pinpoint best vehicle for potential buyer appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/das-new-digital-certified-chat-vendor-for-gm-dealers/ Fri, 21 Feb 2020 18:42:56 +0000 http://zjbbxkz.cn/?p=32206

旺旺娱乐Digital Air Strike, a leading automotive consumer engagement technology company, recently announced it has been approved by General Motors (GM) as an approved Chat Partner in the Dealer Digital Solution program. All GM dealers who are eligible for this marketing program can now use GM ?iMR Turnkey match funds to cover the cost of […]

The post DAS New Digital Certified Chat Vendor for GM Dealers appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike, a leading automotive consumer engagement technology company, recently announced it has been approved by General Motors (GM) as an approved Chat Partner in the Dealer Digital Solution program.

All GM dealers who are eligible for this marketing program can now use GM ?iMR Turnkey match funds to cover the cost of Digital Air Strike’s AI-powered Response Path smart assistant, which generates more leads, converts more prospects into buyers and accelerates sales. All leads generated and nurtured by Response Path will be integrated seamlessly into the dealer’s customer relationship management (CRM) software.

The inclusion of Digital Air Strike’s Response Path technology in General Motors?program will help thousands of car dealerships in North America better serve shoppers online and generate tangible ROI. General Motors extensively vets approved suppliers to ensure that dealers have access to the industry’s best service providers.

Digital Air Strike’s Response Path uses AI to enable automotive dealerships to keep their businesses open 24/7. The AI-powered smart assistant can be integrated with a dealership’s website and Facebook Messenger to ask and answer qualifying questions, schedule appointments, route leads, move inventory and more. Dealers can send quick, customizable and professional multi-vehicle quotes to all leads captured through Response Path. Each quote includes a custom microsite with alternative vehicle recommendations.

旺旺娱乐Response Path manages communication on Facebook Messenger, including from car buyers interested in vehicles being sold on Facebook Marketplace. Digital Air Strike is one only a few approved vendors that integrates with Facebook Marketplace and is also recognized as an official Facebook Marketing Partner, a global community of companies known for excellence on the platform.

“Getting accepted into GM’s rigorous vendors program is a testament to Digital Air Strike’s intelligent technology and how well it has been adopted by the industry,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “In the last 18 months, the number of dealers using Response Path to connect with consumers has grown by more than 149%. We expect that number to increase as we continue to add new features that make it easier for automotive buyers and service customers to get information they need, including consumer reviews, Kelley Blue Book trade-in values and even soft credit pulls.?/p>

Digital Air Strike was also the first Reputation Management vendor approved by General Motors in 2011 to work with its dealerships and just marked its eighth year of providing award-winning reputation management and social media marketing solutions to GM dealers through the manufacturer’s Standards for Excellence program. Digital Air Strike is an iMR approved provider for these services, along with its patented lead response technology, Response Logix, which has recently been enhanced to allow dealers to include video in their responses to car buyers and service customers.

Via AutoSuccess.com

The post DAS New Digital Certified Chat Vendor for GM Dealers appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/das-unveils-new-video-credit-technology/ Fri, 21 Feb 2020 18:26:30 +0000 http://zjbbxkz.cn/?p=32199

The post DAS Unveils New Video, Credit Technology appeared first on Digital Air Strike.

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Digital Air Strike, a leading social media, intelligent lead response and consumer engagement technology company, unveiled two new consumer engagement technology solutions: Video Logix, a video engagement tool that allows automotive dealers to include personalized video messages in their customer communication, and Credit Logix, an online digital financing tool that automatically matches buyers to the vehicles that best match their credit profile and cuts deal times to just minutes instead of hours.

“Digital Air Strike’s commitment to innovation focuses on improving the customer experience while helping dealers generate more revenue, which now includes a very innovative way to match the right vehicle to the right credit profile,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “We have also seen that video is the best way to engage consumers during the digital retailing process. Our Video Logix technology increases transparency and trust while boosting appointment ratios by four times and show-to-close ratios by 10 times. Digital Air Strike has created an easy-to-use solution, and we will even do the execution as well. It’s the automotive industry’s first Tier III managed video engagement solution.?/p>

旺旺娱乐After 10 years of monitoring and managing consumer sentiment, Digital Air Strike has identified one of the most challenging parts of the in-store experience for consumers is going through the financing process. Credit Logix minimizes wait times by matching car buyers to the vehicles they can afford before they ever arrive at the dealership.

Credit Logix is added to dealership websites through Digital Air Strike’s award-winning AI messaging technology, Response Path. Directly within the messaging platform and using the built-in artificial intelligence, Credit Logix will perform a credit pre-qualification using the dealer’s preferred credit partner and will instantly show consumers which vehicles in the dealership’s inventory they qualify for based on the customer’s unique credit profile. The technology is especially beneficial for consumers with less than perfect credit scores while improving their overall dealership experience.

“Our Kia store, where we have the most subprime customers, has won DealerRater’s Dealer of the Year six years in a row,?said Jennifer Hurley, buying center director at Royal Automotive Group. “So as far as customer experience, Credit Logix enhances that for us. We present the right cars up front quickly, and the customers are happy.?/p>

旺旺娱乐Video Logix and Credit Logix will be showcased at Digital Air Strike’s NADA Booth 4314C during the National Automobile Dealers Association convention being held in Las Vegas Feb. 15-17, 2020.

Via AutoSuccess.com

The post DAS Unveils New Video, Credit Technology appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strikes-highly-anticipated-8th-annual-automotive-digital-retailing-consumer-trends-study-results-revealed-at-nada-2020/ Fri, 14 Feb 2020 15:00:35 +0000 http://zjbbxkz.cn/?p=31812

Largest Study of 7,000 Vehicle Buying and Automotive Servicing Consumers Uncovers New Trends in Google Search Engine Habits, Facebook, Social Media and Review Site Usage, Intelligent Messaging and More LAS VEGAS ?(Feb. 14, 2020) Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, today revealed the findings of […]

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Largest Study of 7,000 Vehicle Buying and Automotive Servicing Consumers Uncovers New Trends in Google Search Engine Habits, Facebook, Social Media and Review Site Usage, Intelligent Messaging and More

LAS VEGAS ?(Feb. 14, 2020) Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, today revealed the findings of its 8th Annual Automotive Digital Retailing Consumer Trends Study at this year’s National Automobile Dealers Association (NADA)旺旺娱乐 Show in Las Vegas.

The company’s COO, Erica Sietsma, is presenting the results during two sessions at NADA:  Feb. 14 at 2:30 p.m. PT. and Feb.16 at 10:30 a.m. PT in room N219-222 at the Las Vegas Convention Center.  The study highlights new ways automotive consumers are utilizing Google and Facebook, including new trends relating to which review sites consumers use most and how they really feel about social media ads.

“As the car buying process becomes increasingly digital, consumers continue to do more research online before they even contact a dealership,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “This makes the need for effective digital tools even more critical. Dealers need to have a strategy and the latest tools to help guide the process. Consumers want intelligent messaging, credit qualifying software and dealerships to have a strong presence on Facebook and Google. The easier it is for customers to find the information they need, the more likely they are to do business with a dealership and will ultimately spend more money if friction is reduced in the purchase process.?/p>

旺旺娱乐The study surveyed 7,000 vehicle purchasers and servicers that had either purchased or serviced a vehicle with a franchised dealership in the prior six months. The consumers were not pre-qualified in any way other than having made a purchase. The study respondents were 59% male and 41% female, 39% of respondents had visited a dealership to purchase a new or used vehicle, while 61% had taken their vehicle to a dealership for service.

旺旺娱乐Top findings from Digital Air Strike’s 8th Annual Automotive Digital Retailing Consumer Trends Study include:

Social Media and Search

  • 62% of sales customers (up from 47% in prior year) chose a dealership solely based on online search and reviews
  • 54% of car buyers and 63% of service customers said social media and review sites were the most helpful in the dealership selection process, even more so than the dealership website
  • 62% of sales customers and 51% of service customers ranked Google as the top site for reading reviews about dealerships
  • More buyers and service customers are flocking to Facebook: 67% of sales customers and 62% of service customers use Facebook to read dealership reviews—up from 57% and 56% over the previous year’s study
  • 67% of car buyers and service customers say social media ads are very helpful and 51% have purchased something directly through an ad on social media

Intelligent Messaging and Financing

  • Consumers want automated tools that make it easy to contact a dealership, including intelligent messaging. 90% of customers said they would book an appointment using chat technology
  • Speed matters?1% of car buyers said the dealership’s speed of response impacted their decision to choose one dealership over another
  • 31% of customers want to take care of financing online and would use tools that allow them to do more of the full digital retail process themselves online

Stop by NADA Booth 4314C to learn more about the trends study, to see Digital Air Strike’s new products in action and to pick up a party pass to the company’s once-in-a-lifetime Notorious Baller’s旺旺娱乐 party on Sunday, Feb. 16 from 6-9:30 p.m. This exclusive event will feature sports legends Pete Rose and Brian “The Boz?Bosworth in a “chalk talk?Q&A session, as well as live performances by ?0s hip-hop legends Coolio, Tone Loc and Rob Base.

 Promo About Digital Air Strike

Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping 5,000 businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Promo Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-unveils-new-video-and-credit-technology-at-the-2020-j-d-power-auto-summit/ Fri, 14 Feb 2020 14:00:13 +0000 http://zjbbxkz.cn/?p=31808

Company Continues to Expand Its Customer Experience Solutions to Increase Consumer Engagement and Improve the Digital Retailing Process LAS VEGAS ?(Feb. 14 , 2020) Digital Air Strike, the leading social media, intelligent lead response and consumer engagement technology company, today unveiled two new consumer engagement technology solutions:  Video Logix, a video engagement tool that […]

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Company Continues to Expand Its Customer Experience Solutions to Increase Consumer Engagement and Improve the Digital Retailing Process

LAS VEGAS ?(Feb. 14 , 2020) Digital Air Strike旺旺娱乐, the leading social media, intelligent lead response and consumer engagement technology company, today unveiled two new consumer engagement technology solutions:  Video Logix, a video engagement tool that allows automotive dealers to include personalized video messages in their customer communication, and  Credit Logix, an online digital financing tool that automatically matches buyers to the vehicles that best match their credit profile and cuts deal times to just minutes instead of hours.

“Digital Air Strike’s commitment to innovation focuses on improving the customer experience while helping dealers generate more revenue, which now includes a very innovative way to match the right vehicle to the right credit profile,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “We have also seen that video is the best way to engage consumers during the digital retailing process. Our Video Logix technology increases transparency and trust while boosting appointment ratios by four times and show-to-close ratios by 10 times.  Digital Air Strike has created an easy-to-use solution, and we will even do the execution as well. It’s the automotive industry’s first Tier III managed video engagement solution.?/p>

旺旺娱乐After 10 years of monitoring and managing consumer sentiment, Digital Air Strike has identified one of the most challenging parts of the in-store experience for consumers is going through the financing process. Credit Logix minimizes wait times by matching car buyers to the vehicles they can afford before they ever arrive at the dealership.

Credit Logix is added to dealership websites through Digital Air Strike’s award-winning AI messaging technology, Response Path. Directly within the messaging platform and using the built-in artificial intelligence, Credit Logix will perform a credit pre-qualification using the dealer’s preferred credit partner and will instantly show consumers which vehicles in the dealership’s inventory they qualify for based on the customer’s unique credit profile. The technology is especially beneficial for consumers with less than perfect credit scores while improving their overall dealership experience.

“Our Kia store, where we have the most subprime customers, has won DealerRater’s Dealer of the Year six years in a row,?said Jennifer Hurley, Buying Center director at Royal Automotive Group. “So as far as customer experience, Credit Logix enhances that for us. We present the right cars up front quickly, and the customers are happy.?/p>

Video Logix and Credit Logix will be showcased at Digital Air Strike’s NADA Booth 4314C during the National Automobile Dealers Association convention being held in Las Vegas Feb. 15-17, 2020. Dealers are encouraged to demo the products and pick up a party pass to the company’s once-in-a-lifetime client appreciation event: the DAS Notorious Baller’s旺旺娱乐 party on Sunday, Feb. 16. This exclusive party features sports legends Pete Rose and Brian “The Boz?Bosworth in a “chalk talk?Q&A session, as well as live performances by ?0s hip-hop legends Coolio, Tone Loc and Rob Base.

 About Digital Air Strike

Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping 5,000 dealerships increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

The post Digital Air Strike Unveils New Video and Credit Technology at the 2020 J.D. Power Auto Summit appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/general-motors-approves-digital-air-strike-as-a-digital-certified-chat-vendor-for-thousands-of-automotive-dealers-2/ Tue, 11 Feb 2020 17:26:04 +0000 http://zjbbxkz.cn/?p=31799

Response Path A.I. Smart Assistant Meets General Motors?Rigorous Standards of Superior Technology and Service Digital Air Strike, the leading automotive consumer engagement technology company, announced it has been approved by General Motors (GM) as an approved Chat Partner in the Dealer Digital Solution program. All GM dealers who are eligible for this marketing program […]

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Response Path A.I. Smart Assistant Meets General Motors?Rigorous Standards of Superior Technology and Service

Digital Air Strike旺旺娱乐, the leading automotive consumer engagement technology company, announced it has been approved by General Motors (GM) as an approved Chat Partner in the Dealer Digital Solution program. All GM dealers who are eligible for this marketing program can now use GM ?iMR Turnkey match funds to cover the cost of Digital Air Strike’s AI-powered Response Path smart assistant, which generates more leads, converts more prospects into buyers and accelerates sales. All leads generated and nurtured by Response Path will be integrated seamlessly into the dealer’s Customer Relationship Management (CRM) software.

The inclusion of Digital Air Strike’s Response Path technology in General Motors?program will help thousands of car dealerships in North America better serve shoppers online and generate tangible ROI. General Motors extensively vets approved suppliers to ensure that dealers have access to the industry’s best service providers.

Digital Air Strike’s Response Path uses AI to enable automotive dealerships to keep their businesses open 24/7. The AI-powered smart assistant can be integrated with a dealership’s website and Facebook Messenger?/sup> to ask and answer qualifying questions, schedule appointments, route leads, move inventory and more. Dealers can send quick, customizable and professional multi-vehicle quotes to all leads captured through Response Path. Each quote includes a custom microsite with alternative vehicle recommendations.

Response Path manages communication on Facebook Messenger, including from car buyers interested in vehicles being sold on Facebook Marketplace. Digital Air Strike is one only a few approved vendors that integrates with Facebook Marketplace and is also recognized as an official Facebook Marketing Partner, a global community of companies known for excellence on the platform.

“Getting accepted into GM’s rigorous vendors program is a testament to Digital Air Strike’s intelligent technology and how well it has been adopted by the industry,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “In the last 18 months, the number of dealers using Response Path to connect with consumers has grown by more than 149%. We expect that number to increase as we continue to add new features that make it easier for automotive buyers and service customers to get information they need, including consumer reviews, Kelley Blue Book trade-in values and even soft credit pulls.?/p>

Digital Air Strike was also the first Reputation Management vendor approved by General Motors in 2011 to work with its dealerships and just marked its eighth year of providing award-winning reputation management and social media marketing solutions to GM dealers through the manufacturer’s Standards for Excellence program. Digital Air Strike is an iMR approved provider for these services, along with its patented lead response technology, Response Logix, which has recently been enhanced to allow dealers to include video in their responses to car buyers and service customers.

Via MarTechSeries.com

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-makes-major-move-with-general-motors/ Mon, 10 Feb 2020 16:47:25 +0000 http://zjbbxkz.cn/?p=31797

Digital Air Strike, the leading automotive consumer engagement technology company, today announced it has been approved by General Motors (GM) as an approved Chat Partner in the Dealer Digital Solution program. All GM dealers who are eligible for this marketing program can now use GM ?iMR Turnkey match funds to cover the cost of […]

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Digital Air Strike, the leading automotive consumer engagement technology company, today announced it has been approved by General Motors (GM) as an approved Chat Partner in the Dealer Digital Solution program. All GM dealers who are eligible for this marketing program can now use GM ?iMR Turnkey match funds to cover the cost of Digital Air Strike’s AI-powered Response Path smart assistant, which generates more leads, converts more prospects into buyers and accelerates sales. All leads generated and nurtured by Response Path will be integrated seamlessly into the dealer’s Customer Relationship Management (CRM) software.

The inclusion of Digital Air Strike’s Response Path technology in General Motors?program will help thousands of car dealerships in North America better serve shoppers online and generate tangible ROI. General Motors extensively vets approved suppliers to ensure that dealers have access to the industry’s best service providers.

Digital Air Strike’s Response Path uses AI to enable automotive dealerships to keep their businesses open 24/7. The AI-powered smart assistant can be integrated with a dealership’s website and Facebook Messenger?/sup> to ask and answer qualifying questions, schedule appointments, route leads, move inventory and more. Dealers can send quick, customizable and professional multi-vehicle quotes to all leads captured through Response Path. Each quote includes a custom microsite with alternative vehicle recommendations.

Response Path manages communication on Facebook Messenger, including from car buyers interested in vehicles being sold on Facebook Marketplace. Digital Air Strike is one only a few approved vendors that integrates with Facebook Marketplace and is also recognized as an official Facebook Marketing Partner, a global community of companies known for excellence on the platform.

“Getting accepted into GM’s rigorous vendors program is a testament to Digital Air Strike’s intelligent technology and how well it has been adopted by the industry,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “In the last 18 months, the number of dealers using Response Path to connect with consumers has grown by more than 149%. We expect that number to increase as we continue to add new features that make it easier for automotive buyers and service customers to get information they need, including consumer reviews, Kelley Blue Book trade-in values and even soft credit pulls.?/p>

旺旺娱乐Digital Air Strike was also the first Reputation Management vendor approved by General Motors in 2011 to work with its dealerships and just marked its eighth year of providing award-winning reputation management and social media marketing solutions to GM dealers through the manufacturer’s Standards for Excellence program. Digital Air Strike is an iMR approved provider for these services, along with its patented lead response technology, Response Logix, which has recently been enhanced to allow dealers to include video in their responses to car buyers and service customers.

Visit Digital Air Strike at this year’s NADA Convention, the automobile industry’s premier trade show, from February 14-17 at booth 4314C to see a live demo of digital tools that have shown to boost automotive dealer appointments by 10x, cut deal times to 20 minutes and drastically improve one-click search results. Digital Air Strike will also be unveiling its 8th Annual Automotive Social Media & Online Trends Study at NADA and celebrating its 5,000 dealers and partners during an annual Client Appreciation Party featuring headline-making athletes Pete Rose and Brian “The Boz?Bosworth, plus hip-hop legends Coolio, Tone Loc, and Rob Base. Visit www.zjbbxkz.cn/NADA-2020旺旺娱乐 to learn more.

Via AZ Big Media

The post Digital Air Strike makes major move with General Motors appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/general-motors-approves-digital-air-strike-as-a-digital-certified-chat-vendor-for-thousands-of-automotive-dealers/ Thu, 06 Feb 2020 18:23:24 +0000 http://zjbbxkz.cn/?p=33030

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Response Path A.I. Smart Assistant Meets General Motors?Rigorous Standards of Superior Technology and Service

旺旺娱乐SCOTTSDALE, Ariz., ?(Feb. 6, 2020) Digital Air Strike, the leading automotive consumer engagement technology company, today announced it has been approved by General Motors (GM) as an approved Chat Partner in the Dealer Digital Solution program. All GM dealers who are eligible for this marketing program can now use GM – iMR Turnkey match funds to cover the cost of Digital Air Strike’s AI-powered Response Path smart assistant, which generates more leads, converts more prospects into buyers and accelerates sales. All leads generated and nurtured by Response Path will be integrated seamlessly into the dealer’s Customer Relationship Management (CRM) software.

旺旺娱乐The inclusion of Digital Air Strike’s Response Path technology in General Motors?program will help thousands of car dealerships in North America better serve shoppers online and generate tangible ROI. General Motors extensively vets approved suppliers to ensure that dealers have access to the industry’s best service providers.

Digital Air Strike’s Response Path uses AI to enable automotive dealerships to keep their businesses open 24/7. The AI-powered smart assistant can be integrated with a dealership’s website and Facebook Messenger?to ask and answer qualifying questions, schedule appointments, route leads, move inventory and more. Dealers can send quick, customizable and professional multi-vehicle quotes to all leads captured through Response Path. Each quote includes a custom microsite with alternative vehicle recommendations.

旺旺娱乐Response Path manages communication on Facebook Messenger, including from car buyers interested in vehicles being sold on Facebook Marketplace. Digital Air Strike is one only a few approved vendors that integrates with Facebook Marketplace and is also recognized as an official Facebook Marketing Partner, a global community of companies known for excellence on the platform.

“Getting accepted into GM’s rigorous vendors program is a testament to Digital Air Strike’s intelligent technology and how well it has been adopted by the industry,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “In the last 18 months, the number of dealers using Response Path to connect with consumers has grown by more than 149%. We expect that number to increase as we continue to add new features that make it easier for automotive buyers and service customers to get information they need, including consumer reviews, Kelley Blue Book trade-in values and even soft credit pulls.?/p>

Digital Air Strike was also the first Reputation Management vendor approved by General Motors in 2011 to work with its dealerships and just marked its eighth year of providing award-winning reputation management and social media marketing solutions to GM dealers through the manufacturer’s Standards for Excellence program. Digital Air Strike is an iMR approved provider for these services, along with its patented lead response technology, Response Logix, which has recently been enhanced to allow dealers to include video in their responses to car buyers and service customers.

Visit Digital Air Strike at this year’s NADA Convention, the automobile industry’s premier trade show, from February 14-17 at booth 4314C to see a live demo of digital tools that have shown to boost automotive dealer appointments by 10x, cut deal times to 20 minutes and drastically improve one-click search results. Digital Air Strike will also be unveiling its 8th Annual Automotive Social Media & Online Trends Study at NADA and celebrating its 5,000 dealers and partners during an annual Client Appreciation Party featuring headline-making athletes Pete Rose and Brian “The Boz?Bosworth, plus hip-hop legends Coolio, Tone Loc, and Rob Base. Visit www.zjbbxkz.cn/NADA-2020 to learn more.

About Digital Air Strike
Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping 5,000 businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

旺旺娱乐A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

The post General Motors Approves Digital Air Strike as a Digital Certified Chat Vendor for Thousands of Automotive Dealers appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strikes-reports-record-subscription-growth-of-32-in-2019/ Thu, 16 Jan 2020 22:21:08 +0000 http://zjbbxkz.cn/?p=31717

It has also been named one of Arizona’s 20 biggest software companies. Last week, Digital Air Strike announced record 2019 results at CES 2020 in Las Vegas. The technology company reported record subscription growth of 32% compared to 2018, its highest year ever. In addition to being a featured panelist at the Automotive News Shift […]

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It has also been named one of Arizona’s 20 biggest software companies.

旺旺娱乐Last week, Digital Air Strike announced record 2019 results at CES 2020 in Las Vegas. The technology company reported record subscription growth of 32% compared to 2018, its highest year ever. In addition to being a featured panelist at the Automotive News Shift event, Digital Air Strike was named one of Arizona’s 20 biggest software companies alongside other tech companies like Axway, GoDaddy, Truyo and Cerner. The technology company offers a range of digital, social media response, consumer engagement and reputation management solutions, working with more than 5,000 car dealerships and other businesses in the U.S., Canada and abroad.

“Celebrating 2019 with record growth is a testament to the hard work and dedication of our entire team and the value our clients garner from our solutions,?said Alexi Venneri, co-founder and CEO at CES 2020. “We’re also honored to be speaking at CES this year as part of the Automotive News Shift event, which features leaders in automotive technology and customer experience.?/p>

As a subscription-based service, Digital Air Strike relies on recurring revenue generated from a suite of products including consumer sentiment analysis, social media and reputation management solutions, patented lead response technology, AI-powered intelligent messaging and targeted advertising technology. In the last year alone, the company has grown its ad-tech products and launched new features to improve engagement with car buyers.

旺旺娱乐One of the keys to Digital Air Strike’s success is its partnerships with well-known companies, some related directly to the automotive industry and others who aren’t. For example, the company is an official Facebook Marketing Partner, it is a Preferred Partner of Kia Motors, and it works with Kelley Blue Book to streamline the vehicle sales process. Other partners include Ford, GM, Chevrolet, Buick, Cars.com, Twitter, Cadillac, Dealer.com, Apple, Microsoft, Jeep, Ram and Volkswagen, among others.

According to Crunchbase, the company was founded in 2007. The Scottsdale, Arizona-based tech company is privately held. In January 2008, the Digital Air Strike raised $8 million in venture capital from Upfront Ventures, Shasta Ventures and RP Partners. In October 2009, in its venture round, the company raised $5.6 million from four investors including two repeat investors Upfront Ventures and Shasta Ventures, as well as Emergence and A.H. Belo Corporation. The total raised to date is $13.6 million.

In January 2017, it acquired two companies ?Libra Systems, a software company that simplifies leasing and financing for auto dealers, and Target Media Partners Interactive (TMPi), an ad tech lead generation company. At the time of the acquisition, Digital Air Strike said it would integrate Libra Systems?“Risk-to-Roll Software?into its own intelligent messaging platform, Response Path, and lead response solution, Response Logix. Acquiring TMPi allowed the company to expand its advertising solutions to clients.

Insider Take:

Technology companies like Digital Air Strike are growing in popularity as industries like the auto industry struggle to remain relevant in the ever-changing world of commerce. The automotive industry is evolving, but perhaps not as fast as it needs to. By working with an experienced firm like Digital Air Strike and utilizing their suite of tools, auto dealers and auto retailers have technology on their side as they navigate the needs of today’s consumer. The bonus for both sides is the subscription model. Digital Air Strike makes recurring revenue, giving it stability and sustainability, while dealerships and other businesses get payments they can afford versus initial setup costs and maintenance fees that may be out of reach.

By Dana Neuts via SubscriptionInsider.com

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/20-new-years-resolutions-to-help-you-sell-more/ Sat, 11 Jan 2020 00:51:55 +0000 http://zjbbxkz.cn/?p=31695

旺旺娱乐“New Year, New Me?is probably something you’ve seen all over Instagram, Facebook and Twitter, but have you set aside time to think about resolutions for your business? New Year’s resolutions allow you to commit yourself to achieving new goals, improving strategies or even quitting a bad habit. Take a look at our list of […]

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“New Year, New Me?is probably something you’ve seen all over Instagram, Facebook and Twitter, but have you set aside time to think about resolutions for your business? New Year’s resolutions allow you to commit yourself to achieving new goals, improving strategies or even quitting a bad habit. Take a look at our list of 20 resolutions your business can use to sell more!

 

1) Resolve to Boost Your Reputation Scores

旺旺娱乐If you’re not monitoring your reputation and protecting your brand in 2020, you are making a huge mistake! Make sure you are actively requesting reviews from happy customers ?including by text message. You can send them a text to request a review and provide an offer or giveaway to thank customers for taking time to share their experience.

2) Follow-Up with Unhappy Customers

By responding quickly to an online review or comment on social media with a detailed and meaningful reply, you can win back customers who had a bad experience. Remember that other potential customers are paying attention to how you react so it’s important to remedy the situation and earn back trust.

3) Resolve to Respond Professionally

Engaging in online arguments is not good. Don’t do it! Replying emotionally online makes your business look bad. Make sure you are calmly addressing the customer’s issue and showing that you really care to resolve it. Also, take the conversation offline and provide direct contact information of a higher-level employee to assist in fixing the situation.

4) Resolve to Survey Customers to Get More Positive Reviews

Get your team trained and involved in communicating the process to your customers. 87% of people who take surveys want to have a say in a company’s future products and services (Pew Research) and the feedback you receive can be used to uncover opportunities for improvement. Keep in mind even 5-star reviews can include feedback for improvement!

5) Resolve to Improve Social Posting

Are you posting great content on social media? Be sure to keep copy short and to the point to capture more consumers scrolling through their timeline. Short copy looks cleaner and gives your followers a clear and concise message. Use engaging photos or videos to grab attention and don’t ever include hard-to-remember links in the copy on your posts!

6) Resolve to Create a Social Calendar & to Post Frequently

旺旺娱乐Make sure you are posting worthy content that people really want to see! Before you post, ask yourself if it provides value, is personal, invites interaction, uses good visuals, and is something your audience wants to see. Don’t make every post a sales pitch!

7) Resolve to Ditch What is Not Working

旺旺娱乐Pay attention to how your audience is reacting to your posts. Posting YouTube links instead of Facebook videos decreases engagement and your customers do not want to have to switch apps to watch your content.

8) Resolve to Monitor Your Social & Respond in a Timely Manner

旺旺娱乐The cost of ignoring social media can turn prospects away without you even knowing! Watch for users commenting on your posts and make sure you’re replying quickly in a personalized manner. People will appreciate personal responses, rapid responses, and keep you in mind for future purchases!

9) Resolve to Recruit Top Talent Through Social

Your next rock star could be out there! Be sure to list job descriptions on top recruiting sites including LinkedIn, Indeed, Glassdoor, and Facebook. Connect with tech-savvy millennials on the sites they frequently visit and send your current employees surveys to generate positive reviews on top sites.

10) Resolve to Use Video to Increase Engagement

旺旺娱乐Did you know that 72% of consumers prefer learning about a product or a service through a video?  From highlighting a product on your YouTube Channel to including a personalized video in a lead response, video marketing provides businesses with a convenient, versatile, and shareable medium to reach their audiences. What are you waiting for?

11) Resolve to Use Video to Highlight Your “Why Buys?

Why buys = Will buys. Make sure you are including special events, offers and incentives, testimonials, product details and more in your lead response and social strategy. For example, walk-around video is a compelling way to show consumers all the bells and whistles of a product in fast and convenient way.

12) Resolve to Leverage AI Assistants to Qualify and Capture Leads

AI Assistants proactively engage your prospects, ask qualifying questions, and capture leads 24/7. The right member of your team can then be notified for fast follow up.  Intelligently route leads to the right person on your team based on inquiry type for fast follow-up. Team members can jump into any conversation and respond to hot opportunities from any device.

13)  Resolve to Communicate with Consumers in Their Preferred Method

Consumers today hate playing phone tag and filling out web forms, but they love to message ?text and chat on multiple platforms! Make it easy for them to communicate with you by providing a number that people can text message on print ads, billboards, and tv/radio commercials, and be sure you’re routing conversations to the right person on your team.

14) Resolve to Showcase Your Business in Google Search Results

With more than 80% of all searches conducted on Google, it’s imperative that your Google My Business photos are making a great first impression. Highlight all of the great services and products your business has to offer and make sure you’re showcasing inventory, special offers, job openings, customer testimonials, and more in your listing! Also be sure to capture attention by using graphics with motion.

15) Resolve to Capitalize on “Zero-Click Search:

旺旺娱乐A remarkable 80% of sales customers use Google as their primary search engine. Make sure you’re responding to Google Questions & Answers on your Google page and provide FAQ services ?which answer your customers?questions before they even ask! Recent consumer studies show that up to 50% of Google searches result in actions other than website clicks ?including reading reviews, viewing photos, getting directions, etc.

16) Resolve to Spend $ Wisely

Are you spending your ad budget the right way? Measure, optimize and build audiences for your ad campaigns using the Facebook pixel on your website to target ACTIVE SHOPPERS that have previously visited your website. Also, make sure you’re targeting YOUR OWN customers by uploading your data into Facebook.

17) Resolve to Brand Major Events to Build Awareness

旺旺娱乐Build geo-fences to brand major sporting events, concerts and more to target customers who enter that defined location. Deliver ads on the mobile devices of people who enter a specific area surrounding competitors encouraging them to do business with you instead.

18) Resolve to Respond to ALL Leads

旺旺娱乐In 2020, don’t pre-judge…respond to all leads! Be sure to look for points of interest and specific customer questions and include helpful information. For example, car dealers should include lease and finance options. Also use automation with your workflow so your team can stay focused.

19) Resolve to Improve Lead Follow-Up

Put follow-up on autopilot. Many businesses only have the bandwidth to handle customers right in front of them, so make sure you have a process or technology to revisit consumers that didn’t purchase.  According to our 8th旺旺娱乐 Annual Automotive Social Media & Online Trends Study, 78% of people spend weeks to months doing research before buying a car, so make sure you’re following up with consumers well beyond their first inquiry.

20) Resolve to Get Your Team on Board

旺旺娱乐There’s so much great technology available to make businesses run better, but if no one uses them – – they’re a waste of money. Find ways to encourage your employees to use the products, processes, services, and technology that will ultimately help your business run better. Run contests that reward those that use a platform the most.

Need help keeping up with resolutions or getting off on the right foot in 2020? Use the “Get Intel?button at the top of the page to request a free, custom analysis of your social media and online reputation from our team of digital experts!

 

Sources: SurveyMonkey, Digital Air Strike’s 8th Annual Automotive Social Media & Online Trends Study, Pew Research

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/7-ways-videos-can-give-your-dealership-the-edge/ Sat, 11 Jan 2020 00:48:17 +0000 http://zjbbxkz.cn/?p=31692

If you’re like most dealerships, you’re working hard to improve your marketing game. With fierce competition, and an ever-changing list of marketing options, staying at the front of the pack isn’t easy. While there are many marketing tactics and platforms you may be considering, there is one you’re probably under-utilizing ?video. Even if you’re […]

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旺旺娱乐If you’re like most dealerships, you’re working hard to improve your marketing game. With fierce competition, and an ever-changing list of marketing options, staying at the front of the pack isn’t easy. While there are many marketing tactics and platforms you may be considering, there is one you’re probably under-utilizing ?video.

Even if you’re currently using video in your marketing, you could be doing more to leverage this powerful medium. When used correctly, video marketing is helpful at every step of the customer journey. Few tools are as effective at turning prospects into customers, which is why 81% of businesses used video marketing in 2019, up from just 63% in 2018.

Here are a few ways you can use video to give your dealership an edge:

1. Vehicle tours: Vehicle walkaround videos don’t need to be highly polished to be effective. These simple to create videos provide potential customers a better look at your inventory and can highlight vehicle features that entice car buyers to visit your dealership.

旺旺娱乐2. Educational tips: How-to videos are the third most popular category of videos on YouTube. By offering short educational videos about checking oil levels and tire pressure, you can build trust with your audience.

旺旺娱乐3. Reveal your process: Transparency can go a long way in helping you build trust, so why not show people how things are done? Make short videos of how you inspect and certify used cars, how you arrange them on your lot or clean them after a storm. Be real and you’ll gain respect from your audience.

旺旺娱乐4. Test drives: 72% of customers would rather learn about a product through video. What better way of helping them learn about your inventory than through test drive videos? This is also a great way of showcasing your top models in a low-pressure format.

旺旺娱乐5. Reviews: Features are great, but reviews about features are even better. You can build rapport and trust by being honest and up front in your review. For instance, it’s okay to say that one model isn’t necessarily a family car, or that another model may not be the best option if you like taking road trips.

6. Feature comparisons: A big part of the auto buying process is comparing features and looking at pros and cons. Making a feature comparison video allows you to guide the decision-making process while offering some great insight into your inventory.

7. Testimonials: Stories move people, which is why testimonials are so effective. Video testimonials are even more powerful because they allow your audience to see and hear the emotion behind the words of your happy customers.

These simple video tactics will boost traffic and can also better engage potential customers. In fact, when people view video they retain 95% of the message they watch compared to just 10% when reading it in text, meaning your marketing messages are being delivered more effectively at every stage of your customers?journey.

If you’d like to learn more about adding video to your dealership, click here — hyperlink to zjbbxkz.cn/response-logix-video

旺旺娱乐Sources: Hubspot, Mediakix, Insivia

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/fail-how-businesses-can-prevent-common-social-media-mistakes/ Sat, 11 Jan 2020 00:43:19 +0000 http://zjbbxkz.cn/?p=31688

旺旺娱乐There’s a lot that can go wrong on social media. Most mistakes are harmless, but when you do have a social media slip-up a worldwide audience is there to watch. While boring posts are forgivable some blunders can significantly impact the bottom line. From not having a plan to getting into a fight online here […]

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There’s a lot that can go wrong on social media. Most mistakes are harmless, but when you do have a social media slip-up a worldwide audience is there to watch. While boring posts are forgivable some blunders can significantly impact the bottom line. From not having a plan to getting into a fight online here are some common social media mistakes your business could be making and easy tips to make sure they never happen again.

Failing to develop a social media strategy

This one might not look obvious to the average social media scroller, and that’s because without a social media strategy, those people are unlikely to see your posts anyway. To make sure your content is getting noticed by potential customers, you must develop a social media strategy for your business?traction on Facebook, Instagram, Twitter, and YouTube to soar.

One of the easiest updates to your business’s social media strategy is to have a goal for each of the social sites. Maybe it makes sense for you to leverage Twitter and Instagram to bolster brand awareness and use Facebook primarily for leads that are a bit more qualified. Or if you’re a business-to-business company or an organization looking to hire, you might quickly find LinkedIn to be your best friend. Whatever your business’s aspirations are, social media will help you achieve them and reach a better, more interested audience.

Social sites allow businesses to target specific users with relatively low-cost ads. Using the right targeting and custom audiences ?even your own database – – turn your ads into helpful posts instead of irrelevant content because they’ll only be served to the audience you’ve identified as being interested in your products or services. Your results will be better too. For example, targeting Facebook users in the Phoenix area that are interested in buying an SUV will yield much better results than targeting car buyers in Arizona. Do your business a favor and develop a basic strategy.

Not speaking to the customer

Even though you now have a foundation for your business’s social media strategy, you’re still at risk for committing mistake #2: not engaging with your customers. Because your business now knows who it wants to target, your social content should speak directly to those individuals. In other words, don’t come off like a faceless business trying to appeal to everyone—speak directly to your customers. Use language and images that will captivate your unique audience and make them want to move further down the sales funnel. For more information on personalizing your social media marketing efforts, check out my March TechFlash article about improving your business’s human element here.

Ignoring negative feedback

I’ve mentioned this several times throughout my TechFlash series, but how you react to negative reviews, comments and posts about your business speaks volumes. Negative feedback should be viewed as an opportunity to improve processes and to show the social media world watching that customer satisfaction is important to you. Bad reviews definitely shouldn’t be ignored even if you know the complaint isn’t valid and the review is just from some unhappy soul venting, address the concern professionally and don’t get into a fight online.

What you should do when faced with negative feedback is to respond calmly in a way that addresses the customer’s concern. For example, if a customer had a not so great experience with your in-person sales staff, it’s helpful to apologize to the customer and take the conversation offline by providing your contact information and letting the reviewer know you’d like to speak to them to learn more about their concern. The last thing you want to do to resolve an online complaint is make an offer online for free services, discounts, and refunds as others might view writing a bad review as a way to get these same perks.

For more help and actionable tips specific to your business, visit zjbbxkz.cn/get-intel to request a free, custom analysis of your business?online presence.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-announces-record-2019-growth-at-ces-conference-and-named-a-top-20-biggest-software-company/ Thu, 09 Jan 2020 13:00:34 +0000 http://zjbbxkz.cn/?p=31659

LAS VEGAS, Nev., ?(Jan. 9, 2020) Digital Air Strike, the leading automotive consumer engagement technology company, today at CES 2020 announced its largest year for subscription growth with revenue up 32% over prior year 2018. The company is also proud to be named one of Arizona’s 20 biggest software companies by AZ Business Magazine, […]

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LAS VEGAS, Nev., ?(Jan. 9, 2020) Digital Air Strike, the leading automotive consumer engagement technology company, today at CES 2020 announced its largest year for subscription growth with revenue up 32% over prior year 2018. The company is also proud to be named one of Arizona’s 20 biggest software companies by AZ Business Magazine, alongside technology leaders including Go Daddy, OfferPad, Keap (formerly Infusionsoft) and Cerner.

“Celebrating 2019 with record growth is a testament to the hard work and dedication of our entire team and the value our clients garner from our solutions,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “We’re also honored to be speaking at CES this year as part of the Automotive News Shift event, which features leaders in automotive technology and customer experience.?/p>

Digital Air Strike was a featured panelist at the Shift event, which included speakers from Google and Autodata Solutions, now part of Thoma Bravo’s portfolio companies, along with J.D. Power.

Digital Air Strike’s revenue is derived from subscription-based technology products, including consumer sentiment analysis, social media and reputation management solutions, patented lead response technology, AI-powered intelligent messaging, and targeted advertising technology.

Over the past 12 months, the company has expanded its ad-tech offerings and launched new consumer engagement features that help reduce friction for customers in the car buying process.

Additionally, Digital Air Strike increased its partnerships, including being recognized as an official Facebook Marketing Partner, being named a Preferred Partner by Kia Motors America for the eighth consecutive year, and partnering with Kelley Blue Book®, The Trusted Resource for used car valuations, to add vehicle trade-in values to its award-winning Artificial Intelligence (A.I.)-powered messaging solution, Response Path.

Digital Air Strike continues to be recognized with multiple awards, including recent recognition as Company of the Year in the Advertising, Marketing and Public Relations category of the 2019 American Business Awards, an award for Most Innovative Company of the Year in the medium-sized company category, a Bronze Stevie for Maverick of the Year for Venneri, and several Dealers?Choice Awards for Social Media Management, Reputation Management, and Digital Marketing. Additional awards can be viewed here.

About Digital Air Strike

Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/here-are-arizonas-20-biggest-software-companies/ Fri, 03 Jan 2020 18:09:34 +0000 http://zjbbxkz.cn/?p=31640

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Greater Phoenix Economic Council President and CEO Chris Camacho often talks about how Metro Phoenix has evolved into a “tech hub.?/a> Nowhere is that evolution more evident than in the explosive growth of software companies in the Valley. Here are Arizona’s 20 biggest software companies ?based on employee count and in alphabetical order ?according to Gregslist.

AFS Technologies

What it doesRetail promotion management for consumer products companies

CEO: Joe Bellini

Axon (formerly Taser International)

What it does: Evidence management software and devices for law enforcement

CEO: Rick Smith

Axway

What it does:旺旺娱乐 Enterprise integration and EDI technologies

CEO:旺旺娱乐 Patrick Donovan

Cerner

What it does: Software platform for the healthcare industry

Chairman and CEO:旺旺娱乐  Brent Shafer

Digital Air Strike

What it does: 旺旺娱乐Digital marketing management tools for small businesses

Co-founder and CEO: Alexi Venneri

Early Warning Services

What it does:旺旺娱乐 Payment and risk protection solutions for financial institutions

CEO: Paul Finch

Enghouse Interactive (Syntellect)

What it does: 旺旺娱乐Multi-channel call center and unified communciations software

Chairman and CEO:  Steve Sadler

GlobalTranz

What it does: 旺旺娱乐Freight brokerage and trucking logistics

Chairman and CEO: 旺旺娱乐 Renee Krug

GoDaddy

What it does: 旺旺娱乐Website domain registration and small business marketing tools

CEO: Aman Bhutani

International Cruise & Excursion

What it does:旺旺娱乐 Platform manages reward programs for the travel industry

CEO and co-founder: John Rowley

InEight

What it does: 旺旺娱乐Project management software suite for capital-intensive industries

Chief product officer:旺旺娱乐 Brad Barth

JDA

What it does: Supply chain logistics and retail planning software

CEO:旺旺娱乐 Girish Rishi

Keap (formerly Infusionsoft)

What it does: Sales and marketing automation for small businesses

CEO: Clate Mask

Nextiva

What it does: Unified communications software for businesses

CEO and co-founder: Tomas Gorny

OfferPad

What it does: Full-service home buyer with software platform

CEO and co-founder: Brian Bair

SimpleView

What it does: 旺旺娱乐Integrated CRM and CMS for destination marketing companies

CEO:旺旺娱乐 Ryan George

Truyo

What it does: SARs, consent and data privacy management

CEO: Kal Somani

Verra Mobility

What it does: Traffic, fleet and vehicle management solutions

CEO: David Roberts

Vixxo

What it does: Asset and facilities management software and services

President and CEO: Jim Reavey

WebPT

What it does: 旺旺娱乐Electronic medical records software and billing for physical therapists

Co-founder and chief clinical officer: Heidi Jannenga

Via AZ Big Media

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/rewinding-2019-top-200-news-in-martech-that-sets-the-bar-for-2020-2024/ Tue, 17 Dec 2019 22:06:32 +0000 http://zjbbxkz.cn/?p=31533

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The first decade for Martech-as-a-service is coming to its end. What was the year 2019 like for the industry? As part of our Predictions Series 2020, we bring you this unique Infographic Rewinding 2019 as a recap of top Martech news and announcements of 2019.

Enjoy reading this list of most-subscribed martech news of 2019 that have already set the bar higher for New Year 2020.

 

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/talk-is-cheap-unless-its-personal/ Tue, 17 Dec 2019 20:13:37 +0000 http://zjbbxkz.cn/?p=31530

As marketing becomes increasingly digital, customers expect immediate responses and personalized assistance for their unique and specific needs, especially when making a bigger purchase like a vehicle. According to Evergage, 88% of U.S. marketers reported measurable improvements due to personalization efforts, with more than half reporting improvements of more than 10%. With such tangible improvements […]

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As marketing becomes increasingly digital, customers expect immediate responses and personalized assistance for their unique and specific needs, especially when making a bigger purchase like a vehicle. According to Evergage, 88% of U.S. marketers reported measurable improvements due to personalization efforts, with more than half reporting improvements of more than 10%.

With such tangible improvements that come with personalization, dealerships that don’t embrace this tactic can be losing leads without even knowing it.

旺旺娱乐But personalizing your customers?sales experience doesn’t need to be difficult. You can turn to technology to make personalization take care of itself.

How to Personalize a Deal

Personalization is all about making sure your customers feel like their specific needs and concerns are being properly addressed, and your customers aren’t going to feel that way if your dealership isn’t responding promptly.

While it’s not exactly feasible to have staff members up at 3 a.m. to answer questions from late-night shoppers, what is feasible is integrating intelligent messaging technology into your dealership’s marketing strategy.

In a recent survey, we found 73% of customers reported they’ve used intelligent messaging, and 89% of those customers indicated their experience was positive.

旺旺娱乐These statistics can be attributed to the seamless customer experience intelligent messaging provides at all hours of the day. This means that, no matter what time it is, your leads will be having a meaningful interaction with your dealership when they’re most interested in buying.

In other words, it captures your leads while they’re still hot.

旺旺娱乐Intelligent messaging is a win-win for customers and dealerships alike: customers get to interact on their schedule, and dealerships get to guide online leads down the sales funnel without being taken away from in-person customers.

To make the experience even more personal, intelligent messaging should be implemented where your customers can expect to reach you. That means your dealership’s website, Facebook Messenger and text message. Instead of your customers blindly calling your dealership and hoping for a response, customers can choose their preferred method of communication, send a message any hour of the day, and get a quality response immediately.

旺旺娱乐Our study confirmed that 90% of customers ages 18 to 54 use Facebook Messenger regularly, and 47% preferred to contact a dealership online. With an increasing number of people flocking to online messaging tools to engage with sales staff, dealerships should provide multiple points of contact to suit each customer’s personal preference.

As the Leads Pour In

So what happens after your leads reach out through an intelligent messaging tool? Depending on what each customer needs, these tools can provide tailored information to suit his or her requests. This can include customized price quotes, personal vehicle recommendations, dealer incentives, financing options, the ability to get accurate trade-in values, read positive reviews, watch videos and more ?all through the intelligent messenger chat window.

旺旺娱乐However, that isn’t to say that your staff members can’t take over at any time. Instead, the intelligent messenger can automatically redirect conversations to the right contacts at your dealership. Team members are notified via email, text, or push notification and can respond from any device if needed. This takes the weight off sales staff until the lead is ready to take the next steps in their vehicle purchasing process.

旺旺娱乐Although intelligent messaging is great for meeting the short-term needs of potential customers, they can also be incredibly useful for long-term personalization efforts. Dealerships that implement intelligent messaging have been shown to collect more robust data on customers.

By having a larger and more complete sample, you are better able to understand customer buying behaviors and evaluate key questions that can lead to even greater personalization in the future.

Additionally, the amount of data these tools provide can help you develop more accurate buyer personas that better reflect a customer’s actual sales needs. A recent MarketingSherpa case study determined that businesses that use buyer personas were able to increase marketing-generated revenue by a staggering 171% ?and no dealership should be missing out on such revenue.

Intelligent messaging is an easy way to personalize the sales process, increase customer satisfaction and improve customer data collection. When these solutions are integrated into a dealership’s communications channels, those dealerships can expect to see a boost in lead generation. Customers will receive the instant, high-quality service they deserve, and dealerships will have access to key data that can prove useful for improving the sales experience.

Responsiveness and personalization are critical for highly successful marketing outputs, and intelligent messaging offers the perfect solution.

Eliana Raggio is director of industry relations for Digital Air Strike and host of a weekly webinar series featuring thought leaders and industry experts and focusing on best practices.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/how-to-use-generational-strategies-for-leveraging-social-media-marketing/ Tue, 17 Dec 2019 19:00:51 +0000 http://zjbbxkz.cn/?p=31523

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旺旺娱乐No two generations are created equally, so it probably comes as no surprise to learn that each generation uses social media in a unique way. When it comes to baby boomers, Gen Xers, and millennials, businesses need to know how to reach each generation in a way that resonates with them.

旺旺娱乐A common misconception about generational social media marketing is that most engaged social media users are millennials, but that’s not entirely true. According to Forbes, roughly 82% of baby boomers have at least one social media account and spend nearly two hours per day on social media. On top of that, 95% of the Gen X population is on Facebook. Yes, millennials are important, but they’re far from being the only active social media generation.

旺旺娱乐Marketers have been using generational divides as a means of marketing for decades, and it rarely fails them. When businesses understand generational social media use, they’re better able to tailor their campaigns to reach the right people and increase their bottom line. Here are the basics that businesses should know to get started:

Baby Boomers

Baby boomers are more active on social media than you might think, but businesses need to pay extra close attention to how they’re engaging their boomer customers. As the generation born between 1944-1964, they grew up with mostly face-to-face interactions. Because of this, they tend to expect top-notch customer service when they’re on social media, and they don’t like sifting through content to find what they’re looking for.

A critical fact that all businesses should know about boomers is that they largely prefer Facebook to any other social media site, and they tend not to experiment much with newer sites like Instagram and Snapchat. Although LinkedIn comes in second to this demographic, Facebook is generally the place where boomers are the most receptive to ads.

旺旺娱乐Lucky for your business, boomers typically don’t mind being advertised to, but under two conditions; the ad must be relevant and straightforward. Teaser titles can be effective for other generations, but according to a report by BlueAdz, this generation wants to know exactly what they’re getting into before they click. Businesses that use blunt and direct language in their ads are largely preferred by boomers, and that transparency is what translates into sales.

Generation X

Gen X is the generation born between 1965 and 1980, and while they might not be a large generation, they’re most definitely an important one. According to American Express, Gen X has the largest spending power of any generation at 31%. With that much buying power, businesses really can’t afford to ignore them. As boomers begin to retire, Gen X is taking over as the leaders of the workforce, and as the new decision-makers, they’re the generation that businesses need to target when marketing their B2B products. They are also the generation that is truly a crossover ?they communicate and translate easily between all generations and are also tech savvy.

Although Gen Xers use other social media sites far more frequently than boomers do, Facebook is still their social media platform of choice with Instagram a close second. Not only is Facebook advertising highly effective for Gen X, but companies that engage this generation can also benefit from higher rates of brand loyalty. Around 40% of this generation has been shown to demonstrate above-average loyalty, making them the most loyal generation in existence. While this generation is often joked about as being “the forgotten generation,?if you please this group, they sure won’t forget you.

旺旺娱乐However, just because Gen Xers are loyal doesn’t mean you can stop engaging them altogether. This group responds well to discount offers, and even simple “thank you?emails can get your business far with Gen X. This group is also highly receptive to nostalgia from the ’80s and ’90s, so long as it’s relevant to their individual experiences.

While there’s a lot that goes into targeting this generation, one of the fastest ways to get in their good graces is by having plenty of positive online reviews. Gen X is highly likely to research your business and read reviews on multiple sites before engaging, so make sure your online reputation is as pristine as your product selection. Fortunately, there are lots of easy-to-implement strategies and innovative technology solutions to ensure your business is nothing short of five stars. One strategy is to ensure your business leverages surveys ?email and/or text ?to get feedback and then automatically send happy customers to various online sites to leave a review. Studies show this generation not only wants to see reviews but the frequency and recency of the reviews matter.

Millennials

Millennials, people born between 1980 and 1995, are no strangers to media attention. From reading articles about millennials that range from the industries they’re killing due to their technology habits or how they text each other from across the room, it’s hard to dispute they are the original social media masters. Because this generation grew up with social media from a young age, they can generally be found liking, following and sharing content on their favorite social media sites. But despite this generation’s inclination toward social media, reaching your ideal millennial customers might take more work than you originally thought.

Unlike boomers and Gen Xers, millennials are active on a wider variety of social media sites. Instagram and Twitter are much more popular among this generation than with the previous generations, meaning your business might need to engage this group on more than just Facebook to see its desired results. Even though 89% of millennials have Facebook accounts, only half of them use the platform regularly. Instagram tends to be the millennial social media site of choice, with 53% using it on a daily basis.

While businesses may need to engage millennials on multiple social media sites, companies that speak directly to them have the upper hand. Digital Air Strike’s Millennials?Impact on the Market study found that 62% of millennials appreciate direct social media interaction from a brand. Liking, commenting, sharing and responding directly to them online is highly likely to make them become loyal customers of your business. Millennials hold personalized marketing efforts in high regard, so make sure your business is able to relate to them.

With so many tools, tips and tricks to engage leads through social media, leveraging tried-and-true generational marketing strategies can be a great starting point for your business.

Alexi Venneri is co-founder and CEO of Scottsdale-based Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/leading-consumer-engagement-technology-company-promotes-senior-leader-to-chief-operating-officer-and-adds-automotive-industry-veteran-to-its-award-winning-team/ Tue, 26 Nov 2019 22:31:13 +0000 http://zjbbxkz.cn/?p=31452

SCOTTSDALE, Ariz., ?(Nov. 26, 2019) Digital Air Strike, the leading social media, intelligent messaging and digital engagement company, today announced Erica Sietsma has been named Chief Operating Officer. Sietsma has worked with Digital Air Strike for more than nine years, most recently as the Senior Vice President of Product and Operations. In her new […]

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SCOTTSDALE, Ariz., ?(Nov. 26, 2019) Digital Air Strike, the leading social media, intelligent messaging and digital engagement company, today announced Erica Sietsma has been named Chief Operating Officer. Sietsma has worked with Digital Air Strike for more than nine years, most recently as the Senior Vice President of Product and Operations. In her new role, Sietsma will continue to guide the award-winning product and consumer engagement teams while overseeing the technology operations of the fast-growing company, which recently completed three acquisitions in the past 18-month period.

“Erica is an extremely valuable member of our team and has consistently demonstrated operational excellence,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “We are fortunate to have her industry expertise and strategic approach guiding the operations of Digital Air Strike for the benefit of our clients and partners.?/p>

While at Digital Air Strike, Sietsma was named the AZ Top Tech Executive Innovator of the Year in 2018. Prior to joining the company, Erica was with MileOne Automotive, CallSource, and Autobase. She is a graduate of Cornell University.

Digital Air Strike is also proud to announce that twenty-year automotive industry veteran, Scott Pechstein, has joined the leadership team as Vice President of Business Development. In his role, Pechstein will help continue to develop relationships with Digital Air Strike’s OEM and industry partners, while assisting with dealer group and tier II strategy. He is an accomplished industry speaker, thought leader, and subject matter expert.

“Scott brings his industry expertise and ability to establish deep-rooted relationships to Digital Air Strike,?said Venneri. “We are thrilled to have him as part of the Digital Air Strike leadership team.?/p>

Prior to joining Digital Air Strike, Pechstein worked for Autobytel for 19 years ultimately serving as Vice President of Customer Experience. He started in automotive retail in the 1990s at the Tuttle Click organization after graduating from the University of Arizona.

About Digital Air Strike
旺旺娱乐 Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

旺旺娱乐A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at zjbbxkz.cn and facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
旺旺娱乐 cwofford@zjbbxkz.cn

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/facebook-marketing-partner Wed, 20 Nov 2019 16:49:09 +0000 http://zjbbxkz.cn/?p=31416

Company Recognized as an Official Facebook Marketing Partner, a Global Community of Companies Known for Excellence on the Platform

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Company Recognized as an Official Facebook Marketing Partner, a Global Community of Companies Known for Excellence on the Platform

SCOTTSDALE, Ariz., ?(October 29th, 2019) Digital Air Strike旺旺娱乐, the leading social media, intelligent lead response technology and consumer engagement company, today announced it has been selected to be a part of the exclusive Facebook Marketing Partner Program. Digital Air Strike has been a longtime partner of Facebook and was the first technology provider in automotive to be approved for social media co-op funding with numerous OEMs. This new recognition acknowledges Digital Air Strike’s track record of implementing best practices and delivering excellent results to its clients.

Digital Air Strike was also recently honored with a Gold Stevie Award, the highest honor, for Company of the Year in the 2019 American Business Awards旺旺娱乐 competition. The company also received Stevie Awards for Most Innovative Company of the Year, Employer of the Year, and Maverick of the Year which recognized the company’s co-founder and CEO, Alexi Venneri, for her forward-thinking strategies and innovation.

旺旺娱乐Additionally, Digital Air Strike has reached its highest level of revenue, client accounts and subscriptions and now works with over 5,000 dealership clients nationwide. The Company has completed the full integration of the acquired assets of three companies between 2018 and 2019, including the privately-held A.I. chat technology business of Eldercare Technology, Incorporated (d.b.a. Path Chat), as well as lead generation and digital marketing company Target Media Partners Interactive (TMPi), and Libra Systems, a software company that simplifies leasing and financing operations for automotive retailers. The acquisitions added two additional office locations and more than 50 employees.

“Our team is honored to have been acknowledged for our commitment to advancing technology and innovation by both Facebook and the American Business Awards,?said Venneri, “We look forward to continuing to provide results-driven consumer engagement technology to our clients.?/p>

旺旺娱乐The combination of recent acquisitions, new technology, existing industry-leading platforms, and continued research into the minds of its clients?audience, has allowed Digital Air Strike to achieve outstanding results. Annually, the company’s content is seen more than 100 million times, in addition to:

  • More than 1.5 billion social media impressions
  • 1 million reviews and 15.2 million customer surveys
  • 78 million Facebook users reached
  • 5 million leads processed, and 32 million email campaigns generated

About Facebook

旺旺娱乐Founded in 2004, Facebook’s mission is to give people the power to build community and bring the world closer together. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them.

About the 2019 American Business Awards

旺旺娱乐The American Business Awards are the nation’s premier business awards. Founded in 2002, Stevie Awards have become one of the world’s most coveted prizes.  Stevie Award judges include some of the world’s most well-respected executives, entrepreneurs, innovators and educators. Each awards program harnesses the insights and capabilities of more than 200 judges every year.

About Digital Air Strike

Digital Air Strike is the leading social media, intelligent lead response technology and consumer engagement company helping businesses increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

The post Digital Air Strike Recognized as an Official Facebook Marketing Partner appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/better-video-coming-to-a-facebook-news-feed-near-you/ Thu, 31 Oct 2019 18:37:26 +0000 http://zjbbxkz.cn/?p=31350

旺旺娱乐Facebook is changing how it selects videos for your News Feed. Instead of focusing on likes, comments, and shares, Facebook will consider how much of the video is watched (video completion rates). Facebook’s focus is ensuring that what audiences see is relevant and high quality. The new change will affect videos in News Feeds, Facebook […]

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Facebook is changing how it selects videos for your News Feed. Instead of focusing on likes, comments, and shares, Facebook will consider how much of the video is watched (video completion rates). Facebook’s focus is ensuring that what audiences see is relevant and high quality. The new change will affect videos in News Feeds, Facebook Watch, and the “More Videos?recommendations.

While this change might improve the user experience it creates a new challenge for businesses that want to showcase their video content. Here are three tips to make the most of Facebook’s new video guidelines:

  1. Loyalty and Intent: Facebook has determined that videos that will be watched again by the same user are valuable. Create a video that encourages viewers to come back to watch it week after week, and Facebook will add more weight to that video’s ranking because they believe it is improving the user experience.
  2. Video and Viewing Duration: Video content that keeps a user watching for at least a minute is getting a boost – – even more so if your video is at least 3 minutes long and you keep them watching all the way through.
  3. Originality: Facebook will place stringent limits on content that is unoriginal or repurposed with limited added value ?meaning content that is already widely circulated and only given a cosmetic update will receive a demotion in the rankings. This is especially true for those Pages involved in “Sharing Schemes?(receiving compensation for sharing content).

The most important thing for Facebook right now, is that you tell your story and be original. If you follow these rules, you may find your video content receiving greater visibility.

If you’re wondering how to make the most of these updates or want to know more about Facebook’s best practices for video content, contact us today. We’ll guide you every step of the way and make sure your content is set up for success.

The post Better Video Coming to a Facebook News Feed Near You appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/mobile-marketing-5-fast-facts-worth-knowing/ Wed, 02 Oct 2019 16:36:53 +0000 http://zjbbxkz.cn/?p=31125

The post Mobile Marketing: 5 Fast Facts Worth Knowing appeared first on Digital Air Strike.

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旺旺娱乐Did you know that adults spend roughly two hours and 41 minutes on their mobile device per day?  While we all live very different lives and maintain different interests, there is no doubt we are all sharing similar mobile experiences. Whether we’re checking-in on Facebook at a coffee shop while waiting for our latte, passing time at lunch reading Google reviews about local restaurants, or buying that new desk lamp you saw on Instagram, one thing remains consistent ?we are being influenced by mobile marketing!

旺旺娱乐So far for 2019, mobile ad spend makes up roughly 72% of digital ad spend in the U.S. With this number continuing to grow, here are five fast facts about mobile marketing you should know:

  • 70% of People Surveyed in the U.S. Use a Mobile Device While Watching TV
    Although consumers continue to spend time on other channels, nowadays they’re typically on their smartphones at the same time. Reach them where they’re engaged and connected ?on mobile. From Facebook ads to mobile display advertising, there are endless opportunities to reach this audience.
  • 72% of Auto Sales Customers Used a Mobile Device to Search/Read Reviews About a Business
    In today’s digital age, maintaining a healthy online reputation is key to winning new business. Encourage your happy customers to share their experiences online and boost your star-rating across multiple review sites. Whether they are current customers or potential buyers, you want to make sure your online presence matches the “in-store?experience you provide.
  • 44% of Car Buyers and 37% of Service Customers Have “Checked In?at a Local Business Using a Mobile Device
    Are you optimizing this activity or leaving it to chance? Check-in offers on social media or review sites give businesses a way to reward loyal customers and encourage new visits. Give customers freebies such as a keychain or 20% off a service just for checking in. Although they seem minor, check-ins are really endorsements of your business and showcase it to the friends of those checking in. They also lead to more positive reviews.
  • Almost a Third of Auto Instagram Shoppers Said They Learned About a New Product or Service on the Platform in the Last Month
    We’ll keep it simple. If your business is not on Instagram, it’s time to make a change! With more than 1 BILLION users, Instagram is a great platform to engage with your community through posts that make your business relatable. Use the stories feature to post fun videos of events at your business or tag a charity you are working with.  Also, remember to use hashtags to get more visibility and partner with influencers to leverage the lifestyle focus Instagram is known for.
  • 53% of Sales Customers and 44% of Service Customers Say They Have Seen an Ad for a Local Car Dealership on Facebook
    Mobile users are using their phones more and more to research cars, and you should be switching up your advertising strategy to reflect that. Smartphones allow businesses to advertise using mobile location data to target messages. With the ability to target specific people who have indicated they are ready to purchase, now is the time to leverage targeted ads to boost sales.

Do you have questions about mobile marketing? See what we can do for your business at sales@zjbbxkz.cn旺旺娱乐 or by requesting a 10-minute demo by clicking the ‘Get Demo?button at the top of the page.

Sources:
Emarketer.com
Twilio Messaging Consumer Report, 2016
Digital Air Strike’s 7th Annual Automotive Social Media & Online Trends Study
Instagram

 

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/car-dealerships-are-must-stops-even-for-digital-consumers/ Tue, 24 Sep 2019 17:53:41 +0000 http://zjbbxkz.cn/?p=31117

Auto dealership executives discuss how to keep the physical store relevant in the Internet world. Even in the digital world, most auto shoppers want to physically visit a dealership, according to a Cox Automotive survey. That’s because car buying largely is a sensory experience. It includes seeing, feeling, touching and smelling a vehicle of interest. […]

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Auto dealership executives discuss how to keep the physical store relevant in the Internet world.

Even in the digital world, most auto shoppers want to physically visit a dealership, according to a Cox Automotive survey.

That’s because car buying largely is a sensory experience. It includes seeing, feeling, touching and smelling a vehicle of interest.

旺旺娱乐But most car consumers want to do as much shopping and researching online as they can. They average about 14 hours doing that, according to Cox’s 2019 Car Buyer Journey Study. (In contrast, satisfaction scores plunge if time at the dealership exceeds three hours.)

The auto-retailing industry once saw dealer websites as extensions of showrooms. Now, it’s pretty much the other way around: “The showroom is an extension of the website,?says Tony Rehn, executive managing partner at Evergreen Chevrolet in Issaquah, WA, near Seattle, which is home to Microsoft and, as he notes, “a tech-savvy market.?/p>

Still, even the tech crowd wants to keep it real. Evergreen Chevy put on a car show featuring 500 vehicles. “About 12,000 people attended,?Rehn says.

To consumers (and dealers), it makes sense to leverage the latest digital technology to do much of the work associated with buying a vehicle, including checking inventory, appraising a trade-in and applying for financing.

But there are limits, says Michael Maledon, executive vice president of John Elway Dealerships, with five stores in two states. Its eponymous dealer principal is a former Denver Broncos star quarterback.

With most customers ?especially those with less-than-sterling credit ?“it’s easier to talk about financing and explain it to them in the store with a qualified finance manager, as opposed to a kid handling a BDC (business development center) lead,?Maledon says, adding “Any prime customer can figure out financing.?/p>

旺旺娱乐“Buying cars is not the same as buying sunglasses on Amazon,?he says.

Maledon, Rehn, Mark Osmers of AutoNation and Digital Air Strike CEO and co-founder Alexi Venneri are panelists at a recent Thought Leadership Summits?customer experience conference. Their session topic is “Keeping the Physical Store Relevant in the Digital World.?/p>

旺旺娱乐“Every dealer wants the customer to have a wonderful experience,?says Venneri, whose company provides digital responses and social-media assistance to dealers.

Osmers, senior director-new vehicle marketing for AutoNation, the country’s largest dealership chain, cites “the relevance of the in-store experience.?/p>

Elway websites include a third-party’s digital retailing tool that allows visitors to just about buy a car online from A to Z.

“I like it, but few customers want to go through that process,?Maledon says.

He questions the claim that the Internet can vastly expand a dealer’s market, saying he can theoretically sell a vehicle to a buyer in New Jersey, but a New Jersey dealer likely can do it better.

A Digital Air Strike survey says the most enjoyable parts of buying a car at a dealership include top-notch customer service, browsing inventory and seeing vehicles in person, informative and pressure-free salespeople, an appealing environment and friendly, fast service.

旺旺娱乐The least-enjoyable list includes negotiations, waiting and not being promptly greeted or helped by a staffer.

By: Steven Finlay
Via WardsAuto.com

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/social-media-selling-101-what-your-business-needs-to-know/ Thu, 05 Sep 2019 17:13:36 +0000 http://zjbbxkz.cn/?p=31091

旺旺娱乐While social media selling isn’t exactly a new concept, companies who master the art of selling through social platforms have a major advantage. According to LinkedIn Sales Solutions, companies that sell through social media attract 45% more leads and outsell their non-social competition as much as 78% of the time. The data speaks for itself […]

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旺旺娱乐While social media selling isn’t exactly a new concept, companies who master the art of selling through social platforms have a major advantage. According to LinkedIn Sales Solutions, companies that sell through social media attract 45% more leads and outsell their non-social competition as much as 78% of the time. The data speaks for itself ?social selling is critical, and companies that don’t adopt social media as a sales tool risk being left behind by competitors.

You may be wondering how much social media can really help, especially if you’re a B2B company with a niche audience. It may be easy to dismiss social media selling if you’re not marketing to consumer-driven, younger audiences, but this is far from the truth. No matter who your audience is, you’ll most likely be able to find them on at least one social media channel. With 2.5 billion social media users worldwide, making excuses for neglecting social media in 2019 is like lighting dollar bills on fire. It just doesn’t make sense.

旺旺娱乐With social media being such an important marketing tool, businesses need to know the basics of social selling to drive meaningful results. The opportunities available to reach your desired customers are near limitless through social media, but there are some important basics to keep in mind:

Choose Your Social Media Platform

Not all social media platforms are created equal—they each have their own identity. Are you a B2B company looking to go after a professional crowd, a brand looking to reach the younger generation or are you somewhere in between? Of course, businesses can choose to sell through multiple platforms, but having a core understanding of each platform’s identity will help you reach the right people.

Facebook:旺旺娱乐 As the most popular social media site in the world, businesses can expect results if they use this platform well. Facebook allows businesses to target just about anyone, promote new content and foster a sense of community around your business. Facebook Marketplace has evolved to be very effective in certain industries for certain products, especially those that historically could sell on other sites like Craigslist or eBay. Features and policies are always changing, and when you know the latest developments on the site, you can set your business up for success.

Twitter: Twitter is a tricky one. It’s great for brands that are witty, interesting and like to engage ?a lot. Twitter doesn’t have as many users as the other sites but the users it does have are passionate about the site and typically post multiple times a day. While this might not be the best site for selling, it’s ideal for spreading brand awareness and for working with certain influencers.

LinkedIn: B2B companies like LinkedIn for its professional approach to social media. This is where companies can network with others and post more thoughtful content. If building a name as a thought leader is important to your business, then this network can be extremely beneficial.

Instagram:旺旺娱乐 For those of you looking to reach the younger generations, look no further. With this site being popular for reaching users age 25 and under, Instagram is perfect for companies with visually-appealing products that appeal to younger demographics. It’s also a great place for creatives to showcase their work and to collaborate with influencers who have used the platform to build their own brand, which in turn will build yours.

Pinterest: If you’re targeting women and offer a “visual?product or service such as interior design, Pinterest might just be an excellent option. According to Statista, almost 80 percent of Pinterest’s users are women. Like Instagram, Pinterest is also an image-driven platform where companies with visually appealing products tend to be successful.

YouTube:旺旺娱乐 Like Twitter, YouTube is great for brand discovery. Companies that upload valuable content aimed at their target audiences, such as how-to videos and commentary on relevant topics, can seamlessly lead potential customers to visit the company’s website. There are many creative ways to create compelling videos that might not only attract new prospects to your business, but also help your current clients better leverage your current products and services. Educational content to establish thought leadership in a vertical or for a specific topic is also a great use of YouTube.

Learn About Targeting

Now that you have an understanding of where to reach your target audience, you need to know how to find them. Although targeting can vary between platforms, some of the best practices are the same across all sites. Whether you’re a business looking to target high-level decision-makers in the retail automotive industry or a company trying to reach millennial pet owners, targeting is about the specifics.

旺旺娱乐First, while it might sound like a great plan to target everyone, the reality is that by targeting everyone, you’re really targeting no one. For best results, decide on an audience or small group of audiences and create content that’s relevant to them. An easy way to decide on who to target is to answer a few simple questions.

  • Is your product tailored to a certain industry?
  • How complex is the buying process?
  • Are you targeting organizations or consumers?
  • Are you in an established market or are you pioneering something new?
  • How will this product be sold?
  • How expensive is the product?

Companies can also create buyer personas to get a general idea of who their desired customer base is. Buyer personas can include customer demographics like gender, age, location, income and marital status, and psychographics like favorite sports teams, media consumption habits, purchasing tendencies and more. Once you’ve established who you’re selling to, you can look through your chosen social media advertising options and target your customers directly.

Make Buying Easy
旺旺娱乐 Congrats, you’ve reached your target customers, now you need to make the buying process as easy as possible. A great example of a company that’s making buying easy is Amazon. Have you noticed its “one-click?buying option? That’s how easy purchasing should be.

The main rule of thumb for making the buying process as seamless as possible is to recommend the right products or solutions from the start. The longer a potential customer has to sift through options, the less likely he or she will purchase from your company. This is known as taking a prescriptive approach, which according to Gartner, can increase a customer’s purchase ease by 86%.

Review the Analytics
This last stage is where you’ll finally be able to track whether your social media sales efforts were successful. While most social media sites offer free, high-level analytics reports, consider using a paid software solution for more detailed insights. Analytics are data points derived from your business’s social media sites, and these reports are able to tell you which conversions came from which site. If you’re looking for high-quality insights, Google Analytics is a great place to start. Google Analytics can provide detailed information on which tactics worked and what should be improved for future social media selling efforts.

旺旺娱乐Being successful on social media isn’t easy, but understanding these basics is key to achieving best results. If you need a little more assistance with social media, find out how Digital Air Strike’s solutions can help.

By Alexi Venneri
Via Phoenix Business Journal

The post Social media selling 101: What your business needs to know appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/4-areas-to-integrate-ai-into-marketing-workflow/ Thu, 05 Sep 2019 16:58:07 +0000 http://zjbbxkz.cn/?p=31088

As per a report by International Data Corporation (IDC), industry spending on AI systems will reach $35.8 billion in 2019 and $79.2 billion by the year 2022. AI tools are already being used in many industries such as restaurant services, healthcare, finance, retail, automotive, e-commerce, and others. With so much excitement buzzing around AI, every organization […]

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As per a report by International Data Corporation (IDC), industry spending on AI systems will reach $35.8 billion in 2019 and $79.2 billion by the year 2022. AI tools are already being used in many industries such as restaurant services, healthcare, finance, retail, automotive, e-commerce, and others. With so much excitement buzzing around AI, every organization would benefit from integrating AI into their marketing workflow. Here are four areas to explore first.

1. Buyer Personas

How well do you know your customer? A buyer persona ?the representation of the ideal customer, based on the real and market data of the existing customers and prospects, respectively ?helps you to get a deeper understanding of the customer. The more you know about your existing or potential customer, the easier it becomes to pitch your products and services to them.

AI can play an essential role in the process by collecting the relevant audience data to develop an accurate buyer persona. This can help provide a clear picture of the customer profiling process, spending motives, and their habits, aligning your marketing strategy with what your customers and prospects are looking for.

2. Customer Service and Engagement

Excellent customer service helps to win the trust of the customer and retain them. Customer experience has been termed as the new brand battlefield, as 89% of the companies旺旺娱乐 compete based on the customer experience. The after-sales service is one of the significant contributors to maintain a relationship with the customer and provide them with a good experience.

AI-powered chatbots help businesses in increasing leads and sales by providing good customer engagement. Social messaging apps are also an excellent resource to connect with the audience on the platforms popular among them. With the integration of AI, the use of these apps helps in one-to-one communication with the customer. The apps can assist with:

  • Helping the followers find the relevant content
  • Capturing leads
  • Providing updates inside Facebook Messenger
  • Checking product inventory
  • Booking sales and service appointment
  • Sending notification reminders about any big event

3. Content Optimization

AI-powered technology helps in optimizing content based on the insights and analyses, thus boosting the visibility and traffic to the website.

Consumers are known to click and rate the valuable content before sharing it with their peers. AI helps in analyzing the actions of the user so that you can share the content as per the needs of the user. Content headlines getting more clicks also gets filtered out with the help of AI. It helps the content developer in crafting the content revolving around that subject.

AI also helps in analyzing the content popular on specific platforms. For example, it is reported that videos on Facebook earn 59% more engagement旺旺娱乐 than other posts.

4. Social Media Monitoring

Social media has been a great word-of-mouth platform, and often a venting ground for many of the users. Monitoring social media can help you understand what exactly is going inside the customer’s mind, and with the help of AI-powered tools, you can keep a tab on how your brand is being perceived. It helps in:

  • Selecting trending topics
  • Recognizing thought influencers
  • Segmenting customer information
  • Identifying customer sentiment
  • Listening for specific brand mentions

It has been seen that many times, customers do not provide negative reviews directly to the brand as feedback; instead, they share it on social media. AI can capture these reviews and inform you in order for improvements to be made. As per a Forbes report, by 2020, 75% of the B2B buyers will expect their vendors to predict their needs.

旺旺娱乐Some of the top AI tools for social media monitoring are:

  • Digital Air Strike: This tool is an AI-powered intelligent messaging solution which captures the leads on the Facebook messenger, website, and text message.
  • Crimson Hexagon: It is an AI-powered consumer insights solution which automates the discovery and delivery of the insights.

旺旺娱乐Whether you are a start-up or an established organization, AI will soon become an integral part of your marketing process. It, along with machine learning, will transform your present and future marketing strategy.

By Robert Jordan
Via Target Marketing Magazine

The post 4 Areas to Integrate AI Into Marketing Workflow appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/4-strategies-that-sell-on-facebook-instagram-and-messenger/ Fri, 09 Aug 2019 16:17:03 +0000 http://zjbbxkz.cn/?p=30772

Are you using Facebook, Instagram, and Messenger to their full potential? Gabrielle Garrison from Facebook’s Automotive Global Sales team joined one of our recent webinars to share insight into how auto dealers can reach more customers on the social sites. With about 70 percent of the media consumption of a dealership’s audience being online, it […]

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Are you using Facebook, Instagram, and Messenger to their full potential? Gabrielle Garrison from Facebook’s Automotive Global Sales team joined one of our recent webinars旺旺娱乐 to share insight into how auto dealers can reach more customers on the social sites.

旺旺娱乐With about 70 percent of the media consumption of a dealership’s audience being online, it makes sense that dealerships spend more on digital advertising than traditional ads; but how that budget is spent and the targeting that goes along with it makes a big difference in the results received.

Make sure to watch the full webinar to get a sample media plan to capitalize on your digital advertising, but here are four ways to grab your car shopper at every stage of the buying process

1. Events
Posting about promotions, sponsorships, and on-site deals and events that you’re offering is a great way to reach more people and draw more customers into your dealership.

2. Ready to Buy
Use targeting to reach in-market customers, those who’ve visited your website, or have Facebook activity that indicates they’d be your ideal customers. Make it easy for consumers by directing them to a landing page with multiple vehicle options and ultimately your VDPs.

3. Why Buy Here?
In-market car buyers who may have decided on a vehicle but not where to buy it do a great deal of online research. Get them to your dealership by showcasing why they should buy from you instead of the competitor down the street. Promote your brand, reputation, and the kind of customer experience you provide.

4. Customers for Life
By keeping those who purchase vehicles from you coming back for service, you are capitalizing on a group that you’re already familiar with ?your existing customers. CRM remarketing is key at this stage.

See how you can use these strategies and more to cut one-third of your media budget and sell the same number of vehicles, if not more. Also check out how one dealership sold 81 cars in month at a cost of just $4.32 per vehicle. Request a copy of the presentation, here.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/no-more-likes-on-instagram-the-impact-on-influencers/ Fri, 09 Aug 2019 15:59:12 +0000 http://zjbbxkz.cn/?p=30769

旺旺娱乐Is Instagram doing away with likes? It’s been reported by TechCrunch that Instagram has hidden like counts on posts for users in six more countries, continuing its test that started in Canada earlier this year. This is a pretty bold move considering that liking posts has long been a cornerstone of the app’s user experience, […]

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Is Instagram doing away with likes? It’s been reported by TechCrunch that Instagram has hidden like counts on posts for users in six more countries, continuing its test that started in Canada earlier this year. This is a pretty bold move considering that liking posts has long been a cornerstone of the app’s user experience, and the number of likes has been an established metric by which to measure a post’s success. What’s the reason for the change? Instagram says it wants users and their followers, “…to focus on the photos and videos you share, not how many likes they get.?/p>

When framed around protecting users?wellbeing, this sounds like a positive move that could take away some of the anxiety felt around measuring the merit of a post based solely on whether it generates a large number of likes. However, some are concerned that this change may take away some of the incentive for people to even use Instagram, as receiving likes is a main factor in producing that dopamine hit that makes the platform so addictive. It should be noted that this change does not take away the ability to like a post; it only hides the total number of likes from being seen by others. So, users will still be able to like your posts, but no one will be able to see the totals.

旺旺娱乐This change has not been made in the U.S., but if it does happen here, it may not be such a bad thing for businesses. Facebook, which owns Instagram, has been suppressing the organic reach of posts by business pages on its platform. So, the number of likes a business page post receives without paid promotion is usually pretty low. By hiding the number of likes, it shifts the focus away from these vanity metrics and allows business page posts to be judged solely on their quality and creativity.

Some have questioned whether this move is Instagram’s way of combatting influencer marketing, from which Instagram receives no revenue. By hiding the number of likes, Instagram may be taking away some of the publicly visible success metrics that lower level influencers have used to prove ROI to marketing partners. This may be so, however the number of likes will still be visible to the user, so they could just take a screenshot of the backend and provide that to marketing partners. For more well-established influencers, with more than 50,000 followers, Instagram already provides greater post insights (reach, impressions, etc.) that they usually pass on to the companies with which they’re partnering. If this change has any effect on influencers, it will likely make it difficult for marketing partners to scan for new influencers to work with, since some of the vanity metrics will now be hidden.

Digital Air Strike will continue to keep an eye on changes on Instagram and keep you updated. If you’d like tips or help managing your Instagram account, contact your Client Advocate or our sales team at sales@zjbbxkz.cn today.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/your-customers-want-to-text/ Fri, 09 Aug 2019 15:56:47 +0000 http://zjbbxkz.cn/?p=30766

旺旺娱乐Not too long ago, email was the fresh, new tech and businesses capitalized on that by sending customers emails to entice them to buy. While email is still largely used by businesses, only about 22 percent of emails are opened, if they’re not sent to the spam folder first. Unlike emails, text messages have an […]

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Not too long ago, email was the fresh, new tech and businesses capitalized on that by sending customers emails to entice them to buy. While email is still largely used by businesses, only about 22 percent of emails are opened, if they’re not sent to the spam folder first.

旺旺娱乐Unlike emails, text messages have an open rate of 98 percent and most texts are read within 15 minutes of receiving them!

Just like emails, phone calls made to customers by businesses are often ignored, sent to voicemail, or even blocked.

旺旺娱乐Texting customers rather than emailing or calling ?and allowing customers to text your business build relationships and provide better customer service as you’ll be communicating the way customers prefer. A whopping 91 percent of all Americans have their mobile device within reach 24/7 and all but a handful of mobile phones are SMS-enabled.

旺旺娱乐Implementing technology that can text customers, respond to their messages, and communicate automatically is a necessity. Instead of adding an email address, website, or “landline?to your ads and promotional materials, create a number that can send and receive texts while giving your team a way to manage the communication from any device ?not their personal mobile phone.

The same technology can also manage messages on Facebook Messenger, the default communication channel for people inquiring about items listed for sale on Facebook Marketplace. This is a ready-to-buy audience where immediate responses are expected. Using technology to respond to these consumers quickly moves them closer to sale. See how one dealership used Response Path’s Facebook Assistant to sell cars, here.

Text messages are also a great way to quickly improve your online reputation. Instead of sending an email requesting feedback, send a text message to your happy customers requesting a review. Make it easy by linking the message directly to the review sites that matter most to your business. This simple shift from email to text can deliver great results and more 5-star reviews. Check out the result from just one business that made the change, here.

Check out Digital Air Strike’s A.I. Powered Response Path intelligent messaging and Mobile Review Surge text messaging technology to see easy solutions to start communicating the way your customers prefer.

旺旺娱乐Already a valued client? Contact your Client Advocate today. Not yet one of our 5,000+ happy clients, take a 10-minute demo to see the solutions that sell.

The post Your Customers Want to Text appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/what-phoenix-marketers-should-know-about-location-advertising/ Mon, 22 Jul 2019 18:56:02 +0000 http://zjbbxkz.cn/?p=30659

By Alexi Venneri ?Contributing Writer Location advertising is exactly what you think it is ?targeting people based on their geographic location. While the term itself is relatively straight forward, there are a few things Phoenix marketers should be aware of when it comes to effective location advertising. With technology being advanced enough to […]

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By Alexi Venneri ?Contributing Writer

旺旺娱乐Location advertising is exactly what you think it is ?targeting people based on their geographic location.

While the term itself is relatively straight forward, there are a few things Phoenix marketers should be aware of when it comes to effective location advertising. With technology being advanced enough to reach anyone at any location, this is your cue to move some marketing dollars out of traditional media and into digital. Mobile ad spending is at a record high—and that’s because it works.

旺旺娱乐Ultimately, advertising comes down to wanting the most ROI for as few dollars as possible, and location advertising is an easy and cost-effective solution. This type of advertising works great for both display and digital video formats, and by having a basic grasp on how to take advantage of location advertising for your business, you should start to see results sooner rather than later. As all marketers know, there’s nothing better than getting more than what you paid for.

First things first, let’s discuss the different types of location advertising. While there are several different approaches, here are the ones you should be familiar with:

?Geofencing: This is advertising to people based on their real-time location, and it works by targeting individuals in a defined area. For example, fans attending major sporting events or concerts who are surely looking at their phones between the action.

?Geotargeting: This approach is similar to geofencing, except it targets a larger area. It’s typically executed by using zip codes, cities or designated market areas to deliver relevant ads to a nearby audience.

?Geoconquesting: Location advertising isn’t limited to your past and present customers—it can also be used to convert your competitors?customers. Whenever someone engages with your competition, your business can target ads to lure them to you instead. This will give you an advantage that’s so good, it’ll almost seem unfair.

?Geocookies: Geocookies target mobile users based on historical location data, and it’s a great way to re-engage past consumers and visitors. Just like geoconquesting, geocookies can also be used to capture competitor visitors. Does it sound too good to be true? Don’t worry, it’s not.

?Proximity marketing: While this might seem like geofencing at first, it’s a little more hands-on. A great example of this location-based tactic is 13 Crimes Wine. The user can download an app that brings the character on the bottle to life, which engages the potential buyer within feet or inches of the product. By engaging and entertaining your potential customers while the product is in their possession, they’ll be more likely to convert.

Now that you’re familiar with the different location-based advertising tactics, let’s discuss how to make them work for you. The number one piece of advice is that big fences don’t work. When it comes to location advertising, the better you are at making your business the big fish in a small pond, the more successful your campaign will be. You want to grab the attention of your audience, not get lost among their stream of notifications.

For some businesses, this could even mean targeting away from their physical location. For instance, if you’re selling headphones, it might make more sense to target people at the airport than to target people at your store in the mall. Have you ever forgotten your headphones at home right before a long flight? Seeing that ad for headphones will make you think twice about whether you should grab a pair at the airport.

Location is key, but the time of day you target your ads is equally, if not more important. Your business can have all other elements of the ad campaign perfectly aligned, but if you’re targeting your customers at 11 p.m. after your business closes, this won’t be nearly as effective as targeting them on Saturday during the day. If you’re geotargeting on Facebook, check your audience insights to understand when the people who “liked?your page are most active.

Location Advertising and ROI

So now you’re probably wondering how all of this has a direct impact on your business’s ROI. For starters, location advertising allows your business to cut costs through Google AdWords. Because of AdWords?supply and demand bidding system, keywords that are more popular will cost more. Your business can spend half its budget targeting “car dealerships,?but you’ll spend a lot less targeting “Honda dealerships in Arizona.?That’s because there’s less demand for more specific searches, effectively positioning your ad as the big fish in the small pond.

On top of that, location advertising can also boost your business’s local SEO. Not surprisingly, Google reported that one-third of all searches is local-related, meaning that strong location advertising can help increase your business’s bottom line in more ways than you might’ve originally thought. People have also come to expect Google to already know where they are, which can change some of the terms in their search. They’re more likely to search “gas stations near me?than they are to search “gas stations in Phoenix,?making the case for strong local SEO even stronger.

旺旺娱乐When determining the ROI of your campaign, nothing is more important than taking advantage of Google Analytics. Using Google Analytics will allow you to track where your traffic came from, which keywords are performing well and what you can do differently next time. Did you notice that your ad for your Scottsdale location performed better than your Chandler location? If so, you might want to compare your messaging, visuals, content and time-of-day to see which factors could’ve influenced the campaign results.

旺旺娱乐Location advertising is the new Super Bowl commercial, but only if it’s done right. If you need more assistance with location advertising, find out how Digital Air Strike’s solutions can help.

Via Phoenix Business Journal

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/why-your-business-should-use-geofencing-technology-to-reach-nfl-and-college-football-fans/ Wed, 03 Jul 2019 21:21:15 +0000 http://zjbbxkz.cn/?p=30523

旺旺娱乐What is Geofencing Technology? With contemporary digital marketing and GPS capabilities, geofencing is a genius location-based marketing tool that allows marketers to feed advertisements to smartphone users in specific geographic areas. The key to executing geofencing advertising effectively depends on the target audience and the area they are in.  For this to work, users must […]

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What is Geofencing Technology?
With contemporary digital marketing and GPS capabilities, geofencing is a genius location-based marketing tool that allows marketers to feed advertisements to smartphone users in specific geographic areas. The key to executing geofencing advertising effectively depends on the target audience and the area they are in.  For this to work, users must be able to safely look at their phone and be in one concentrated area. Sporting events are ideal, as watching football games is a social activity where everyone is seated for the most part, watching the game and checking their phones during time-outs, television commercial breaks, half-time and more. Being able to capture consumers?attention and increase brand awareness within a defined area to a strategic audience is a marketing gold mine – – or in this case a touchdown — as geofencing at NFL and college football games will maximize consumer engagement this football season.

Know Your Team
旺旺娱乐 42.5% of US adults are NFL fans and 66.6% of male consumers watch college football.  With these statistics in mind, we can tackle a great approach for your business to advertise to these groups: Facebook’s geotargeted advertising technology.  About 81% of NFL and college football fans are active Facebook users.  Facebook’s massive audience includes 2.27 billion monthly active users and nearly 1.5 billion of those users check their Facebook account daily. While most people have Facebook and enjoy football, the most avid users tend to be older!  A perfect match for the main age group of NFL and college football fans which ranges from 35 to 65 years old. Adults in that category are not only making more money but are also willing to spend more on higher quality products. In fact, 50.7% of NFL and 53.4% of college football fans are willing to pay more for higher quality products.

The Game Plan
旺旺娱乐 So, you have a target audience and they are willing and ready to spend money, what more could you need? Before you do your touchdown celebration, there’s still one more step. And it’s crucial! You still have to strategize where to place ads, based on where people are browsing on their phones! For instance, 88.4% of NFL fans and 87.1% of college football fans use Google as their most frequent search engine. With new technology, your business can distribute and showcase ads to the apps and sites that are most commonly used by your target audience, including the NFL app or NCAA app where they are likely to be searching for highlights and videos! Moreover, during the past 30 days, 82.3% of NFL fans and 85% of college football fans used their smartphone or other connected device to check the weather and about 79% used it to check the news. If the placement of the advertisements corresponds with the everyday browsing of your ideal consumer, your ROI will naturally and exponentially flourish.

Digital Air Strike’s geofencing advertising technology and Preferred Partner status with Facebook and Google give 5,000+ businesses an unfair online advantage. See what we can do for your business at sales@zjbbxkz.cn or by requesting a 10-minute demo by clicking the ‘Get Demo?button at the top of the page.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/leverage-facebook-and-instagram-to-reach-the-right-customers-and-sell-more/ Mon, 01 Jul 2019 23:41:00 +0000 http://zjbbxkz.cn/?p=30499

旺旺娱乐Social media network penetration is increasing at astronomical rates all around the world. By the year 2021, the number of worldwide users is expected to reach 3.02 billion. That’s a whopping third of the world’s population. On average, internet users spend about 135 minutes per day browsing social media sites. Ubiquity of social networks aside, […]

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Social media network penetration is increasing at astronomical rates all around the world. By the year 2021, the number of worldwide users is expected to reach 3.02 billion. That’s a whopping third of the world’s population. On average, internet users spend about 135 minutes per day browsing social media sites. Ubiquity of social networks aside, consumer engagement and market potential are also ever-increasing. In a world where social media has become the defining phenomenon of marketing mediums, the relationship between brands and consumers has changed over time.

However, the foundation of some of the biggest businesses today was crafted by individuals who grew up in a generation where social media did not exist. In order to stay ahead of the social media curve and prosper as a business, adapting to the approach of digital marketing is imperative. With target audience analysis and extensive social media demographic research, we’ve done all the heavy lifting for you. Let’s break it down.

What Is Target Audience Analysis?

旺旺娱乐Pinning down your target audience is an integral part of any marketing strategy. Living in the age of efficient digital and social media analytics and optimization, we can analyze contemporary research of key demographics that provide consumer insights that help mold your content to the correct platform. Every business attracts a different, limited, audience. So, it’s vital to take advantage of this information and act accordingly!

Let’s start with Facebook. It wins first place for being the most popular social media network in the world, with more than two billion users. But don’t be blinded by these big numbers and automatically assume that you’re limited to this platform only! There are other factors to consider. Of the few billion monthly active users on Facebook, there isn’t a substantial gap in age groups. 88% of internet users between the ages 18 to 29 and 84% of 30 to 49-year-old users are active on Facebook.

旺旺娱乐Facebook allows you to turn your customer base into a community and generate revenue. Look-a-like audiences allow businesses to reach new people on Facebook that are likely to be interested in products based on similar interests of current active customers. When targeting your audiences, your business can make the audience smaller or larger by adding filters to your audience. For example, if you were targeting Toyota customers, you might choose to add a filter to your look-a-like audience that makes it so your ad will only be seen by Facebook users who’ve “liked?Facebook pages related to Toyota. This will make your audience smaller and more focused, giving you a better chance of reaching your ideal customers. If you choose to make your audience larger to reach more people, you are likely to reduce similarity levels between your look-a-like and custom audiences (customer lists that you can manually upload to Facebook). Quality over quantity is a great rule of thumb!

旺旺娱乐In the family of social media networks, Instagram and Facebook are not necessarily siblings. While yes, they are related, it’s vital to understand the unique characteristics that set every network apart. Instagram is like Facebook’s younger, sleeker, trendier millennial cousin. While Facebook can be great for bringing together a community of all age groups, Instagram is best when catering to a predetermined target audience.  More than 500 million web users around the world log into Instagram daily and 70% are under the age of 35.

32% of users between the ages of 18 and 24 are active on Instagram. However, just because Instagram caters to younger generations, doesn’t mean your business needs to change and conform to apparent themes of trendiness in order to be successful. You just need to know who you’re reaching and use the correct tools to match your content to the intended audience.

Slowly but surely, Instagram is morphing into a business mobile app, coming out with more and more updates to help you optimize your Instagram business profile. Refer to Digital Air Strike’s recent blog旺旺娱乐 to master the art of utilizing Instagram for your business. From using the analytics tools to exploring business insights, you can easily see user impressions and engagements. You can now “promote?your posts, letting you personally customize your audience, budget and the duration to your liking. With a wide array of tools, there are endless ways to tweak your content to grow your account and leverage successful engagement rates.

Want to see how you stack up to the competition? Digital Air Strike offers a FREE social media analysis to give all businesses strategic pointers for immediate improvements.  Click here旺旺娱乐 to request an intel report today!

 

 

 

 

 

 

 

 

 

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/how-your-business-can-be-smarter-about-instagram/ Mon, 17 Jun 2019 13:00:02 +0000 http://zjbbxkz.cn/?p=30371

While you may be familiar with Instagram from a more social point of view, it has evolved into much more than a photo sharing app, recently adopting a new role of being a home for brands to flourish.  Instagram dived in headfirst fully embracing brand content while Facebook shifted into prioritizing friends and family interactions. […]

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旺旺娱乐While you may be familiar with Instagram from a more social point of view, it has evolved into much more than a photo sharing app, recently adopting a new role of being a home for brands to flourish.  Instagram dived in headfirst fully embracing brand content while Facebook shifted into prioritizing friends and family interactions. On Instagram, brand advertisement is not only normalized it’s celebrated. When consumers are scrolling on Instagram, everything they engage with is based on what they search for and who they follow.

旺旺娱乐With features such as the discovery page, users can browse new content, but it will always follow a pattern related to their individual interests. That means business-related content is perfect for a network like Instagram, because users see and click on advertisements that are relevant to what they’re interested in and not at all random creating a win-win situation for all parties involved.

旺旺娱乐In fact, 39.2% of Instagram users have seen an ad on a social network which led them to take action in the past 30 days. Scrolling through Instagram is how many people relax without a specific intention in mind, they just use it absent mindedly.  Instagram recently revealed that people spend an average of 32 minutes every day on the app.

旺旺娱乐From a business standpoint, how do you make the most of that time? Instagram typically caters to generations who have been conditioned to have instant gratification. It is fast, witty and aesthetically pleasing. Since Instagram is more fast-paced and highly visual, advertisements that are strategically concise, eye-catching, relatable and intriguing will lead to more success. Once you achieve good content, it is imperative to perfect the next step: consumer engagement.

Instagram Users Care About Positive Consumer Engagement
This pivotal step is where your business will either flourish or flop. Keep in mind that consumer engagement is primarily your brand’s public relationship with real people. Before anything, you must define your target market. Anyone and everyone technically can access your page, but with Instagram’s algorithm, you can target the tone of your content to the audience most likely to engage with your posts.

Also, understanding Instagram usage among key demographics is imperative! For instance, 64% of people who are 18 to 29-years old use Instagram, however, once you determine a more specific audience, you can craft a narrative that relates to that specific demographic. Instagram is not the only platform where this tactic should be used. It’s key to consistently engage on all major platforms.

旺旺娱乐Social media is a two-way conversation and shouldn’t consist of posts only. Interact and engage with users. If someone comments on your post, you should acknowledge the comment. 46.7% of people say they read reviews or comments from others who have already purchased the product they’re considering.

Understanding and Utilizing the Algorithm
Instagram recently updated its algorithm in an attempt to make its users?feeds more relevant to their interests. To put it simply, instead of posts being strictly chronological, Instagram prioritizes content based on the likelihood of the user’s individual interests. Scrolling down from there, the relationship with the account and timeliness are also factors. So, while users still see frequent updates from friends and family, they also get to see content solely based on what they search for the most. If utilized correctly, this update is a gold mine for businesses.

旺旺娱乐Also, contrary to common belief, the content that ranks highest in someone’s feed isn’t necessarily a popularity contest of most followers or likes! So, having a high number of followers doesn’t always equal more engagement. Utilizing these algorithms includes strategic planning for how you want to connect with your target audience. This also means being consistent with posting, and using hashtags, locations and other tools that allow consumers to engage with your content easier. There is a sweet spot of posting that involves quality over quantity and thoughtful content to snowball more and more engagement. With all the features of the new algorithm in mind, timing is still a key ingredient. With analyzing peak time statistics and utilizing all business tool analytics available on Instagram business pages, you can see what works best for your business and create a consistent posting schedule.

Want to see how your social media performance stacks up to the competition? Click ‘Get Intel?at the top of the page to request a free intel report for your business today!

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/phoenix-bizjournal-june-2019 Tue, 11 Jun 2019 16:27:56 +0000 http://zjbbxkz.cn/?p=30330

By Alexi Venneri ?Contributing Writer As much as I love the excitement and ever-changing landscape of the technology industry, sometimes it’s nice to unplug. I’m sure most people can relate to juggling the demands of career and family. With such a packed day, when do we find time to relax? Because we’re constantly on […]

The post Discussing low-tech downtime as a high-tech CEO appeared first on Digital Air Strike.

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By Alexi Venneri ?Contributing Writer

旺旺娱乐As much as I love the excitement and ever-changing landscape of the technology industry, sometimes it’s nice to unplug. I’m sure most people can relate to juggling the demands of career and family. With such a packed day, when do we find time to relax? Because we’re constantly on the go in an “always-on?society, I think it’s important to focus on downtime—specifically, low-tech downtime. We’ve become accustomed to the regular bombardment of notifications, emails, texts and news updates, but what we might not be used to is taking some device-free time for ourselves and loved ones.

There’s no shortage of research that points to humanity’s need for low-tech relaxation. Technology can absolutely make work and life easier, but that doesn’t mean it isn’t creeping into our lives beyond our consent. According to a study done by the Braun Research Center and Bank of America, people are more likely to think about their phones when they wake up than about their significant others. And if that’s truly the case, it just might be time to reflect on what’s really important to us.

I went through a refocusing process when I first went to Italy with my husband and son. Looking back on the trip, I realized what made it so special—it was just the three of us spending time together with little technology intervention. We loved our experience so much that we actually ended up purchasing the historic residence we stayed in – Castello dei Montali. It’s located on the Tuscany border at the very top of a mountain ?overlooking where Under the Tuscan Sun was filmed. Once I was back in the hustle and bustle, I began to reflect on what we can all do every day to keep ourselves from being overwhelmed in our digital day-to-day lives:

Pay attention to the details

Yes, technology is great, but it can be distracting. When screens are filling the space in the little relaxation time we have, we might fail to notice the small things. In the case of us Phoenicians, maybe the pinks and blues of the Arizona sunset just fade into the background. At the end of the day, life is a string of small moments like these, so why not take a moment to appreciate them? Don’t worry, your phone won’t feel too left out.

Think about the value of your time and learn to delegate

IPhone users: did you know you can opt-in to a screen time update? It averages your phone use over the last seven days. If you’re anything like the typical iPhone user, we spend roughly three hours and 15 minutes per day on our phones, according to a report by RescueTime. Getting that weekly, subtle reminder might make you question where your time is actually being spent.

旺旺娱乐While it’s true that smartphone use is necessary in certain aspects of life, what else can we be doing with that three hours? Maybe we can accomplish some of our personal goals, no matter how small. Or we can take a few minutes to reflect on our thoughts. Either way, we might be spending more time on our favorite devices than we realize.

However, smartphones aren’t the only distractions in our lives. Keep track of what else is eating up your personal time and analyze what you can delegate to others. A great time to delegate is when you go on vacation.

Determine what quality of life means to you

旺旺娱乐If you define quality of life by the amount of time spent with friends and family, how frequently you exercise and how healthy your diet is, then I have great news for you. According to a study by the University of Maryland, those who spent less time with technology noticed they had more free time for these activities. Additionally, people who unplugged after work experienced a boost in health and happiness. By taking some time away from tech, you’ll come to define your personal benchmark for high-quality living. Maybe you want to start exercising two days per week, or maybe you want to fulfill your desire to learn the guitar. It’s all up to you?you are in a position to take the opportunities that life has to offer.

Understand the need for interpersonal communication

旺旺娱乐If you choose to engage in low-tech downtime, one of the first things you’ll realize is that if you want to talk to someone, you’ll actually have to talk to them. Yes, I mean face-to-face communication. Going full force into meaningful, in-person conversations can make an incredible difference. Texting your friends and family is one thing, but spending time with them is priceless. You might be able to find out your son just scored his first goal through a screen, but nothing beats the feeling of experiencing his happiness in person. Face-to-face communication also eliminates any question of tone, body language and facial expressions, so you’ll have a better idea of how your loved ones are feeling in the moment.

While technology is sometimes critical, it’s also an easily accessible distraction. And while you don’t have to go as far as buying a piece of history in another country to enjoy low-tech downtime, I challenge you to take some time this week to unplug from tech and refocus. As a CEO whose passion lies in technology, trust me ─ if I can do it, then so can you.

Via Phoenix Business Journal

The post Discussing low-tech downtime as a high-tech CEO appeared first on Digital Air Strike.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/discussing-low-tech-downtime-as-a-high-tech-ceo/ Tue, 11 Jun 2019 14:00:07 +0000 http://zjbbxkz.cn/?p=30320

旺旺娱乐By Alexi Venneri, co-founder and CEO, Digital Air Strike As much as I love the excitement and ever-changing landscape of the technology industry, sometimes it’s nice to unplug. I’m sure most people can relate to juggling the demands of career and family. With such a packed day, when do we find time to relax? Because […]

The post Discussing Low-Tech Downtime as a High-Tech CEO appeared first on Digital Air Strike.

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By Alexi Venneri, co-founder and CEO, Digital Air Strike

旺旺娱乐As much as I love the excitement and ever-changing landscape of the technology industry, sometimes it’s nice to unplug. I’m sure most people can relate to juggling the demands of career and family. With such a packed day, when do we find time to relax? Because we’re constantly on the go in an “always-on?society, I think it’s important to focus on downtime—specifically, low-tech downtime. We’ve become accustomed to the regular bombardment of notifications, emails, texts and news updates, but what we might not be used to is taking some device-free time for ourselves and loved ones.

There’s no shortage of research that points to humanity’s need for low-tech relaxation. Technology can absolutely make work and life easier, but that doesn’t mean it isn’t creeping into our lives beyond our consent. According to a study done by the Braun Research Center and Bank of America, people are more likely to think about their phones when they wake up than about their significant others. And if that’s truly the case, it just might be time to reflect on what’s really important to us.

I went through a refocusing process when I first went to Italy with my husband and son. Looking back on the trip, I realized what made it so special—it was just the three of us spending time together with little technology intervention. We loved our experience so much that we actually ended up purchasing the historic residence we stayed in – Castello dei Montali. It’s located on the Tuscany border at the very top of a mountain ?overlooking where Under the Tuscan Sun was filmed. Once I was back in the hustle and bustle, I began to reflect on what we can all do every day to keep ourselves from being overwhelmed in our digital day-to-day lives:

Pay attention to the details
Yes, technology is great, but it can be distracting. When screens are filling the space in the little relaxation time we have, we might fail to notice the small things. In the case of us Phoenicians, maybe the pinks and blues of the Arizona sunset just fade into the background. At the end of the day, life is a string of small moments like these, so why not take a moment to appreciate them? Don’t worry, your phone won’t feel too left out.

Think about the value of your time and learn to delegate
iPhone users: did you know you can opt-in to a screen time update? It averages your phone use over the last seven days. If you’re anything like the typical iPhone user, we spend roughly three hours and 15 minutes per day on our phones, according to a report by RescueTime. Getting that weekly, subtle reminder might make you question where your time is actually being spent.

旺旺娱乐While it’s true that smartphone use is necessary in certain aspects of life, what else can we be doing with that three hours? Maybe we can accomplish some of our personal goals, no matter how small. Or we can take a few minutes to reflect on our thoughts. Either way, we might be spending more time on our favorite devices than we realize.

However, smartphones aren’t the only distractions in our lives. Keep track of what else is eating up your personal time and analyze what you can delegate to others. A great time to delegate is when you go on vacation.

Determine what quality of life means to you
旺旺娱乐 If you define quality of life by the amount of time spent with friends and family, how frequently you exercise and how healthy your diet is, then I have great news for you. According to a study by the University of Maryland, those who spent less time with technology noticed they had more free time for these activities. Additionally, people who unplugged after work experienced a boost in health and happiness. By taking some time away from tech, you’ll come to define your personal benchmark for high-quality living. Maybe you want to start exercising two days per week, or maybe you want to fulfill your desire to learn the guitar. It’s all up to you?you are in a position to take the opportunities that life has to offer.

Understand the need for interpersonal communication
旺旺娱乐If you choose to engage in low-tech downtime, one of the first things you’ll realize is that if you want to talk to someone, you’ll actually have to talk to them. Yes, I mean face-to-face communication. Going full force into meaningful, in-person conversations can make an incredible difference. Texting your friends and family is one thing, but spending time with them is priceless. You might be able to find out your son just scored his first goal through a screen, but nothing beats the feeling of experiencing his happiness in person. Face-to-face communication also eliminates any question of tone, body language and facial expressions, so you’ll have a better idea of how your loved ones are feeling in the moment.

While technology is sometimes critical, it’s also an easily accessible distraction. And while you don’t have to go as far as buying a piece of history in another country to enjoy low-tech downtime, I challenge you to take some time this week to unplug from tech and refocus. As a CEO whose passion lies in technology, trust me ─ if I can do it, then so can you.

About Alexi Venneri
Alexi Venneri is co-founder and CEO of Digital Air Strike, a Scottsdale-based technology company that provides the leading social media, digital engagement and intelligent messaging solutions to thousands of businesses worldwide. The company has five office locations and employs over 200 people. Alexi has more than 20 years of experience in marketing and is a pioneer in digital response, social marketing and online reputation management.

旺旺娱乐Venneri has a B.A. in Marketing from the University of Calgary and is an accredited trainer at the University of Washington and The Pacific Institute. She supports numerous charitable organizations and works closely with ARME and the Beagle Freedom Project—two nonprofit organizations that rescue and rehabilitate animals.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/das-adds-trade-in-values-via-kbb-com/ Mon, 20 May 2019 20:04:23 +0000 http://zjbbxkz.cn/?p=30099

旺旺娱乐SCOTTSDALE, Ariz. ?Digital Air Strike and Kelley Blue Book announced a new partnership that adds vehicle trade-in values to Digital Air Strike’s AI-powered real-time messaging solution, Response Path. Executives noted that DAS’s seventh annual “Automotive Social Media & Online Trends?study of more than 4,000 car buyers and service customers found 33% of car […]

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SCOTTSDALE, Ariz. ?Digital Air Strike and Kelley Blue Book announced a new partnership that adds vehicle trade-in values to Digital Air Strike’s AI-powered real-time messaging solution, Response Path.

旺旺娱乐Executives noted that DAS’s seventh annual “Automotive Social Media & Online Trends?study of more than 4,000 car buyers and service customers found 33% of car buyers reported Kelley Blue Book’s website, KBB.com, was the most helpful site when doing their research.

“The way people engage with businesses has changed,?said Alexi Venneri, co-founder and CEO of Digital Air Strike. “We developed Response Path to accommodate consumers?need for immediate access to online shopping information leveraging our cutting-edge technology. ?The integration with Kelley Blue Book, which is the first vehicle valuation integration of many, allows dealers to expedite the purchase process, keeps car buyers on their website longer, and ultimately sells more vehicles.?/p>

旺旺娱乐Through Kelley Blue Book, car buyers can request vehicle trade-in values directly in the Response Path intelligent messaging window and take the next step of scheduling an appointment, providing contact information and getting a customized price quote on vehicles of interest. Response Path also includes dealership incentives, vehicles for sale, contact details, and positive customer reviews, all according to the announcement.

“Leveraging Kelley Blue Book Trade-In Values, dealers offer their consumers the convenience of market-relevant pricing information and help build confidence in what can be an overwhelming process,?said Damon Bennett, senior director of syndication for Kelley Blue Book. “With both parties, dealers and shoppers, coming to the table with the same information, it also helps reduce friction and create a mutually beneficial transaction.?/p>

Via Auto Dealer Today Magazine

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-partners-with-kelley-blue-book/ Mon, 20 May 2019 20:01:42 +0000 http://zjbbxkz.cn/?p=30096

Digital Air Strike has teamed with Kelley Blue Book, to add vehicle trade-in values to DAS?messaging solution, Response Path. Through Kelley Blue Book, car buyers can request vehicle trade-in values directly in the Response Path intelligent messaging window and take the next step of scheduling an appointment, providing contact information and getting a customized […]

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Digital Air Strike has teamed with Kelley Blue Book, to add vehicle trade-in values to DAS?messaging solution, Response Path.

Through Kelley Blue Book, car buyers can request vehicle trade-in values directly in the Response Path intelligent messaging window and take the next step of scheduling an appointment, providing contact information and getting a customized price quote on vehicles of interest. Response Path also includes dealership incentives, vehicles for sale, contact details, positive customer reviews, and much more.

Response Path also integrates with Facebook Messenger and manages leads for dealerships selling vehicles on Facebook Marketplace.

Via Used Car News

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/kbb-integrates-with-digital-air-strike/ Mon, 20 May 2019 19:57:38 +0000 http://zjbbxkz.cn/?p=30093

Digital Air Strike is teaming up with Kelley Blue Book in the U.S., one of the industry’s most trusted resources for vehicle valuations, to add vehicle trade-in values to its Artificial Intelligence-powered, real-time messaging solution known as Response Path. In other words, KBB’s integration with Response Path will allow car buyers to get trade-in valuations […]

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旺旺娱乐Digital Air Strike is teaming up with Kelley Blue Book in the U.S., one of the industry’s most trusted resources for vehicle valuations, to add vehicle trade-in values to its Artificial Intelligence-powered, real-time messaging solution known as Response Path.

旺旺娱乐In other words, KBB’s integration with Response Path will allow car buyers to get trade-in valuations directly through the messaging platform.

“The way people engage with businesses has changed. We developed Response Path to accommodate consumers?need for immediate access to online shopping information leveraging our cutting-edge technology,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “The integration with Kelley Blue Book, which is the first vehicle valuation integration of many, allows dealers to expedite the purchase process, keeps car buyers on their website longer, and ultimately sells more vehicles.?/p>

旺旺娱乐Digital Air Strike is a social media, lead response and consumer engagement technology company. The KBB integration is meant to help make the sales process more efficient by ensuring consumers have the necessary information to purchase a vehicle through Response Path via a dealership website.

旺旺娱乐Car buyers can request vehicle trade-in values through KBB, directly in the Response Path messaging window, before scheduling an appointment, providing their contact information, and in turn receiving a price quote for a vehicle.

“Leveraging Kelley Blue Book Trade-In Values, dealers offer their consumers the convenience of market-relevant pricing information and help build confidence in what can be an overwhelming process,?said Damon Bennett, senior director of Syndication for Kelley Blue Book. “With both parties, dealers and shoppers, coming to the table with the same information, it also helps reduce friction and create a mutually beneficial transaction.?/p>

Via Canadian Auto Dealer

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/leaders-in-automotive-join-digital-air-strikes-exclusive-webinar-series-moderated-by-award-winning-industry-veteran-eliana-raggio/ Wed, 15 May 2019 15:34:43 +0000 http://zjbbxkz.cn/?p=30061

Company also invited to present exclusive webinars focused on lead generation to General Motors dealers nationwide SCOTTSDALE, Ariz., ?(May 15th, 2019) Digital Air Strike, the leading social media, intelligent lead response and customer engagement technology company, today announced its expanded educational webinar series will include presenters from Facebook and major automotive groups. The free webinars […]

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Company also invited to present exclusive webinars focused on lead generation to General Motors dealers nationwide

SCOTTSDALE, Ariz., ?(May 15th, 2019) Digital Air Strike, the leading social media, intelligent lead response and customer engagement technology company, today announced its expanded educational webinar series will include presenters from Facebook and major automotive groups. The free webinars feature best practices dealerships can use to improve customer satisfaction and increase sales. Digital Air Strike’s highly regarded webinar series is moderated by automotive industry veteran, Eliana Raggio. Raggio’s hosting talents have earned her numerous accolades and invitations to emcee dozens of events nationwide.

“We are honored so many of today’s automotive industry leaders will be sharing their insight and expertise through our webinar series,?said Eliana Raggio, director of Industry Relations at Digital Air Strike. “This webinar series builds on the popularity of Digital Air Strike’s previous presentations and opens the conversations to other thought leaders with proven success in automotive.?/p>

The presenters include Jason Cohen, BDC director at Lithia Auto Group; Joshua Moyer, social media manager at Modern Automotive Group; Gabrielle Garrison, client solutions manager, Automotive at Facebook; Anna Hayes, BDC director at Banks Chevrolet Buick GMC, and Justin Saavedra, BDC director at Mercedes-Benz of South Orlando. All will be sharing the tools, tricks and technology that help their dealerships and/or the automotive industry. More details and registration information can be found at http://zjbbxkz.cn/webinars/

Digital Air Strike has also been invited by General Motors to present exclusive webinars to GM dealers nationwide. The next presentation on Thursday, May 16, 2019, will focus on new ways to increase leads including digital advertising, Facebook advertising, social media marketing and reputation management. General Motors dealers interested in attending can register here.

“We enjoy sharing our newest technology, solutions, and best practices with dealers,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “With 5,000 dealers as clients we see trends and are honored that organizations like General Motors and Automotive News continually invite us to share what is working for dealerships in North America.?/p>

About Digital Air Strike

Digital Air Strike is the leading social media, intelligent lead response and consumer engagement technology company helping over 5,000 businesses increase consumer response and conversions in online, digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions. The company works with thousands of businesses in the United States, Canada and 11 additional countries, including seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/kelley-blue-book-teams-up-with-consumer-messaging-company-to-speed-up-sales/ Tue, 14 May 2019 15:17:43 +0000 http://zjbbxkz.cn/?p=30045

旺旺娱乐Digital Air Strike, a customer engagement technology company, recently announced the combining of their AI-based messaging service, named Response Path, with Kelley Blue Book to help speed up the car selling structure. The company says the integration gives car buyers all the information they need to purchase a vehicle through Response Path on a dealership’s […]

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Digital Air Strike, a customer engagement technology company, recently announced the combining of their AI-based messaging service, named Response Path, with Kelley Blue Book 旺旺娱乐to help speed up the car selling structure.

The company says the integration gives car buyers all the information they need to purchase a vehicle through Response Path on a dealership’s website.

旺旺娱乐Through Kelley Blue Book, car buyers can request vehicle trade-in values directly in the Response Path intelligent messaging window. Buyers can schedule an appointment, provide contact information and receive a customized price quote on vehicles that interest them.

Dealership incentives, vehicles for sale, contact details and positive customer reviews are also included on Response Path.

In addition, Response Path manages leads for dealerships selling vehicles on Facebook Marketplace, and it integrates with Facebook Messenger.

旺旺娱乐Digital Air Strike co-founder and chief executive officer Alexi Venneri said the methods in which people engage with businesses has changed.

“We developed Response Path to accommodate consumers?need for immediate access to online shopping information leveraging our cutting-edge technology,?Venneri said in a news release. “Response Path continues to lead the industry in innovation and consumer-focused features that cater to the needs of our dealerships and their customers. The integration with Kelley Blue Book, which is the first vehicle valuation integration of many, allows dealers to expedite the purchase process, keeps car buyers on their website longer, and ultimately sells more vehicles.?/p>

Via OnlineMarketplaces.com

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/kelley-blue-book-and-digital-air-strike-improve-the-car-buying-process/ Tue, 14 May 2019 15:14:48 +0000 http://zjbbxkz.cn/?p=30042

旺旺娱乐Kelley Blue Book and Digital Air Strike have partnered to streamline and improve the vehicle-sales process by integrating the latter’s AI-powered real-time messaging product, Response Path, on a dealership’s website, to aid car shoppers obtain the data they need when purchasing a vehicle. “The way people engage with businesses has changed,?said Alexi Venneri, co-founder […]

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旺旺娱乐Kelley Blue Book and Digital Air Strike have partnered to streamline and improve the vehicle-sales process by integrating the latter’s AI-powered real-time messaging product, Response Path, on a dealership’s website, to aid car shoppers obtain the data they need when purchasing a vehicle.

“The way people engage with businesses has changed,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “We developed Response Path to accommodate consumers’ need for immediate access to online shopping information leveraging our cutting-edge technology. Response Path continues to lead the industry in innovation and consumer-focused features that cater to the needs of our dealerships and their customers. The integration with Kelley Blue Book, which is the first vehicle valuation integration of many, allows dealers to expedite the purchase process, keeps car buyers on their website longer, and ultimately sells more vehicles.?/p>

旺旺娱乐Car shoppers, through Kelley Blue Book, can request vehicle trade-in values directly in the Response Path intelligent messaging window, as well as a customized price quote on vehicles they are eyeing. Additionally, by utilizing the AI messaging product, buyers can also schedule appointments, provide contact information, and learn about dealership incentives.

“Leveraging Kelley Blue Book Trade-In Values, dealers offer their consumers the convenience of market-relevant pricing information and help build confidence in what can be an overwhelming process,?said Damon Bennett, senior director of Syndication for Kelley Blue Book. “With both parties, dealers, and shoppers coming to the table with the same information, it also helps reduce friction and create a mutually beneficial transaction.?/p>

Via MegaDealerNews.com

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-kelley-blue-book-partner-to-streamline-sales-process/ Wed, 08 May 2019 19:10:48 +0000 http://zjbbxkz.cn/?p=30025

By Auto Remarketing Staff SCOTTSDALE, Ariz. Consumer engagement technology company Digital Air Strike says a new integration between its artificial intelligence-powered real-time messaging product, Response Path and Kelley Blue Book helps streamline the vehicle-sales process. The company says the integration gives car buyers all the information they need to purchase a vehicle through Response Path on […]

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SCOTTSDALE, Ariz. 旺旺娱乐Consumer engagement technology company Digital Air Strike says a new integration between its artificial intelligence-powered real-time messaging product, Response Path and Kelley Blue Book helps streamline the vehicle-sales process. The company says the integration gives car buyers all the information they need to purchase a vehicle through Response Path on a dealership’s website.

Through Kelley Blue Book, car buyers can request vehicle trade-in values directly in the Response Path intelligent messaging window. Buyers can schedule an appointment, provide contact information and receive a customized price quote on vehicles that interest them.

旺旺娱乐Dealership incentives, vehicles for sale, contact details and positive customer reviews are also included on Response Path.In addition, Response Path manages leads for dealerships selling vehicles on Facebook Marketplace, and it integrates with Facebook Messenger.

Digital Air Strike co-founder and chief executive officer Alexi Venneri said the methods in which people engage with businesses has changed.

“We developed Response Path to accommodate consumers?need for immediate access to online shopping information leveraging our cutting-edge technology,?Venneri said in a news release. “Response Path continues to lead the industry in innovation and consumer-focused features that cater to the needs of our dealerships and their customers. The integration with Kelley Blue Book, which is the first vehicle valuation integration of many, allows dealers to expedite the purchase process, keeps car buyers on their website longer, and ultimately sells more vehicles.?/p>

“Leveraging Kelley Blue Book trade-in values, dealers offer their consumers the convenience of market-relevant pricing information and help build confidence in what can be an overwhelming process,?said Kelley Blue Book senior director of syndication Damon Bennett. “With both parties, dealers and shoppers, coming to the table with the same information, it also helps reduce friction and create a mutually beneficial transaction.?/p>

During a free webinar on May 9, Digital Air Strike will show Response Path’s new features. Dealers can register for the webinar at www.zjbbxkz.cn/webinars

VIA AUTOREMARKETING.COM

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-teams-with-kelley-blue-book-to-provide-trade-in-values-auto-success/ Wed, 08 May 2019 19:03:11 +0000 http://zjbbxkz.cn/?p=30022

旺旺娱乐Kelley Blue Book integrates with Digital Air Strike’s Response Path intelligent messaging technology to give car buyers trade-in valuations directly through the messaging platform Scottsdale, AZ – Digital Air Strike? the leading social media, intelligent lead response and consumer engagement technology company, has teamed with Kelley Blue Book®, The Trusted Resource for used car valuations, to add vehicle trade-in values to its […]

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Kelley Blue Book integrates with Digital Air Strike’s Response Path intelligent messaging technology to give car buyers trade-in valuations directly through the messaging platform

Scottsdale, AZ –?a href="http://zjbbxkz.cn/">Digital Air Strike? the leading social media, intelligent lead response and consumer engagement technology company, has teamed with Kelley Blue Book®The Trusted Resource for used car valuations, to add vehicle trade-in values to its award-winning Artificial Intelligence (A.I.)-powered real-time messaging solution, Response Path.

Kelley Blue Book, part of the Cox Automotive family of brands, is one of the best-known names in the auto industry and a trusted resource for car buyers. In fact, according to Digital Air Strike’s Seventh Annual Automotive Social Media & Online Trends Study of over 4,000 car buyers and service customers, 33% of car buyers reported Kelley Blue Book’s website, KBB.com, was the most helpful site when doing their research.

“The way people engage with businesses has changed,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “We developed Response Path to accommodate consumers?need for immediate access to online shopping information leveraging our cutting-edge technology.  Response Path continues to lead the industry in innovation and consumer focused features that cater to the needs of our dealerships and their customers. The integration with Kelley Blue Book, which is the first vehicle valuation integration of many, allows dealers to expedite the purchase process, keeps car buyers on their website longer, and ultimately sells more vehicles.?/p>

The Kelley Blue Book integration helps streamline the sales process by giving car buyers all the information they need to purchase a vehicle through Response Path on a dealership’s website. Through Kelley Blue Book, car buyers can request vehicle trade-in values directly in the Response Path intelligent messaging window and take the next step of scheduling an appointment, providing contact information and getting a customized price quote on vehicles of interest. Response Path also includes dealership incentives, vehicles for sale, contact details, positive customer reviews, and much more.

“Leveraging Kelley Blue Book Trade-In Values, dealers offer their consumers the convenience of market-relevant pricing information and help build confidence in what can be an overwhelming process,?said Damon Bennett, senior director of Syndication for Kelley Blue Book. “With both parties, dealers and shoppers, coming to the table with the same information, it also helps reduce friction and create a mutually beneficial transaction.?/p>

Response Path also integrates with Facebook Messenger and manages leads for dealerships selling vehicles on Facebook Marketplace. More information can be found at http://zjbbxkz.cn/lead-response/response-path/.

Digital Air Strike will be showcasing Response Path’s new features during a free webinar on Thursday, May 9, 2019. All dealers are invited to attend and learn how Digital Air Strike’s Response Path improves customer communication, increases lead conversions and sales. Dealers can register for the webinar by visiting www.zjbbxkz.cn/webinars.

Via Auto Success

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/twitter-takes-flight-dont-let-your-social-media-marketing-get-left-in-the-dust/ Wed, 08 May 2019 15:32:08 +0000 http://zjbbxkz.cn/?p=30018

Twitter’s first-quarter earnings report exceeded expectations and sent the company’s stock soaring by 15.6 percent. With an estimated 134 million daily active users, there is no reason your business should count out this social media site when building your online presence. After a drop in users in July 2018 when Twitter purged a large number […]

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Twitter’s first-quarter earnings report exceeded expectations and sent the company’s stock soaring by 15.6 percent. With an estimated 134 million daily active users, there is no reason your business should count out this social media site when building your online presence.

After a drop in users in July 2018 when Twitter purged旺旺娱乐 a large number of fake accounts, Twitter is rebounding and continuing to grow. The great news for businesses everywhere is that Twitter users are huge online browsers. They actively make purchases from mobile devices (49% of Twitter users in the past 6 months) and are influenced by social media sites (25% of users have taken action from a social media post).

The questions arise: What does your business need to know about this platform and its users, and why is it important for you to have a presence in this landscape?

Consistently Innovating
旺旺娱乐Twitter continues to optimize the app for user well-being, rather than just engagement metrics. The company has been testing features like removing the “like?counts from tweets and hiding replies to unclutter conversations. Other features in the works include indented tweets that give users a visual cue of replies, and curved responses to provide an appearance of an online discussion board.

In June, Twitter is launching another feature that allows users, including businesses, to hide any replies to their tweets that don’t contribute to the conversation. This will allow businesses to rid their timelines of hateful remarks and trolls. The goal is to encourage people to present their thoughts in a polite and less abusive manner. All features are currently being tested in Twttr, a new prototype app created specifically to test new features and see how users respond to them.

Twitter also revealed several new content deals and renewals at a NewFronts event for digital advertisers at the beginning of May. The company said their collaboration with top publishers allows them to elevate premium content and bring new magnitudes to conversations already happening on Twitter.

Their list of partnerships includes NFL (highlights and analysis), Major League Soccer, ESPN, Bleacher Report (House of Highlights), Blizzard Entertainment, The Wall Street Journal, Live Nation (concert series), Time and many more.

If the company continues to adapt to user preferences and partner with top publishers, it is likely we will not see the fall of Twitter any time soon. Twitter is sticking around, and your business should, too.

Twitter Users Care About Your Business?Online Presence
旺旺娱乐34% of U.S. adults use Twitter and 56% of those users have used Google maps in the past 6 months to search for information about a local business (including for location, hours, phone number and reviews). Twitter users are actively doing online research before choosing a business.

旺旺娱乐Make sure they’re able to see that you are active and responsive on the sites they use most ?including Twitter! Posting frequency on Twitter can vary depending on your industry, but 2-3 times per week is a safe number to ensure you are establishing a Twitter presence. If you are in the B2B industry or an emergency-based service like plumbing, you will want to man your Twitter account just like any other customer service channel.

Make sure you respond to any mentions and replies on Twitter. Responses show customers who search your business on the platform that you value your customers, a characteristic that could make your business stand out from the competition.

A Growing Customer Service Platform
Although some may say Facebook outperforms Twitter when it comes to using the platform to sell, Twitter has unique advantages. It gives businesses the opportunity to showcase their customer service. In recent years, Twitter has proven to be a social media site where people go to talk about their feelings, including their feelings about your business (and they may not always @mention you).

旺旺娱乐Have you ever taken the time to search your business name on Twitter to see what “Tweeters?are saying about you? You might be surprised to find your business has been mentioned somewhere! That being said, it is crucial to search your business name often, including your business name misspelled (sometimes users tweet so fast they post with grammatical errors), and see what you find.

If you’re not responding to these tweets, you’re missing out on a big opportunity to engage with customers and provide a 5-star service that shows customers you care about them and value their feedback.

旺旺娱乐Want to know how your business is doing on social media? Click the “Get Intel?button at the top of the page to get a custom analysis of your business?online presence.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-teams-with-kelley-blue-book-to-provide-trade-in-values/ Wed, 08 May 2019 07:01:27 +0000 http://zjbbxkz.cn/?p=30013

旺旺娱乐Kelley Blue Book integrates with Digital Air Strike’s Response Path intelligent messaging technology to give car buyers trade-in valuations directly through the messaging platform SCOTTSDALE, Ariz., ?(May 8th, 2019) Digital Air Strike? the leading social media, intelligent lead response and consumer engagement technology company, has teamed with Kelley Blue Book, The Trusted Resource for […]

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Kelley Blue Book integrates with Digital Air Strike’s Response Path intelligent messaging technology to give car buyers trade-in valuations directly through the messaging platform

SCOTTSDALE, Ariz., ?(May 8th, 2019) Digital Air Strike? the leading social media, intelligent lead response and consumer engagement technology company, has teamed with Kelley Blue Book, The Trusted Resource for used car valuations, to add vehicle trade-in values to its award-winning Artificial Intelligence (A.I.)-powered real-time messaging solution, Response Path.

旺旺娱乐Kelley Blue Book, part of the Cox Automotive family of brands, is one of the best-known names in the auto industry and a trusted resource for car buyers. In fact, according to Digital Air Strike’s Seventh Annual Automotive Social Media & Online Trends Study of over 4,000 car buyers and service customers, 33% of car buyers reported Kelley Blue Book’s website, KBB.com, was the most helpful site when doing their research.

“The way people engage with businesses has changed,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “We developed Response Path to accommodate consumers?need for immediate access to online shopping information leveraging our cutting-edge technology.  Response Path continues to lead the industry in innovation and consumer focused features that cater to the needs of our dealerships and their customers. The integration with Kelley Blue Book, which is the first vehicle valuation integration of many, allows dealers to expedite the purchase process, keeps car buyers on their website longer, and ultimately sells more vehicles.?/p>

The Kelley Blue Book integration helps streamline the sales process by giving car buyers all the information they need to purchase a vehicle through Response Path on a dealership’s website. Through Kelley Blue Book, car buyers can request vehicle trade-in values directly in the Response Path intelligent messaging window and take the next step of scheduling an appointment, providing contact information and getting a customized price quote on vehicles of interest. Response Path also includes dealership incentives, vehicles for sale, contact details, positive customer reviews, and much more.

“Leveraging Kelley Blue Book Trade-In Values, dealers offer their consumers the convenience of market-relevant pricing information and help build confidence in what can be an overwhelming process,?said Damon Bennett, senior director of Syndication for Kelley Blue Book. “With both parties, dealers and shoppers, coming to the table with the same information, it also helps reduce friction and create a mutually beneficial transaction.?/p>

Response Path also integrates with Facebook Messenger and manages leads for dealerships selling vehicles on Facebook Marketplace. More information can be found at http://zjbbxkz.cn/lead-response/response-path/.

Digital Air Strike will be showcasing Response Path’s new features during a free webinar on Thursday, May 9, 2019. All dealers are invited to attend and learn how Digital Air Strike’s Response Path improves customer communication, increases lead conversions and sales. Dealers can register for the webinar by visiting www.zjbbxkz.cn/webinars.

About Digital Air Strike
旺旺娱乐Digital Air Strike is the leading social media, intelligent lead response and consumer engagement technology company helping over 5,000 businesses increase consumer response and conversions in online, digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions. The company works with thousands of businesses in the United States, Canada and 11 additional countries, including seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

 

Media Contact:
Christina Wofford
(480) 421-5901 ?direct
(602) 363-0134 ?cell
cwofford@zjbbxkz.cn

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/5-facts-your-business-doesnt-know-about-customers-reading-your-email-surveys/ Fri, 03 May 2019 15:30:04 +0000 http://zjbbxkz.cn/?p=29991

The post 5 Facts Businesses Need to Know to Get More Customer Surveys Completed appeared first on Digital Air Strike.

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We all know it’s nice to feel appreciated. When a customer takes the time to give your business feedback by filling out a survey, it’s the perfect opportunity to respond and build loyalty. Here are five facts about customers who read email surveys and new ways to leverage survey responses and engage happy customers to keep them coming back.

  • Customers Who Read Email Surveys Are Influenced by Coupons

Customers who read email surveys are 20% more likely than the average American adult to make buying decisions based on which coupons they have. Find a way to incorporate your current offers into surveys to get this group of customers to choose your business again!

  • Customers Who Read Email Surveys Are Actively Using Their Mobile Devices

旺旺娱乐41% of customers who read email surveys have used their mobile device to find coupons or discount codes in the past 30 days. Making your survey, offers and discounts mobile-friendly is key! Our clients have found success by routing customers who fill out a survey directly to a page that includes offers/ coupons and social media icons that link to their social media pages. This gives mobile users an opportunity to redeem coupons by taking screenshots with their phones.

  • Customers Who Read Email Surveys Are Influenced by Top Online Review Sites

旺旺娱乐39% of this audience say they read reviews or comments from others before purchasing a product or service. Since survey responders are influenced by reviews, they are more likely to share their survey feedback on your online review sites, too!

Your business should use technology that allows you to route your happiest customers to leave feedback on top online review sites including Facebook, Google, and other industry-specific sites important to your consumers.

  • Customers Who Read Email Surveys Use Social Media Sites

旺旺娱乐Survey readers are 54% more likely than the average U.S. adult to provide feedback directly to a brand through social media platforms. Give these customers the opportunity to click to your Facebook, Twitter and Instagram accounts and start supercharging engagement for your business! These consumers are ready and willing to give your business feedback, so you should make an effort to get them to your social media pages.

  • Customers Who Read Email Surveys Are Selective About Where They Shop

旺旺娱乐50% of this audience say they make a point of shopping where salespeople are helpful and friendly. If you continue to show these customers you value their business after the transaction, you are more likely to get them to return. Stand out from other businesses by providing coupons to thank customers for their time.

旺旺娱乐When it comes to customers who read your business?email surveys, small gestures can go a long way. If you don’t have a current survey strategy and want to see how your business is doing online, request a free custom analysis of your business?online presence by clicking the “Get Intel?button at the top of the page.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/what-google-maps-says-about-your-business/ Mon, 29 Apr 2019 13:29:36 +0000 http://zjbbxkz.cn/?p=29787

Google is essentially the be-all and end-all gatekeeper of online information. It’s always there for you when you need it, whether you’re trying to find the latest news updates, the name of a TV show you faintly remember, or how your business stacks up to the competition.

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By Alexi Venneri ?Contributing Writer
旺旺娱乐 Apr 26, 2019, 6:30pm EDT

Google is essentially the be-all and end-all gatekeeper of online information. It’s always there for you when you need it, whether you’re trying to find the latest news updates, the name of a TV show you faintly remember, or how your business stacks up to the competition. It’s probably safe to say that most businesses in 2019 understand the benefits and drawbacks of Google, but what isn’t as top of mind is Google’s little sister: Google Maps.

So, why should you think of Google Maps as anything more than a tool for the directionally challenged? The answer is simple—because your customers are using it. According to Digital Air Strike’s Seventh Annual Automotive Social Media & Online Trends Study, 73 percent of buyers are using Google Maps.

This matters because Google Maps displays your business’s star rating, alongside results from other local businesses. Customers see a poor star rating when they open Google Maps as a last-minute red flag that can be the difference between them driving directly to your business or looking for alternatives before you can even explain yourself.

旺旺娱乐Of course, no business wants to be left in the dust because Joe said he’d give your company zero stars if he could. Although it’s true that most businesses are more than their star ratings communicate, businesses with star ratings lower than four risk turning off potential customers, and this is especially true if other businesses listed near you have higher star ratings. Fortunately, there are several things you can do to help raise your rating and retain your customers through Google Maps.

Focus on the Negatives
旺旺娱乐 Yes, you read that right—focus on the negatives. And by negatives, we mean negative reviews. I touched on this in my March TechFlash article, but I want to dive into this a little bit more. It’s critical to respond to all reviews, especially the negative ones. If Joe’s in-person experience was really so terrible that he felt the need to give your business one star, take this opportunity to give him a better experience online. Express concern about his less-than-ideal encounter and offer to fix the situation. By publicly doing this on Google Reviews, others will see that your business cares about its customers, which will make them think positively about your business despite the negative review.

旺旺娱乐Responding to negative reviews does come with its own set of rules. Sometimes, no matter how much you try, the customer will still be upset. Always provide in your response to a review the email and phone number of a high-level contact and take the conversation offline. While this approach works most of the time, if the issue still can’t be resolved, investigate Google’s terms and conditions to see if the review violates the policy and can be removed by Google. By minimizing negative reviews and converting unhappy customers, your business should see its Google star rating increase on Google maps.

Celebrate the Positives
You’re an expert in your field and your customers know this but the reality is that most satisfied customers just don’t take the extra step of leaving a positive review. Just because they don’t gush about you on Google doesn’t mean they weren’t thrilled with their experience. It probably means that life caught up with them after they left your business. Mary might have loved how your sales representatives patiently walked her through her best options, but she had to get back to running her own business and her attention was diverted.

The best way to make sure your customers don’t forget to leave positive reviews is to prompt them immediately after their experience through text messaging and an email survey. Most importantly, make leaving a review as easy as possible no matter which review site your customers use, because many people simply search Google for your business before hitting “map? This is where they’ll see reviews and star ratings from other review sites around the web ?including Facebook ?before ever finding your address. This is also why you need to optimize your Google listing and fully manage your online presence by adding positive reviews, special offers and more to your Google listing.

旺旺娱乐Customers are required to log into their Google accounts to leave reviews, and they only can do so through Maps. This isn’t always the most convenient thing, so take the time to give them a direct link to your Google Maps listing to make it as seamless for them as possible. This is the same advice for all review sites. Remember, the more positive reviews your business has, the less likely negative reviews will impact your overall rating on Google Maps.

Learn the Basics of Google Maps Marketing
Positive reviews are invaluable, but if most people aren’t seeing your business, they don’t matter. This is where local Search Engine Optimization (SEO) comes into play. First things first: any source that claims they have an inside look into Google’s algorithm is probably bluffing, so don’t trust anyone who thinks they can hack Google’s mysterious rankings. Despite this, you can still use real-world results to determine which factors make the biggest difference in your Google Maps rating.

旺旺娱乐When you conduct a local search, Google provides three featured businesses and the option to view more results. Following the featured businesses are the top organic search results—and your business needs to be a part of the top organic search group. Being part of this group is critical because businesses in the top 10 are more likely to be one of the featured three. Google rewards consistency. That means your business name, location, and more, need to be the same across hundreds of directory listings. Location also plays a small role, favoring businesses that are closer to the searcher. Google Reviews even factor into your ranking, making it even more crucial to invest time into cultivating your business’s online reputation.

旺旺娱乐No matter what industry you’re in, your business is affected by Google Maps. By making the effort to get and maintain strong reviews and think locally for SEO, Google Maps will give your customers a five-star reason to visit you.

How is your business doing online? To find out, visit zjbbxkz.cn/intel-report to request a free, custom analysis of your online presence.

Via Phoenix Business Journal

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/3-step-guide-to-leveraging-facebook-and-technology-to-supercharge-used-car-sales-in-2019/ Thu, 18 Apr 2019 18:19:26 +0000 http://zjbbxkz.cn/?p=29742

Cox Automotive forecasts 39.5 million used-car sales this year. National Automobile Dealers Association senior economist said the average monthly payment gap between new and used vehicles continues to increase, which will likely result in more consumers shifting to the used-car market. Is your dealership equipped with the right technology to successfully compete in used car […]

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旺旺娱乐Cox Automotive forecasts 39.5 million used-car sales this year. National Automobile Dealers Association senior economist said the average monthly payment gap between new and used vehicles continues to increase, which will likely result in more consumers shifting to the used-car market. Is your dealership equipped with the right technology to successfully compete in used car sales this year?

旺旺娱乐83% of people who buy used cars are active Facebook users and 60% have seen or heard a social media advertisement that led them to take action in the last 12 months. Dominate your competition in used-car sales this year by reaching active used-car shoppers where they are already spending their time ?on Facebook. We’ve compiled three steps that your dealership can take on Facebook today to supercharge used vehicle sales in 2019.

1) Upload Your Used Inventory to Facebook Marketplace

66% of car buyers said they would purchase a vehicle on Facebook Marketplace, according to Digital Air Strike’s Seventh Annual Automotive Social Media and Online Trends Study旺旺娱乐. Your dealership has options when it comes to getting your inventory in front of these car buyers! You can either manually upload specific used vehicles you want to move off the lot or promote your entire used inventory feed by partnering with a Facebook-approved vendor who can upload your whole feed to the site.

Publishing your inventory to Facebook will allow your dealership to reach local car buyers on a site where they’re already likely to be shopping. 61% of sales customers ages 18-54 have made a purchase on Facebook Marketplace. It doesn’t make sense to not put your products in front of this ready-to-buy audience in 2019.

2) Monitor and Respond to Facebook Marketplace Messages

93% of customers have classified their experience with Facebook Marketplace as positive due to the ease of use and fast responses. If you’re going to publish your inventory to Facebook Marketplace, make sure you are monitoring and responding to every lead that comes in through Facebook Messenger! Car buyers will have the option to message your dealership from VDPs on Facebook Marketplace.

Facebook Messenger is used by 1.2 billion people every month and is becoming the preferred channel for customer service. Make sure your dealership has the technology or staff to respond to interested car buyers messaging your dealership on Facebook. You can then ask shoppers qualifying questions to determine their interest level and route leads to the right team member from there. Keep in mind that up to 40% of leads come in after hours ?have a plan in place to follow up with those leads quickly, too!

3) Capture VIN-Specific Leads and Route Them to Your CRM for Fast Follow Up

When you do respond, make sure you give your customers options! Only 15% of dealerships provide new car options when a customer inquires about a used car, according to Digital Air Strike’s breakthrough Mystery Shop Study of 1,500+ dealerships.

旺旺娱乐This means 85% of dealerships are missing the opportunity to give customers options that may be better suited to the car buyers?personal preferences. The best way to get around the “pre-owned only?rule of Facebook Marketplace is by integrating your new inventory with Facebook Messenger so your dealership can give car buyers new and used options!

To do this, you will want to partner with a company that integrates your inventory with Facebook Messenger so your dealership can start capturing VIN-specific leads that are routed directly to your CRM for fast and efficient follow up.

旺旺娱乐There you have it! A quick, three-step guide to dominating your competition in used car sales this year. Find out how Digital Air Strike can automate these steps for you. Just take a 10-minute demo today.

Curious to see how your dealership looks online? Use the “Get Intel?button at the top of your screen to request a free custom analysis of your online presence.

Sources:
AudienceSCAN, 2018
Digital Air Strike’s Mystery Shop Study
旺旺娱乐 Digital Air Strike’s Seventh Annual Automotive Social Media and Online Trends Study

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/blog/anatomy-of-people-changing-dentists Thu, 18 Apr 2019 18:08:54 +0000 http://zjbbxkz.cn/?p=29734

旺旺娱乐I had a toothache. I’d been complaining about it for a few days to my colleagues pretty much any time they offered me anything sweet. I had a dentist that I went to every six months on the dot, but this time around I got to thinking, what if I switch it up a bit? […]

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I had a toothache. I’d been complaining about it for a few days to my colleagues pretty much any time they offered me anything sweet. I had a dentist that I went to every six months on the dot, but this time around I got to thinking, what if I switch it up a bit? Was my current dentist really the best dentist I could find? How would I find a new one, and most importantly, would the practice take my dental insurance? After a bit of searching online and reading lots of reviews, I ended up changing dentists. My new dentist filled a cavity, made my appointment for a routine check-up in six months, and I’m back to eating office goodies again. Sounds simple enough, right?

旺旺娱乐I thought so, but many dentists struggle to find patients – or in my previous dentist’s case, keep them. While my toothache was gone, my curiosity remained on how to identify others like me: dentist switchers. How can dentists capitalize on this group to fill their practices and keep patients happy? I’ve compiled four key characteristics of dental switchers that can help dental practices strategize to reach this ready-to-switch audience.

#1- Patients Changing Dentists Are Plugged-In

82.2% of potential dentist switchers are on Facebook, and 60.9% of potential dentist switchers have interacted with social media advertising in the past 12 months. If you’re not running social ads in your area, you’re missing out on a huge opportunity for new patients.

#2- Patients Changing Dentists Are Well-Researched

54.3% of potential dentist switchers research online before considering a purchase, and 47.4% read reviews and comments from others before making a decision. How does your practice look online? Do people know your hours and what services you provide? Can interested patients schedule an appointment right on your website? Do you have at least a 4-star average rating on your review sites? If you answered no to any of those questions, it’s time to give your practice a social media strategy check-up.

#3- Patients Changing Dentists Want a Good Experience

Believe it or not, people are willing to pay more for a higher-quality experience?0.6% of potential dentist switchers, in fact. People want to know that when they go to your practice, they will be treated with care and get the best experience possible. This is reflected in the staff that you hire, the way you present yourself on social media and what your patients are saying about you online.

#4- Patients Changing Dentists Are Community-Focused

If the price and product quality are similar, 57.9% of dentist switchers prefer to do business with a small, family-owned or independently owned business. Even if you’re a dentist that belongs to a large dental group, your ability to show on social media that you’re hyper-focused on serving the community around you will give you brownie points from the average dentist switcher. Helpful hint: 34% of potential dentist switchers support animal-focused charities.

Wondering what made me a dentist switcher? My new dentist was easily found online, and she had rave reviews from people who are terrified of going to the dentist. I don’t consider myself part of that category, but I certainly am not excited to go to the dentist. The practice also had a program for referrals and I’ve already received movie tickets for referring a friend.

旺旺娱乐It’s not a perfect science, but the data backs up that those who pay attention to their online presence are winning more patients and keeping them happy.

Want to see how you stack up to the competition? Use the “Get Intel?button at the top of the page to request a free, custom analysis of your social media and online reputation from our team of digital experts!

Sources: AudienceSCAN, 2018

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/15-facebook-and-social-media-shopping-trends-you-need-to-know/ Wed, 03 Apr 2019 14:38:37 +0000 http://zjbbxkz.cn/?p=29565

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With over 2.7 billion people using Facebook, WhatsApp, Instagram, and Facebook Messenger every month, it’s important for businesses to understand the positive impact social advertising and social media can have on your company’s revenue.

Here are 15 facts that reveal how today’s consumers are making buying decisions, and why Facebook and other social media sites are crucial to achieving and exceeding your goals.

Social Advertising Reaches New Customers

  1. B2B Sellers Who Adopt Social Selling are 72% More Likely to Exceed Quotas Than Their Peers
    Don’t let the fear of striking out keep you from playing the game. Jump in with both feet and start selling your products on social media so you can exceed quotas!
  1. Consumers are More Likely to Buy Products on Facebook During Specific Hours
    According to Facebook pixel data, mobile conversions on Facebook in the U.S. begin growing between the hours of 4:00pm and 6:00pm and peak around 8:00pm to 9:00pm. Use this knowledge to leverage your Facebook advertising efforts and reach more consumers during these hours.
  1. Top Performing Ads on Instagram Stories Are Shorter and Contain Branding Earlier Than Lower Performing Ads
    Consumers do not want an overload of information all at once. The shorter and more visual your social ads, the better they will perform! Take the time to know what your audience wants and ensure your content appeals to them.

Your Customers are Shopping on Mobile

  1. 70% of People Surveyed in the U.S. Use a Mobile Device While Watching TV
    Although consumers continue to spend time on other channels, nowadays they’re typically on their smartphones at the same time. Reach them where they’re engaged and connected ?on mobile. From Facebook ads to mobile display advertising, there are endless opportunities to reach this audience.
  1. S. Holiday Shoppers Increasingly Prefer Mobile to Desktop on Black Friday
    Facebook data shows as of 2017, 74% of shoppers preferred mobile online shopping, up from 53% in 2016. Reach smartphone shoppers with mobile-friendly display advertisements that show up while consumers are browsing the web.

Customers Are Doing Their Research

  1. Six in 10 People Surveyed in the U.S. Feel It Is Important to Find Information About Local Businesses Online
    Show up in search results by displaying consistent business information across all websites. Google will reward your business for having consistent information and your listings will appear on the first and second page of search results when consumers search for your business.
  1. 57% of a Customer’s Buying Journey Is Taken Before Engaging with a Salesperson
    Make sure your customers like what they find when they search for your business online! After you’ve gotten your brand in front of consumers, you’ll want to insure your ad spend with positive reviews on top review sites and a social media presence that appeals to customers doing their research.

Customers Are Using Social Media

  1. 80% of People Surveyed in the U.S. Say Instagram Helps Them Research New Products or Services
    This is really a no brainer ?but, if your business is not on Instagram, create an account today. Instagram is only increasing in popularity and your business should not miss the chance to be discovered by its 1 billion users.
  1. 90 Million People Are “Tapping?to Reveal Shopping Tags on Instagram Posts Every Month
    Features that make it easier for consumers to shop within apps continue to roll out. This year Instagram came out with a feature allowing businesses to add shopping tags in their posts and it’s already gaining popularity.Instagram is hoping to expand this feature to all businesses selling tangible goods, so stay on top of the latest social media trends to make sure your business is leveraging all unique features to sell more!
  1. 75% of B2B Buyers Use Social Media to Make Final Buying Decisions
    Social media is incredibly important today. Dominate the competition by setting your business apart with a social media presence that is engaging and interests your potential customers.
  1. 65% of Buyers Feel the Vendor’s Content Had an Impact on Their Final Purchase Decision
    Post, post, post! Consumers are reading your content and using it to make decisions about where to make a purchase. Outshine other businesses with engaging content on your social media sites that would make customers want to do business with you.
  1. 78% of Auto Consumers in the U.S. Find Social Media Useful When Deciding on a New Automobile Purchase
    For most people, buying a vehicle is the second biggest purchase they’ll make after buying a home. That means consumers do their research and spend sometimes months looking for the right vehicle. This is an opportunity for the auto industry. Dealerships should showcase their inventory to the 78% of car buyers who turn to social media to shop for new vehicles. Create a strategy to highlight inventory you need to get off your lot and start selling your hottest deals.
  1. 86% of Consumers in the U.S. Want to Engage with Brands Post-Purchase
    Make sure every post on social media isn’t a sales pitch. Keep fun and engaging content mixed in to get your customers to continue communicating with your business after they make a purchase. Give them content they want to react to, comment on, and share with their friends. This will keep your customers coming back.
  1. 90% of Top Performing Sales Representatives Use Social Media as Part of Their Sales Strategy
    Social media can also be used by individual employees to communicate with customers more personally. Sales representatives can use professional accounts on social sites to make interactions with customers more personal, just make sure your business has a social media policy with guidelines for interacting with customers and using your business?name.

Customers Prefer to Engage via Messaging

  1. 65% of People in the U.S. Feel More Confident Messaging a Business Than Filling Out a Form on a Website
    Online shoppers want to be able to message your business! The days of filling out webforms are long gone. People today want instant answers. Give them what they want by using A.I. technology to respond to all online messaging platforms and text messages, 24/7.

Sources: SalesforLife; Facebook; Instagram

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/alexi-venneri-phoenix-biz-journal-march-2019 Thu, 28 Mar 2019 20:11:55 +0000 http://zjbbxkz.cn/?p=29531

旺旺娱乐With newsfeeds filled with ads, articles and pictures of your friends on vacation, it might seem impossible to get noticed as a brand.

The post The most unlikely way to improve your business’ human element appeared first on Digital Air Strike.

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旺旺娱乐Let’s face it, as much as some of us don’t want to admit it, we like people. Sure, all of us might not be extroverts, but we can’t deny the joy of meeting someone we just “click?with. And even if you’re not a self-proclaimed “people person,?it still feels nice to have someone understand you. If there’s ever been a time in your life where you’ve had to navigate a sea of people to find someone you feel comfortable with (flashback to your first day of high school), then believe it or not, you have a solid understanding of marketing in 2019.

With newsfeeds filled with ads, articles and pictures of your friends on vacation, it might seem impossible to get noticed as a brand. How do you compete with that captivating sunset photo or that slideshow of cute puppies wearing hats? The answer is relatively simple, and it’s by improving your brand’s human element and engagement tactics. People are looking for something that resonates with them in an endless stream of content—and it’s up to your brand to provide that personal touch. Like making friends on your first day of school, brands need to find the right people and make them feel valued.

旺旺娱乐To make customers feel important, businesses should be available, open-minded, caring and compassionate. And with the abundance of technology available, businesses can do this at all hours of the day, customizing each step of the buyer journey to create an authentic human experience. While introducing technology might seem counterintuitive to the so-called “human?experience, technology has advanced to the point where it can actually emulate it. At the end of the day, no one has the time or energy to be fantastic and engaging people pleasers 100 percent of the time, so let technology save the day.

Integrate Intelligent Messaging:

Intelligent messaging is the marketing equivalent of being there for your friends or family during a time of personal crisis —it can be a 24/7 effort. But while waking your employees at 3 a.m. to be there in a customer’s time of need is unreasonable, intelligent messaging can handle it for you. Although this technology has been around for a few years now, it’s been gaining momentum because of how smart it has become. Customers who engage with intelligent messaging solutions feel like they’re having a real conversation with someone who can actually take care of their needs. In today’s age, it can even be hard to tell the difference between a “chatbot?and a human.

Even though human conversations are great, it’s equally important to go where your customers go. While you can’t exactly show up to their homes with a pint of ice cream every time they need you, you can be accessible on the messaging sites they visit most. This includes Facebook Messenger, SMS text and your company’s website. The more channels you’re able to cover, the more opportunities your business will have to stay engaged. Digital Air Strike realized the importance of this and released its own AI-powered intelligent messaging platform, Response Path, to engage customers when employees can’t.

Engage on Review Sites…A Lot: 

旺旺娱乐Think about the last time someone gossiped about you. Were those people saying nice things, or were they tearing you down behind your back? Review sites are essentially the adult version of hallway gossip…except this gossip is a lot more public. Review sites like Google, Facebook, and Yelp are filled with customers sharing opinions about products or services—and they’re viewed by millions of potential customers. While it’s impossible (and questionable) to censor reviews, businesses can fortunately use their credibility to gain more positive feedback. The best way to do this is to respond to every review, even the negative ones. New customers doing research are looking to see that you care enough to help unhappy customers while also thanking the ones who pay you a compliment.

旺旺娱乐When done right, review sites can even become your biggest salesperson. If you can drive happy customers to leave a glowing review by making it worthwhile for them to do so, those reviews alone will serve as a powerful marketing tool. But remember, you have to make the review process worthwhile, or in other words, easy. Email and text message marketing are great ways to encourage people to leave reviews without disrupting their day.

Show, Don’t Tell:

Don’t just tell customers how amazing you are—take the extra step and show them. Although creating visuals isn’t a new idea for increasing engagement, technology is making it easier for those of us who aren’t so artistic to do it ourselves. Canva is a great place to start when you’re new to making graphics. It’s easy to use with a wide variety of features, making it so you don’t need a degree in graphic design to tell your story visually.

Facebook has also made it easy to use the fanciest visual technologies like 3D and virtual reality (VR) without an ounce of experience. Facebook’s 3D photos feature can create scroll-stopping experiences that bring people deeper into your content. While that might give you flashbacks to those early 3D movies, the technology has advanced light years beyond straining your eyes through cheap red and blue glasses. It’s easily available on your computer screen and phone, and it can really make your content pop.

旺旺娱乐Facebook 360 on the other hand, gives your followers an all-around experience, just like they were in the room with you. VR is one of the hottest technologies in 2019, and you can start adding it to your social media content easily. People aren’t two dimensional, and now your visuals don’t have to be either.

Before taking the next step on your marketing journey, think about using technology in a way that improves the human element rather than taking away from it. At the end of the day, you understand your customers better than anyone, so don’t be afraid to show them.

How is your business doing online? To find out, visit zjbbxkz.cn/intel-report to request a free, custom analysis of your online presence.

Via Phoenix Business Journal

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/the-most-unlikely-way-to-improve-your-business-human-element/ Mon, 25 Mar 2019 17:06:04 +0000 http://zjbbxkz.cn/?p=29497

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By Alexi Venneri, Co-founder and CEO, Digital Air Strike

Let’s face it, as much as some of us don’t want to admit it, we like people. Sure, all of us might not be extroverts, but we can’t deny the joy of meeting someone we just “click?with. And even if you’re not a self-proclaimed “people person,?it still feels nice to have someone understand you. If there’s ever been a time in your life where you’ve had to navigate a sea of people to find someone you feel comfortable with (flashback to your first day of high school), then believe it or not, you have a solid understanding of marketing in 2019.

With newsfeeds filled with ads, articles and pictures of your friends on vacation, it might seem impossible to get noticed as a brand. How do you compete with that captivating sunset photo or that slideshow of cute puppies wearing hats? The answer is relatively simple, and it’s by improving your brand’s human element and engagement tactics. People are looking for something that resonates with them in an endless stream of content—and it’s up to your brand to provide that personal touch. Like making friends on your first day of school, brands need to find the right people and make them feel valued.

旺旺娱乐To make customers feel important, businesses should be available, open-minded, caring and compassionate. And with the abundance of technology available, businesses can do this at all hours of the day, customizing each step of the buyer journey to create an authentic human experience. While introducing technology might seem counterintuitive to the so-called “human?experience, technology has advanced to the point where it can actually emulate it. At the end of the day, no one has the time or energy to be fantastic and engaging people pleasers 100 percent of the time, so let technology save the day.

Integrate Intelligent Messaging:

Intelligent messaging is the marketing equivalent of being there for your friends or family during a time of personal crisis —it can be a 24/7 effort. But while waking your employees at 3 a.m. to be there in a customer’s time of need is unreasonable, intelligent messaging can handle it for you. Although this technology has been around for a few years now, it’s been gaining momentum because of how smart it has become. Customers who engage with intelligent messaging solutions feel like they’re having a real conversation with someone who can actually take care of their needs. In today’s age, it can even be hard to tell the difference between a “chatbot?and a human.

Even though human conversations are great, it’s equally important to go where your customers go. While you can’t exactly show up to their homes with a pint of ice cream every time they need you, you can be accessible on the messaging sites they visit most. This includes Facebook Messenger, SMS text and your company’s website. The more channels you’re able to cover, the more opportunities your business will have to stay engaged. Digital Air Strike realized the importance of this and released its own AI-powered intelligent messaging platform, Response Path, to engage customers when employees can’t.

Engage on Review Sites…A Lot: 

Think about the last time someone gossiped about you. Were those people saying nice things, or were they tearing you down behind your back? Review sites are essentially the adult version of hallway gossip…except this gossip is a lot more public. Review sites like Google, Facebook, and Yelp are filled with customers sharing opinions about products or services—and they’re viewed by millions of potential customers. While it’s impossible (and questionable) to censor reviews, businesses can fortunately use their credibility to gain more positive feedback. The best way to do this is to respond to every review, even the negative ones. New customers doing research are looking to see that you care enough to help unhappy customers while also thanking the ones who pay you a compliment.

When done right, review sites can even become your biggest salesperson. If you can drive happy customers to leave a glowing review by making it worthwhile for them to do so, those reviews alone will serve as a powerful marketing tool. But remember, you have to make the review process worthwhile, or in other words, easy. Email and text message marketing are great ways to encourage people to leave reviews without disrupting their day.

Show, Don’t Tell:

旺旺娱乐Don’t just tell customers how amazing you are—take the extra step and show them. Although creating visuals isn’t a new idea for increasing engagement, technology is making it easier for those of us who aren’t so artistic to do it ourselves. Canva is a great place to start when you’re new to making graphics. It’s easy to use with a wide variety of features, making it so you don’t need a degree in graphic design to tell your story visually.

Facebook has also made it easy to use the fanciest visual technologies like 3D and virtual reality (VR) without an ounce of experience. Facebook’s 3D photos feature can create scroll-stopping experiences that bring people deeper into your content. While that might give you flashbacks to those early 3D movies, the technology has advanced light years beyond straining your eyes through cheap red and blue glasses. It’s easily available on your computer screen and phone, and it can really make your content pop.

Facebook 360 on the other hand, gives your followers an all-around experience, just like they were in the room with you. VR is one of the hottest technologies in 2019, and you can start adding it to your social media content easily. People aren’t two dimensional, and now your visuals don’t have to be either.

Before taking the next step on your marketing journey, think about using technology in a way that improves the human element rather than taking away from it. At the end of the day, you understand your customers better than anyone, so don’t be afraid to show them.

How is your business doing online? To find out, request a free, custom analysis of your online presence using the “GET INTEL?button at the top of your screen.

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/kia-continues-work-with-reputation-management-partner/ Fri, 22 Mar 2019 15:47:21 +0000 http://zjbbxkz.cn/?p=29484

SCOTTSDALE, Ariz. – Jim Robertson likes how the social media, intelligent lead response technology and consumer engagement company Digital Air Strike helps with his dealership’s customer satisfaction index score. “The online review monitoring is always spot on and gives us the ability to review, correct, and sometimes even get the customer to change or remove […]

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SCOTTSDALE, Ariz. – Jim Robertson likes how the social media, intelligent lead response technology and consumer engagement company Digital Air Strike helps with his dealership’s customer satisfaction index score.

“The online review monitoring is always spot on and gives us the ability to review, correct, and sometimes even get the customer to change or remove negative reviews,?said Robertson, who is general manager of Brown’s Manassis Kia.

Digital Air Strike is now taking its partnership with Kia a step further, as the automaker named the company a preferred partner to provide social media and reputation management for Kia dealerships for the eighth consecutive year.

Kia notes that in 2011, Digital Air Strike became the first 100-percent automotive-centric social media vendor to support Kia dealerships nationwide, with 100 percent of Digital Air Strike products being co-op eligible by Kia.

旺旺娱乐Digital Air Strike notes that it has helped more than 5,000 dealerships boost consumer response and conversions in digital and social media environments. It also says it helps dealerships generate measurable ROI. The company adds that it deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for businesses in the United States, Canada and 11 additional countries. Digital Air Strike has also worked with seven of the largest automotive manufacturers.

旺旺娱乐Kia’s more than 755 dealers can now access all of Digital Air Strike’s social media and reputation management tools and technology.

“It’s a privilege to continue our great relationship with Kia Motors America and Kia dealerships nationwide,?Digital Air Strike co-founder and chief executive officer Alexi Venneri said in a news release. “Kia has long been a market leader and among the first to embrace new technology that enhances the ability for dealers to communicate with Kia consumers. We are proud to provide industry-leading social media marketing, reputation management, and response solutions that help Kia dealers engage with their customers and ultimately sell and service more vehicles.?/p>

Via Auto Remarketing

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-named-preferred-partner-by-kia-for-8th-consecutive-year/ Wed, 20 Mar 2019 15:05:56 +0000 http://zjbbxkz.cn/?p=29369

Digital Air Strike, a leading social media, intelligent lead response technology and consumer engagement company, has been named a Preferred Partner by Kia Motors America. In 2011, Digital Air Strike became the first 100-percent automotive centric social media vendor selected by Kia to support Kia dealerships nationwide with 100 percent of DAS solutions being co-op […]

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Digital Air Strike, a leading social media, intelligent lead response technology and consumer engagement company, has been named a Preferred Partner by Kia Motors America. In 2011, Digital Air Strike became the first 100-percent automotive centric social media vendor selected by Kia to support Kia dealerships nationwide with 100 percent of DAS solutions being co-op eligible by Kia.

“It’s a privilege to continue our great relationship with Kia Motors America and Kia dealerships nationwide,?said Alexi Venneri, co-founder and CEO, Digital Air Strike. “Kia has long been a market leader and among the first to embrace new technology that enhances the ability for dealers to communicate with Kia consumers. We are proud to provide industry-leading social media marketing, reputation management and response solutions that help Kia dealers engage with their customers and ultimately sell and service more vehicles.?/p>

Kia’s more than 755 dealers can access Digital Air Strike’s complete suite of social media and reputation management tools and technology, all of which are endorsed by Kia and 100-percent co-op eligible.

“I really enjoy working with Digital Air Strike as they take the guessing out of my Customer Satisfaction Index score and give me real feedback,?said Jim Robertson, general manager, Brown’s Manassas Kia. “The online review monitoring is always spot on and gives us the ability to review, correct and sometimes even get the customer to change or remove negative reviews. The team is always accessible and an asset to our dealership.?/p>

Digital Air Strike will be showcasing its newest solutions during a free webinar on March 19, 2019. All Kia dealers are invited to attend and learn how Digital Air Strike’s solutions improve review site star ratings, customer interaction and engagement on social sites and overall customer loyalty.

Via Auto Success

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-helps-businesses-improve-customer-engagement/ Tue, 19 Mar 2019 15:47:49 +0000 http://zjbbxkz.cn/?p=29364

Digital Air Strike in Scottsdale provides social media, consumer engagement and digital marketing services for various types of companies. The company serves businesses in the U.S. and Canada, including seven large automobile manufacturers. Digital Air Strike applies targeted advertising campaigns to reach in-market consumers on social media, in addition to using intelligent messaging technology to […]

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旺旺娱乐Digital Air Strike in Scottsdale provides social media, consumer engagement and digital marketing services for various types of companies. The company serves businesses in the U.S. and Canada, including seven large automobile manufacturers.

Digital Air Strike applies targeted advertising campaigns to reach in-market consumers on social media, in addition to using intelligent messaging technology to improve conversations on websites, social media and text messaging.

Christina Wofford, vice president of marketing and communication, said the company started during the recession when companies were cutting back and not spending a lot on marketing.
旺旺娱乐 Wofford said founder Alexi Venneri, who has been a marketer for her entire career, saw a great need for the company because she saw the social networks as an efficient and inexpensive way for businesses to meet customers.

Wofford said the company started with the goal of helping businesses monetize the social sites, turning them into a way to communicate with customers and show what makes them different from an expensive ad on a billboard, newspaper or TV.

“The social sites have evolved and figured out how to make money off businesses who want to reach their customers,?Wofford said. “That’s where the social aspect comes into play. Because they’re so targeted, they’re very beneficial to all businesses. Businesses can really find their ideal consumer and put the right message in front of the right person.”?/p>

For the third year in a row, Digital Air Strike topped the list of Phoenix Business Journal’s annual Book of Lists for Social Media Marketing Firms, according to a recent press release.

On Jan. 17, Digital Air Strike announced that it had acquired the assets of the ad tech lead generation company Target Media Partners Interactive and Libra Systems, a software company that simplifies leasing and financing operations for automotive retailers.

“Our goal is to create this complete customer journey and the acquisitions help us do that, especially for the automotive industry, but really for all businesses in general,?Wofford said. 

旺旺娱乐She added that Digital Air Strike helps businesses respond to customer reviews online, including helping businesses address issues when customers express concerns.

Digital Air Strike’s survey technology also helps businesses understand what they need to do better, Wofford said.

Via Suprise Journal

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/top-four-reasons-your-business-should-advertise-to-major-league-baseball-fans-this-season/ Tue, 19 Mar 2019 15:17:16 +0000 http://zjbbxkz.cn/?p=29355

Baseball was coined “America’s pastime” in the 1850s. Still today millions of people head to the ballpark to enjoy the sport every spring and summer. Along with the excitement of a three-hour game comes some downtime between innings. This downtime is an incredible opportunity for businesses to advertise to an audience that likely spends that […]

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Baseball was coined “America’s pastime” in the 1850s. Still today millions of people head to the ballpark to enjoy the sport every spring and summer. Along with the excitement of a three-hour game comes some downtime between innings. This downtime is an incredible opportunity for businesses to advertise to an audience that likely spends that downtime surfing the web on their phones. With today’s advertising technology you can easily target people inside your favorite MLB ballpark and surrounding areas and deliver your message to this affluent and family-focused audience. Here are four reasons your business should showcase your brand at baseball games this season.

1) MLB Plays 1,200 More Games Per Season Than Any Other North American Sport
This means your business can reach Major League Baseball game attendees over and over again, for six months straight. Combine the extensive timeframe with hyper-focused advertising and you’ll have your brand in front of your ideal customer in no time. Not only that but if you partner with an expert, you will be able to continue reaching those customers when they leave the ballpark and after the regular season is over, so your business is top of mind when it’s time for those consumers to make purchasing decisions.

2) The Average MLB Game Is 90% “Standing Around”
The Wall Street Journal ran the numbers and found there’s about 18 minutes of action in the average MLB game. The average game time is three hours and five minutes! That means two hours and 47 minutes of downtime in every MLB game. Multiply that by 81 MLB home games and you have 225 hours of downtime per season, giving your business an incredible opportunity to reach consumers who are looking at their phones while waiting for the action.

3) MLB Fans Like to Browse Online
83% of MLB fans browse the internet to check the weather, 79% check the news, 70% do online banking and 54% check sports scores. Reach your audience where they are already spending their time by advertising your products and services across the web. Make your business the one fans know by putting your name in front of them time and time again. By reaching these consumers on mobile, your business will be able to establish brand awareness, promote special offers, and get more sales as a result.

4) MLB Fans Act on Ads in Search Results
In the last 12 months, 49% of MLB fans have acted on an ad they saw in search results including on Google, Yahoo and Bing, meaning almost half the audience is willing to make a purchase from your advertisements. Don’t miss the opportunity to get real ROI by reaching a reactive audience.

From the extensive season filled with downtime to an audience that loves to browse online, targeting MLB fans with mobile ads is a home run! Digital Air Strike’s team can help you deliver targeted ads to this audience. Contact us today at sales@zjbbxkz.cn.

旺旺娱乐 Sources:Global Strategy Group, 2017; Wall Street Journal; Forbes, 2018; Stats, 2018; V12, 2018; Demographic Partitions, 2017; 2018 AudienceSCAN

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/online-virtual-assistants-the-new-trend/ Fri, 15 Mar 2019 18:12:31 +0000 http://zjbbxkz.cn/?p=29332

Online virtual assistants are the next big thing that will help dealers connect with consumers and deliver a great service experience, according to Digital Air Strike, a social media marketing and reputation management company. “Last year we talked about artificial intelligence,?said Alexi Venneri, Co-founder and CEO, Digital Air Strike, at the NADA Show in […]

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旺旺娱乐Online virtual assistants are the next big thing that will help dealers connect with consumers and deliver a great service experience, according to Digital Air Strike, a social media marketing and reputation management company.

“Last year we talked about artificial intelligence,?said Alexi Venneri, Co-founder and CEO, Digital Air Strike, at the NADA Show in San Francisco. “We’ve been able to really grow and expand on that. People initially thought it was chat and chatbots, but now it’s really about online virtual assistants that are able to help dealers transact and provide an excellent consumer experience.?/p>

The company is often thought of as a social media technology business, but Venneri said they do much more than that. Monitoring reviews and social networks are just part of the consumer journey in terms of how they engage with a dealership.

“We’ve also been able to map out the whole consumer journey and add pieces to that, where we can influence consumer behavior ?first of all, to get them better information in a timely fashion, but also to drive them to our dealers and give them an unfair online advantage.?/p>

Digital Air Strike recently acquired a company called Target Media Partners Interactive (TMPi), which is an ad tech lead generation business. As a result, they are able to help manage dealer inventory in a more automated way and provide more targeted advertising.

“It’s really almost omnichannel. We are able to put it (the inventory) across tons of automotive networks to drive leads, and you can integrate it into Facebook,?said Venneri. “We’re also now a partner with Facebook, which is a new category that just came up within the last couple months. We can do so many more things, which including (Facebook) Marketplace.?/p>

Via Canadian Auto Dealer

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/why-your-business-should-use-the-hype-of-march-madness-to-engage-consumers/ Fri, 15 Mar 2019 15:17:46 +0000 http://zjbbxkz.cn/?p=29287

March Madness presents an incredible opportunity for businesses to engage with consumers on social media by creating a bracket group and offering prizes for a lucky winner.

The post Why Your Business Should Use the Hype of March Madness to Engage Consumers appeared first on Digital Air Strike.

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Even people who aren’t fans of college basketball get sucked into the competition of March Madness—that time every year when the best of NCAA Division I men’s basketball competes to win it all.

The tournament actually started in 1939 which is when the term “March Madness?was first used by an Illinois high school official to refer to basketball. It wasn’t until 1982 that the term became associated with the NCAA Division I men’s basketball tournament when CBS broadcaster Brent Musburger used it during coverage of the games. It’s stuck ever since.

旺旺娱乐37 years later, people across the United States wake up on “Selection Sunday?(the Sunday before the games begin) like children on Christmas and are glued to their computer or TV screens to see the huge reveal of the upcoming NCAA men’s basketball matchups and the road to the Final Four. Predictions and bets are made, brackets are filled out, money is won, and bragging rights are claimed.

March Madness presents an incredible opportunity for businesses to engage with consumers on social media by creating a bracket group and offering prizes for a lucky winner. Digital Air Strike is even running one of our own and offering a DAS swag bag packed with prizes for the client with the most accurate bracket!

Here are a few more reasons we’re using this time of year to engage our consumers (and why you should too!)

1) 62% of All Adults Ages 18-54 are March Madness Bracket Players
Consumers ages 23-38 hold the most buying power in the United States. This means a huge chunk of the audience that participates in March Madness is ready to spend money. Putting your brand in front of them can transform your business and have you hitting your sales goals in no time.

2) 83% of March Madness Bracket Players are Facebook Users
旺旺娱乐 The people in this group are also huge Facebook users, giving your business an easy method to post a bracket contest for the tournament. Creating a bracket group on ESPN’s website is free and once that’s created you can post and promote the contest on Facebook ?and other social sites—to get more consumers to enter and more engagement on your posts!

旺旺娱乐Once it’s Facebook official, you can tell your customers about it in-person and encourage people to share the Facebook post so their friends and family can join the fun.

3) 34% of Bracket Players Have Used the Internet to Enter a Contest or Drawing
旺旺娱乐 Bracket players love contests! If they’re willing to fill out a bracket in general, they’re going to be willing to fill out a bracket for a prize. Don’t miss the opportunity to get them to sign up for your contest and build goodwill with your prospects. If they win, they’ll like your business even more. It is also likely to keep them coming back to your social sites to see the offers you post about next.

Since you now know the “whys? here are a few “don’ts?to make sure your content doesn’t get flagged, as this is a trademarked event.

  • Do not include the terms NCAA, March Madness, Final Four, or Elite 8 in your post or hashtags
  • Including NCAA in your image implies you are sponsored or endorsed by the NCAA.
  • Federal regulations support the NCAA’s efforts to prohibit the unauthorized use of the NCAA’s name and trademarks (including the Final Four and March Madness) or any use of NCAA championship tickets in sweepstakes, promotions or contests, or any other unfair attempt to associate with or exploit the goodwill of any NCAA championship event.
  • People or entities can’t use the NCAA’s logos or trademarks to promote their products or services in a commercial way.

If you have any questions about getting more customers to engage with your social posts, you can reach out to sales@zjbbxkz.cn.

Sources:
AudienceSCAN, 2018
NCAA, 2019
Forbes, 2017

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旺旺娱乐Digital Air Strike http://zjbbxkz.cn/digital-air-strike-named-kia-partner-for-eighth-consecutive-year Wed, 13 Mar 2019 19:49:37 +0000 http://zjbbxkz.cn/?p=29078

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Digital Air Strike invited to provide social media and reputation management for Kia dealerships

SCOTTSDALE, Ariz., ?(March 13th, 2019) Digital Air Strike旺旺娱乐, the leading social media, intelligent lead response technology and consumer engagement company, is honored to be named a Preferred Partner by Kia Motors America. In 2011, Digital Air Strike became the first 100% automotive centric social media vendor selected by Kia to support Kia dealerships nationwide with 100% of DAS solutions being co-op eligible by Kia.

旺旺娱乐“It’s a privilege to continue our great relationship with Kia Motors America and Kia dealerships nationwide,” said Alexi Venneri, Co-founder and CEO, Digital Air Strike. “Kia has long been a market leader and among the first to embrace new technology that enhances the ability for dealers to communicate with Kia consumers. We are proud to provide industry-leading social media marketing, reputation management, and response solutions that help Kia dealers engage with their customers and ultimately sell and service more vehicles.”

Kia’s more than 755 dealers can access Digital Air Strike’s complete suite of social media and reputation management tools and technology, all of which are endorsed by Kia and 100% co-op eligible.

“I really enjoy working with Digital Air Strike as they take the guessing out of my Customer Satisfaction Index score and give me real feedback,” said Jim Robertson, General Manager, Brown’s Manassas Kia. “The online review monitoring is always spot on and gives us the ability to review, correct, and sometimes even get the customer to change or remove negative reviews. The team is always accessible and an asset to our dealership.”

Digital Air Strike will be showcasing its newest solutions during a free webinar on Tuesday, March 19th, 2019. All Kia dealers are invited to attend and learn how Digital Air Strike’s solutions improve review site star ratings, customer interaction and engagement on social sites, and overall customer loyalty. Dealers can register for the webinar by visiting www.zjbbxkz.cn/kia-webinar

About Digital Air Strike
旺旺娱乐Digital Air Strike is the leading social media, intelligent lead response and consumer engagement technology company helping over 5,000 dealerships increase consumer response and conversions in digital and social media environments while generating measurable ROI.

A pioneer in digital response, social media marketing and online reputation management solutions, Digital Air Strike deploys industry-specific mobile apps, software, intelligent messaging and managed service platforms to monitor, engage, improve and manage consumer interactions for thousands of businesses in the United States, Canada and 11 additional countries, including working with seven of the largest automotive manufacturers. More information is available at www.zjbbxkz.cn and www.facebook.com/digitalairstrike.

About Kia Motors America
Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands and 50 Best Global Green Brands by Interbrand. Kia serves as the “Official Automotive Partner” of the NBA and LPGA and offers a complete range of vehicles sold through a network of nearly 800 dealers in the U.S., including cars and SUVs proudly assembled in West Point, Georgia.

For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.

Media Contact:
Christina Wofford
(480) 421-5901 – direct
(602) 363-0134 – cell
旺旺娱乐cwofford@zjbbxkz.cn

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